Course material

1. Category Statistics
2073279, Business Research Topic category StatisticsTypeWork type: WritingDeadline 22
Jun – 9 PM (10h) Title Business ResearchFee $40 Number of sources 4# of pages 4 Paper
format APA# of slides 0 Course level Master’ sType of service Questions and paperTitle
page NoPaper details 1. Answer each question no more than a paragraph or so1. How does
technological advancement affect the ability to collectdata? Provide examples.Does this
advancement increase the chance for errors? Explain.2. Validity is more critical to
measurement than reliability. A validmeasurement isreliable, but a reliable measurement
may not be valid. Do you agreewith these statements?Explain your answer. Provide
examples to support your rationale.3. What are some critical decisions involved in selecting
anappropriate measurement scale?How do these decisions influence the research design?4.
What is the importance of pretesting questions and instruments?What are risks of notdoing
this? Provide an example.5. How do question content and wording, response strategy,
andpreliminary analysis planningaffect question construction? Provide examples of
questions that werepositively andnegatively influenced by these elements.2. Individual
Assignment: Types of Surveys· Resource: Business Research Methods· Answer question 5
on p. 270 of Business Research Methods.5.In the following situations, decide whether you
would use apersonal interview, telephone survey, or self-administeredquestionnaire. Give
your reasons.aA survey of the residents of a new subdivision on whythey happened to select
that area in which to live. Youalso wish to secure some information about what theylike and
do not like about life in the subdivision.bA poll of students at Metro University on their
preferencesamong three candidates who are running forpresident of the student
government.cA survey of 58 wholesale grocery companies, scatteredover the eastern United
States, on their personnel managementpolicies for warehouse personnel.dA survey of
financial officers of the Fortune 500 corporationsto learn their predictions for the economic
outlookin their industries in the next year.eA study of applicant requirements, job tasks, and
performanceexpectations as part of a job analysis of studentwork-study jobs on a college
campus of 2,000 students,where 1,500 are involved in the work-study program.· Write a
150- to 200-word response for each part of the question.Provide a rationale tosupport your
answers.3. Business Research Methods, Part II· Collect data using your sample design and
appropriate collectionmethods to maintain datavalidity.· Prepare a 2- to 4-page milestone.·
Create a questionnaire or survey appropriate for your sample.· Present your data in one of
the appropriate general response types:rating, ranking,categorization, or sorting.· Classify
your findings in order of power: nominal, ordinal,interval, and ratio.