Breaking into film industry_BFI Talk 18 Nov 2014
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How to get that first foot in the door of the UK film industry
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Breaking into film industry_BFI Talk 18 Nov 2014
- 1. How to be a Purple Cow in the Film Industry Yen Yau Talent Development Manager Into Film BFI Southbank 18 November 2014
- 2. What’s with the Purple Cow?
- 4. Stages of making a film
- 5. Connecting to the Curriculum
- 6. The Film Industry – the Opportunities • Craft and technical skills • Production management • VFX (Visual Effects) • Digital content and audience choice • Developing writers, producers and directors .
- 7. Craft and Technical departments
- 8. Costume & Hair/M Lighting/Cameraa k&e GUpri pDse partments Departments
- 9. Getting on – the VFX skills spectrum .
- 10. Developing a Portfolio • The Foundry NUKE – The award-winning tool for visual effects and the industry’s standard software (http://www.thefoundry.co.uk/products/nuke/non-commercial/) • Autodesk Maya – 3D computer animation, modeling, visual effects and rendering software tool (http://www.autodesk.com/education/home) • Fusion Tools for compositing, keying, painting, animation, stereoscopic 3D and more, all in a single application. Currently only available for windows (https://www.blackmagicdesign.com/products/fusion)
- 11. VFX Film Resources •The Core Skills of VFX http://www.skillset.org/animation/qualifications/article_8377_1. asp •Breakdown showreels http://www.artofvfx.com/?p=6591 http://www.moving-picture.com/showreels/vfx-breakdowns/ •Individual Career Profiles and Case studies http://www.dneg.com/career_profiles/
- 12. Different Roles • Line Producer • Script Supervisor • DoP • Data Wrangler • Stereographer • Film Distributor • Compositor • Location Manager • Colour Grader • Prop Maker • Film Sales Agent • Editor • Sound Recordist • Publicist • Art Director • VFX Supervisor • Film Programmer • DIT • ADR Recordist • Scenic Plasterer
- 13. Getting noticed Who are you? What are your skills? What are you passionate about? What’s your BRAND? Are you resilient?
- 14. What Employers Want 1. Honesty and integrity 2. Basic literacy skills 3. Basic oral communication skills 4. Reliability 5. Being hard working and having a good work ethic 6. Numeracy skills 7. A positive can do attitude 8. Punctuality 9. Ability to meet deadlines 10. Team working and co-operation skills
- 15. Useful Websites • BAFTA Guru • Double Negative • Escape Studios • Shooting People • Screen International • The CG Society • Creative Skillset • College of Production
- 16. • My First Job in Film • BBC Academy • BFI Film Academy Network (NFTS Craft Residential) • FDA • Creative Choices /CCS • UK Film Export • Creative Access • Working Title • Creative England
- 17. Television • The Network • 4 Talent • BBC Writers Room • Broadcast • Televisual • So You Want to Work in TV • The TV Collective • The Sky Academy
- 18. Action Plan
- 19. Final Thoughts 1. Be resilient 2. Be bold 3. Do a Skills audit 4. Always double check grammar & spelling!! 5. Research, Research & Research!! 6. Don’t be a MEDIA WANNABE! 7. Be prepared – 90 second pitch
- 20. Getting in Touch yen.yau@intofilm.org Skills Fusion Second Light Labs @yenyau @getintofilm
Editor's Notes
- Overview film industry – given it’s a large topic, touching surface and will be up to you to follow up. SIGNPOSTING Remember - Transferable skills – though talking of film also relevant for commercials, television, music videos, corporate films. Lots of different jobs in the Demonstrate you are committed and serious about working in your chosen career area of film or TV.
- So what’s with Purple Cow Film industry competitive to get into What is your USP? NO MEDIA WANNABES – if you want to direct – DIRECT!!! Etc. Imagine you have just introduced yourself to an industry professional. HOW ARE YOU GOING TO MAKE YOURSELF MEMORABLE TO THIS PERSON? What you want to be is a PURPLE COW (a concept borrowed from marketing guru Seth Godin). DON’T BE A WALLFLOWER – don’t believe that there are many introverts in film or tv How are you going to make yourself stand out? I.e. To be a Purple Cow – not blend into the background but someone who gets noticed? Film and Television industries are very competitive markets Can’t be a wallflower It’s competitive – need to show passion, commitment,
- Creative Skillset Employment Census of the Creative industries 2012 Freelancers represent 10% of film distribution. They are employed in legal, servicing, business management and distribution, sales and marketing. As previously explained, the Census does not include freelancers in fi lm production given that the snapshot methodology of recording employment Film on one day does not provide a reliable estimate of the total workforce involved in filmmaking as production levels fluctuate over time. No freelancers were recorded in cinema exhibition.
- Or to look at getting in via subjects Stage 1: Researching the idea, finding money and team members to make your film Stage 2: Got the money and an idea – you’ve got the green light! Next, preparations Stage 3: The actual shooting of the film Stage 4: Post-production – what you do once you’ve shot the film Stage 5: Getting it seen in the cinema Point out, as some will know, US and UK have different systems Studio films/independently made films Films go through 5 common stages Say it is one of the most competitive and popular job markets to crack. For teachers: Research and Development, including Writing, Pitching, Finding Finance Pre-Production: Production is definitely on and preparations are made Production or Shoot: Filming Post-Production or Post: Editing of sound, vision and visual effects Distribution and Exhibition, which may be the crucial part of the process -marketing the film; getting it shown and watched
- A key gap for the future is new and digital technology and particularly managing the change from traditional to digital media. In production digital camera skills and awareness are lacking For exhibition and distribution employers a key focus is exploiting opportunities such as online and digital sales, marketing and distribution and dealing with threats eg. file sharing. .
- Mixture of arts and technical but here in UK lacking enough new entrants at technical end Skills shortage in UK VFX industry
- The handbook has been produced following a sustained dialogue between Creative Skillset, the industry and educators. It is a clear presentation of the VFX industry's voice on new entrant skills, setting out what skills the industry needs to remain world beating The Core Skills of VFX Handbook has one simple but ambitious aim: to improve the new entrant skills available for the UK's VFX industry The Core Skills of VFX is a comprehensive, modular guide to best practice in VFX education and training that draws on the knowledge and advice of more than 60 of the UK's top VFX professionals from many of the UKs leading companies. The handbook, which will be provided free to all universities and colleges across the UK, has been designed to give course tutors in-depth guidance on the skills that the next generation of VFX talent will need to keep our industry at the leading edge. The modular nature of the handbook will allow institutions to embed specific elements into their current courses, or use it in entirety to create brand new, industry-focused degree courses. It also contains a section for students, The VFX Core Skills Student Primer, with a guide to the core skills the industry needs - from technical elements to softer, often overlooked skills such as teamwork and meeting the client brief. Art of VFX – Capt America Milk – Dr Who, Sherlock MPC – Lone Ranger, WWZ, Percy Jackson, Dark Shadows NUKE Personal Learning Edition – do not worry about the watermark Maya 30 free trial Houdini – apprentice edition
- The handbook has been produced following a sustained dialogue between Creative Skillset, the industry and educators. It is a clear presentation of the VFX industry's voice on new entrant skills, setting out what skills the industry needs to remain world beating The Core Skills of VFX Handbook has one simple but ambitious aim: to improve the new entrant skills available for the UK's VFX industry The Core Skills of VFX is a comprehensive, modular guide to best practice in VFX education and training that draws on the knowledge and advice of more than 60 of the UK's top VFX professionals from many of the UKs leading companies. The handbook, which will be provided free to all universities and colleges across the UK, has been designed to give course tutors in-depth guidance on the skills that the next generation of VFX talent will need to keep our industry at the leading edge. The modular nature of the handbook will allow institutions to embed specific elements into their current courses, or use it in entirety to create brand new, industry-focused degree courses. It also contains a section for students, The VFX Core Skills Student Primer, with a guide to the core skills the industry needs - from technical elements to softer, often overlooked skills such as teamwork and meeting the client brief. Art of VFX – Capt America Milk – Dr Who, Sherlock MPC – Lone Ranger, WWZ, Percy Jackson, Dark Shadows NUKE Personal Learning Edition – do not worry about the watermark Maya 30 free trial Houdini – apprentice edition
- Be proactive do research. Be prepared to start at bottom To find out about the different jobs and what they really entail – do the research. Look online for case studies, look up industry people you find inspiring – look at their career pathway, network, go to festivals, events = be proactive It is important to be clear what job/role you are interested in and whether it is in film or television. Are you flexible? In this day and age with many aspects of the industries overlapping or converging, it maybe that you move between the 2 (post production or screenwriting for instance), BAFTA survey last year – 2000 young people 16-24 questioned: The skills, roles, Work experience, information deficit: • Young people are not necessarily aware of industry skills requirements Careers advice on film, television or games is hard to find Accessing careers advice can be difficult
- Elevator Pitch/Being prepared/inquistiveness First impressions The 'Mehrabian formula' (7%/38%/55%) was established in situations where there was incongruence between words and expression. (Verbal Liking + Vocal Liking + Facial Liking ) That is, where the words did not match the facial expression: specifically in Mehrabian's research people tended to believe the expression they saw, not the words spoken. Networking Easy GOAL YOU CAN SET – networking example – not to be like a rabbit caught in headlights of a car – overwhelmed by sight of sea of strange, unfamiliar faces, like here today. SAY TO YOURSELF GIVE YOURSELF TARGET COLLECT 2 BUSINESS CARDS – ACHIEVE THAT THEN ANYTHING ELSE IS A BONUS, RELIEVES PRESSURE Skills Audit (hard and soft skills) Persuade me – what was the last film you saw? What genres are you interested in? 4Talent Film/Grierson film In your job hunt, it helps to think of yourself as a sales representative. You’re selling the most important thing in the world – yourself! To be your own salesperson, you need three things: PRODUCT KNOWLEDGE You need to know everything there is to know about the product. You will do a skills audit, as well as your achievements, your experience/career. Building up list of your what/who you are, suggest that every time you achieve something noteworthy or is a milestone, make sure you record it on what can be a database. PROMOTIONAL LITERATURE A sales representative has leaflets and brochures about his/her product, to send or give to prospective customers. In this case, the promotional literature is your CV. Make sure you don’t make any grammatical or spelling mistakes; format the doc imaginatively, be eye catching. Do your research, certain principles apply in what employers expect a CV should include/look like. Use your database so that each CV can be tailored to opportunities – make it relevant for what you are applying to. For example – if you are self shooting director, and you are going for a camera job, leave out director credits, and emphasise kit you have worked with, illustrate the lights you are familiar with, name productions, etc. Do not include content that will detract from main message you want to convey CONFIDENCE IN THE REPORT You can’t sell anything well if you don’t believe in it. You have to have confidence in yourself, your skills, who you are, etc. One of the strategies you can adopt to achieve this it to set goals. Self awareness Self confidence Resilience Persistence and Perseverance transition from student to professional; employability skills - work patterns for creative industries (freelance), mobile, portfolio career, new roles yet to be realised - internet of things; multi platforms, how we consume/create content
- The most important factors employers weigh up when recruiting school and college leavers are their attitudes to work (78%), their general aptitudes (57%) and literacy and numeracy (50%). These rank well ahead of academic results alone (37%) Having the right attitudes and aptitudes is by far the most important consideration when businesses are recruiting graduates – nearly nine in ten employers (88%) value these above other factors such as degree subject (67%) and degree class (48%) Identify what qualifies you for the role It isn't only paid experience that counts. Voluntary or community involvement, work placements, coursework, personal projects and extracurricular activities can all be highlighted to show your suitability. Think from the employer's perspective – decide on the most interesting factors, where you have used relevant skills, and then make these prominent on your CV. Make yourself irresistible to an employer – not just a list of traits – BACK UP WITH EXAMPLES One of the hardest things to do convincingly on a CV is to convey desirable personality traits. Just writing that you are enthusiastic or motivated without giving supporting details isn't enough. Instead, demonstrate through examples. Starting something from scratch and overcoming hurdles can show resourcefulness and determination
- The College of Production provides practical advice on all aspects of working in television, radio and online broadcast. This website is for everyone who wants to get into, get better and go further in their broadcast career.
- BBC Academy. We put training and development at the heart of the BBC and also work with the wider industry, equipping people with skills they need for a lifetime of employability in the ever-changing media landscape. Creative Choices: Our Creative Choices events give 13-16 year olds the chance to learn about working in music, theatre, design and cultural heritage. Our Production Days give aspiring backstage crew the chance to work at some of the country’s biggest music festivals. Our Technical Masterclasses provide bespoke training for young professionals with some of the leading practitioners within theatre and live events (is part of CCS) Creative Access Media cannot reflect society, if society is not reflected in the media Creative Access is looking for talented young people from Black, Asian and minority ethnic backgrounds to fill paid internship places at many of the UK’s top media organisations. Advertising - Film - Journalism - Marketing - Music - PR - Publishing - Talent - Television - Theatre
- The Network is a FREE intensive introduction to working in the TV industry, run by the world’s leading TV festival. Get one of the 50 places on The Network and you’ll spend 4 days in Edinburgh learning practical TV making skills from top programme makers. Will you be joining The Network in 2015? Find out more information about the criteria and how to apply HERE Applications for 2015 will open in February TV Collective - a membership organisation, supporting ‘visible diverse talent’ achieve their creative endeavours within the UK creative media industry. Is a resource for providing the latest industry news, access to industry events, development, training, networking and job opportunities aimed at improving diversity
- So what are you going to do – DO YOU KNOW WHAT IT IS YOU WANT TO DO? Have to set yourself goals and get a strategy together. People who set goals are more likely to succeed than people who do not (think of athletes) Also suggest share and talk about your aims/objectives – if you put it out there, more likely to happen. So often we think about something but then park it away and it doesn’t get actioned. SHARE WITH FRIENDS, PRACTISE BE BOLD. In this instance, you have to take responsibility for your actions. If you want it enough, you are going to have to make it happen through grafting, determination and resilience. Expect knock backs, get a thick skin and believe in serendipity. Right time at the right place. NO STRAIGHT FORWARD ROUTE MAP. REMEMBER THAT FIRST JOB DOES NOT DICTATE THAT THIS WILL BE THE REST OF YOUR CAREER, YOU DON’T KNOW WHAT YOU DON’T KNOW – go to events, talk to professionals, be open.
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