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Social Media Strategy in Six Seconds

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Social Media Strategy in Six Seconds

  1. 1. SOCIAL MEDIA STRATEGY IN SIX MINUTES   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  2. 2. or @whatleydude / @SohoSquareLDN   / #TLL6x6  
  3. 3. HOW TO DEVALUE A MULTI-MILLION POUND INDUSTRY IN FIVE MINUTES AND FIFTY-EIGHT SECONDS   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  4. 4. PEOPLE LIKE BRANDS   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  5. 5. BRANDS LIKE PEOPLE   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  6. 6. MAKE STUFF THAT CONNECTS BOTH OF THEM TOGETHER   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  7. 7. PEOPLE LIKE BRANDS   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  8. 8. PEOPLE LIKE STUFF   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  9. 9. PEOPLE LIKE CATS   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  10. 10. PEOPLE LIKE BEING TOGETHER   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  11. 11. PEOPLE LIKE BEING ALONE   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  12. 12. PEOPLE LIKE SKATEBOARDING   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  13. 13. PEOPLE LIKE SURFBOARDING   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  14. 14. PEOPLE LIKE PAINTING   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  15. 15. PEOPLE LIKE THE SOUND OF SEAGULLS WHEN THEY ARRIVE AT THE BEACH   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  16. 16. PEOPLE LIKE CLEAN BEDSHEETS   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  17. 17. PEOPLE LIKE RAINY MONDAYS   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  18. 18. PEOPLE LIKE GOING TO THE CINEMA   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  19. 19. PEOPLE LIKE CRUNCHY TOAST IN THE MORNINGS   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  20. 20. PEOPLE LIKE HOLDING HANDS   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  21. 21. PEOPLE LIKE LONG WALKS IN THE PARK   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  22. 22. PEOPLE LIKE YOU   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  23. 23. PEOPLE LIKE ME   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  24. 24. PEOPLE LIKE TO SPEND TIME FINDING NEW WAYS   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  25. 25. PEOPLE LIKE LIKE LIKE LIKE LIKE LIKE LIKE LIKE LIKE LIKE STUFF ON FACEBOOK   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  26. 26. PEOPLE LIKE A LOT OF THINGS   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  27. 27. BRANDS LIKE PEOPLE   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  28. 28. BRANDS LIKE SALES   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  29. 29. BRANDS LIKE £££££££ £££££££££££££££££ £££££££££££££££££ £££££££££££££££££   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  30. 30. BRANDS LIKE IT WHEN YOU BUY STUFF   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  31. 31. SO HOW DO WE MAKE STUFF THE SAME?   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  32. 32. 1. Listen 2. Plan 3. Activate 4. Amplify 5. Manage | | Social & Search Insight | Measurement Benchmarks | | @whatleydude / @SohoSquareLDN   / #TLL6x6  
  33. 33. 1. Listen 2. Plan 3. Activate 4. Amplify 5. Manage | | | | Influencer Social & Management Search Insight | Content | Activation Measurement Benchmarks Community Management | | | | @whatleydude / @SohoSquareLDN   / #TLL6x6  
  34. 34. 1. Listen 2. Plan 3. Activate 4. Amplify 5. Manage | | | | | | Influencer Social & Management Search Insight | Content | Social | Measurement Activation Experience Benchmarks Community Management | | | | | | @whatleydude / @SohoSquareLDN   / #TLL6x6  
  35. 35. 1. Listen 2. Plan 3. Activate 4. Amplify 5. Manage | | | | Engagement Advertising | | | | Influencer Social & Management Search Insight | Content | Social | Content Syndication | Measurement Activation Experience Benchmarks Community Management | | | | Digital Media | | | Relations | @whatleydude / @SohoSquareLDN   / #TLL6x6  
  36. 36. 1. Listen 2. Plan 3. Activate 4. Amplify 5. Manage | | | | Engagement Advertising | | | | Influencer Social & Management Search Insight | Content | Social | Content Syndication | Measurement Activation Experience Performance Community Measurement Benchmarks Management | | | | Digital Media | | | Relations | Optimization @whatleydude / @SohoSquareLDN   / #TLL6x6  
  37. 37. 1. Listen 2. Plan 3. Activate 4. Amplify 5. Manage | | | | Engagement Advertising | | | | Influencer Social & Management Search Insight | Content | Social | Content Syndication | Measurement Activation Experience Performance Community Measurement Benchmarks Management | | | | Digital Media | | | Relations | Optimization @whatleydude / @SohoSquareLDN   / #TLL6x6  
  38. 38. EASY, RIGHT?   @whatleydude / @SohoSquareLDN   / #TLL6x6  
  39. 39. EASY, RIGHT? THANK YOU.   @whatleydude / @SohoSquareLDN   / #TLL6x6  

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