2. Dixon Kee Tet Lun 0323944
Akif Nukman Zolkeplee 0322927
Alison Tang Ing Ee 0323705
Chong Yi Hui 0324404
Ong Von Wan 0323364
3.
4.
5. STEREOTYPING
A stereotype assumes that all members
of a group share some common
features
Akif thinks that
all blond are
dumb, so he does
not like Ashley
from the first
time he saw her
because of her
hair and skin
color.
6. PERSUASION
An attempts to influence other’s attitudes or
behaviors
Jerry keeps
persuades
Akif to respect
Ashley and
ask him to
stop being
judgemental
and prejudice.
7. HALO EFFECT
Jerry fell in
love with
Ashley, so he
thinks that
everything she
does is for a
good reason
One positive attribute will cause us to
attribute other positive qualities to an
individual
8. SELF EFFICACY
Your belief in your ability to achieve certain
goals
Ashley proved
that she is not
dumb by
getting
straight A+ in
her exams
9. Although Ashley
proved that she is
not dumb, but Akif
still think that she is
stupid because of
her blondeness and
also her name
known as “Ashley
Pumpkin Spice”.
CONFIRMATION BIAS
An information that supports a schema is
attended to and also contradicts a schema
may be filtered out