The document summarizes the findings of a job fair evaluation conducted by Indochina Research. It analyzes candidates' profiles, expectations, experiences at the event, and levels of satisfaction. Key findings include that most candidates were students or recent graduates expecting to find entry-level or executive positions. While few found jobs, most felt more confident of finding one due to networking. Communication was mostly through word-of-mouth or Facebook. Satisfaction was highest with workshops but lowest with on-site information and interview scheduling. The evaluation identifies ways to better meet candidates' needs and expectations in future events.

1. Page 1
REPORT ON JOB FAIR EVENT EFFECTIVENESS
Prepared by
Indochina Research Ltd

2. Objectives
Event Awareness sources
Candidates profile, behavior and feedback
 Candidates’ profile
 Candidate behavior
 Gap between their expectation pre-event and after event
Improvement
Key outputs
How we executed “Event Evaluation” projects

3. Page 3
Research Objectives
 To better understand the profile, behavior and expectation of
participants attending the job fair in HCM City
 To evaluate the satisfaction of candidates who joined the event
and define the gap between their expectation and real experiences
to consider for the next event.
 To evaluate the effectiveness of communication channels to
attract participants to the event
GENERAL OBJECTIVES

4. Page 4
Key findings
 No candidate found a job during the even but 69% of interviewed candidates are more
than 50% confident that they could get a job thanks to the event
Communication
 Information received at their school and “Word of mouth” were the key media to
propagate information about the event, not only before event starting but also during
event, some still contacted to their network to recommend them to join.
 Facebook attracted 31% of the candidates while being the primary information for 23% of
candidates.
Chances to be
recruited
Candidate
Profile
 69% are students or new graduates
 31% have professional experiences
 40% have studied French and 17% studied in France ; 94% can speak professional English
 Candidates are mainly are looking for executive or entry level position.
 Top 5 sectors that candidates feel motivated to work in are : education, hospitality,
cosmetic, market research and textile/fashion. Marketing, HR/Admin are top 2 departments
they wish to work for.

5. Page 5
Event Result
Candidate
Evaluation of
the event
+ General satisfaction : 29% are totally satisfied with the event, 27% not really
satisfied leading to a positive “Net Promoter Score” of 2%
- Recommendation : 24% would surely recommend this event to their network but 32% are
considered detractors leading to a negative Net Promoter Score of -8%
- Time spent at the event : 43% candidate said that they may spend at least 2 hours at
event but actually only 17% spent more than 2 hours at job fair
- The top 3 points that got the lowest satisfactions point among candidates are :
• On-site communication about the companies location
• Process to send the CV and get interviews scheduled for them
• Chance to meet with the recruiters
Key findings
+ Company workshops got a rather positive evaluation, reaching a positive NPS of 2%

6. Event Awareness
sources

7. Page 7
Source of information
Pre- event
First source of information to get know about event
N= 129
31%
INTERNET
SCHOOL -
ORGANIZATION
OTHERS
THROUGH A
FRIENDS
23%
FACEBOOK
26%
10% 10%
5% - Press
2% - CCIFV direct email
1% - French consulate
1% - When passing to the
location
31% candidates have accessed the
Facebook page of event
33%
30%
33%
5%
Less than 1 per
week
Once per week
2-3days per week
Everyday
fb/vieclamphapviet
n = 40

8. Page 8
Word of mouth
Pre- eventHave you recommended to your network to join this event ?
71% (92 candidates out of 129
people) recommended to their
network to join before event took
place
To How many contact have you recommended it ?
51% | 19%
< 3 people
37% | 38%
3-5 people
8% | 5%
6-10 people
4% | 4%
> 10 people
THROUGH A
FRIENDS
Word of mouth is one of the key
mode to help disseminate the
information on the event to
potential candidate. This is first
source of information for 23% of
participants who joined the job fair.
66% (66 candidates out of 104
people) contacted to their friend
during event to recommend them
to join the job fair
Before the Event| During the Event

9. Candidates
Profile, experience,
engagement,
satisfaction

10. Page 10
Candidates – Demographic
71%
29%
Female Male
71% are female
2%
44%
32%
15%
5% 3%
15-18 18-22 22-25 25-29 30-34 > 35-40
91% of candidates are from 18-29 y.o
29%
10%
41%
6%
1%
Highschool College Bachelor Master Doctor
48% candidates have bachelor or higher
degree in which 6% having master degree
and 1 person has a doctor degree
GENDER AGE GROUP HIGHEST LEVEL OF EDUCATION
N= 129

11. Page 11
Candidate – Actual Status
17% are freshmen
seeking for a job, 31%
already have
professional
experience, in which
16% having from 3 to 5
years of working
experiences
Current
professional
status
Years of working
experience
N= 129
< 2 years
2-3 years
3-5 years
> 5 years
50%
31%
17%2%
Studying Have a job Searching for a job Intern
7%
16%
3%
5%
PROFESSIONAL EXPERIENCE

12. Page 12
Relation to France studies and other spoken languages
N= 129
17%
83%
Yes No
40%
60%
Yes No
Have you studied in France ?
17% ever studied in France
Have you studied French ?
40% ever studied French
Except from Vietnamese, what
language can you use in a
professional context ?
94% English
30% French
11% Japanese
10% Korean
30% can speak French for working

13. Page 13
Candidates’ expectation
How many company do you expect to
be available at the event ?
2%
50%
22%
19%
5%
2%
1%
Under 5
companies
05-10
11-15
16-20
21-25
26-30
More than 30
companies
92%
18 COMPANIES
Only 8% of candidates were expecting more than 20 companies to join the event

14. Page 14
No of companies joined event by sectors
23%
19%
16% 16% 15% 13% 13% 12%
8% 8%
5% 3% 2%
20%
Education
Hospitality
Cosmetics
Marketresearch
Textile/Fashion
Retail/Distribution
QualityControl
Banking
Audit
Technology/IT
healthcare
Logistic
PetHealth/food
Other
Sectors candidates feel motivated to work in
Fully
achieved
What sector of activity do you feel motivated to work in ?
11 2 1 11 3 1 11 3 1 31
There are differences between candidates’ expectation and company profiles.
Retails/ Distribution and Technology/IT are sectors having most companies joined the job
fair but it does not belong to top 5 sectors that respondents wish to work in. This may be
the reason why IT companies were the most dissatisfied on candidate profile.

15. Page 15
Candidates’ expectations
Fully
achieved
What department do you feel motivated
to work in ?
16%
6%
6%
8%
13%
14%
14%
26%
39%
I do not know
Logistic
IT development
Finance/
Accounting
Sales
Admin
Any
HR
Marketing
43%
20%
29%
13%
16%
20%
1%
0%
Intership
Entry-level
Executive
Junior manager
Manager
Senior manager
Director
General Director
11%
35%
18%
16%
7%
2%
4%
2%
2%
2%
2%
1%
1%
Under 5 Millions
5.1-7
7.1-9
9.1-11
11.1-13
13.1-15
15.1-17
17.1-19
19.1-21
21.1-23
23.1-25
No salary
Don't know
What position level are you now looking
for ?
What position level are you now looking
for ?
Marketing and HR are top 2 preferred Department of candidates, 49% are looking for entry level and executive position, 69%
would accept salary range from 5-11 Mil/ month

16. Page 16
Companies attractiveness
Participating
companies
Wishing to be
recruited by
Companies
expected to be
at the event
Companies like
to meet
Like to meet but
did not have
chance
Big C 35% 62% 43% 29%
L'OREAL 27% 60% 36% 25%
VPBANK 21% 48% 22% 25%
FV HOSPITAL 18% 41% 19% 16%
ACCOR 16% 22% 15% 10%
DECATHLON 16% 19% 14% 11%
INVIVO 7% 14% 6% 6%
BUREAU VERITAS 6% 8% 7% 7%
CFVG 6% 20% 7% 9%
MAZARS 6% 13% 6% 5%
ODYSSEA 6% 21% 10% 3%
SDV 6% 9% 5% 1%
ELCA 5% 9% 3% 5%
LINKBYNET 4% 7% 3% 1%
JRFRANCE GROUP 2% 5% 4% 3%
VIETNAM FAN 2% 12% 3% 2%
CAPGEMINI 1% 9% 4% 3%
NONE 0% 1% 2% 20%
INDOCHINA RESEARCH* 32% 36% 17% 20%
*possible bias due to close contact with candidates during interviews

17. Page 17
Candidates’ engagement and interviews
27%
67%
5%
Yes
No
I did not know I could do it
27% of interviewed candidates
had sent their CV before the
event
29%
48%
6%
6%
6%
2%
2%
1 interview
2
3
4
5
7
8 interview
In average, 1 person got 2.3 interviews
22% got at
least 3
interviews

18. Page 18
Potential evaluation
Pre- event
0%-25% 26%-50% 51%-75% 76%-100%
On a scale from 0 to 100%, how confident are you to get a job thanks to this event ?
28 514 21
69% of interviewed
participants (72p)
consider that they are
more than 50%
confident that they
could get a job thanks
to this event

19. Page 19
Time spent at event
9%
21%
37%
17%
11%
3% 3%
2%
19%
19%
16%
12%
13%
18%
less than 30
mins
30mins-1hour
1h-1h30
1h30-2h
2h-2h30
2h30-3h
Entire event
Time
estimated
43%
Reality 17%
43% said that they may spend
at least 2 hours at event but
actually only 17% spent more
than 2 hours.

20. Page 20
Satisfaction levels after the event| CANDIDATES
N= 129
Pre- event
Very dissatisfied Dissatisfied Satisfied Very satisfied
On-site communication about the
companies location
1.8
0% 9% 63% 29%
Process to send your CV and get
interview scheduled for you
1.79
0% 10% 60% 31%
Chance to meet with the recruiters 1.73 1% 10% 50% 38%
Information you received before
the event
1.67
0% 4% 60% 37%
Time allocated for meetings with
recruiters
1.67
0% 6% 52% 38%
Companies workshops 1.66 0% 3% 60% 37%
Length of the event 1.62 0% 5% 52% 43%
Date and time of organization 1.52 0% 3% 46% 51%
Place of organization 1.48 0% 4% 40% 56%
Mean
How would you rate your satisfaction level on the
following points base on 4 point scale from 1 – very
satisfied to 4 – very dissatisfied.
(-)
(+)

21. Page 21
Companies workshop evaluation
Pre- event
10
9
8
7
6
5
4
3
2
1
0DetractorsPassivePromoter
49%51%
Yes
No
Have you participated to companies
workshops ?
On a scale of 0 to 10, how interesting do you think
the workshops were ?
16%
14%
25%
24%
6%
8%
4%
2%
0%
0%
2%
Very interesting
Not interesting at all
26%
49%
25%
NPS : 1%
NPS : Net Promoter Score

22. Page 22
Satisfaction levels (con’t)
Pre-event
10
9
8
7
6
5
4
3
2
1
0
DetractorsPassivePromoter
19%
9%
29%
17%
15%
7%
2%
0%
1%
2%
0%
14%
13%
29%
21%
6%
12%
3%
2%
0%
0%
1%
Post - event
28%
46%
26%
27%
50%
23%
NPS : 2% NPS : 4%
Level usefulness of event Satisfaction in overall Recommendation
13%
16%
24%
20%
10%
10%
4%
2%
1%
1%
0%
29%
44%
27%
2%
NPS : 2%
15%
9%
25%
19%
8%
13%
4%
5%
0%
2%
0%
24%
44%
32%
-8%
NPS : - 8%

23. Page 23
IMPROVEMENTS
HOW WE EXECUTE
EVENT EVALUATION

24. Page 24
IMPROVEMENTS
Way to evaluate the effectiveness of event
Pre-event Post-event
The best way to determine value
of an activation/event activity is
through cohort analysis to make
evaluation of the gap between
participant’s expectation before
the event and their evaluation
after the event

25. Page 25
IMPROVEMENTS
How we execute | Pre – event
We pre-measure
sentiments of the
identified activation
region/area/venue
We begin the Interviews ensuring that
we talk to the required sample part of
the attendees and through the use of
a tagging system we are able to keep
tabs on qualified respondents for post-
interview session
At the end of the first phase
(pre-activation interviews) we re-
group to analyze the first set of
respondent interviews.

26. Page 26
How we execute |Post – event
Candidates experience
the event
Through the already established
first set of respondents we would
then re-apply the post set of
interview questions
At the end of the second phase
(post-event interviews) we would
re-group to analyze the second
set of respondent interviews to
provide the general findings on
the event performance

27. For more information and to support your
research needs, please contact us
Mr. Xavier Depouilly
General Manager
Mob : + 84 90 62 69 577
Email : xavier@indochinaresearch.com
www.indochinareserach.com