ITS835 enterprise risk management Chapter 3 ERM at Mars, Incorporated: ERM for Strategy and Operations Introduction Mars’ ERM history Phase 1 –Crash and Burn Phase 2 -Success Global rollout Reporting Operating workshops Technology Aggregation Template evolution Conclusion Mars’ erm history Mars, Incorporated Privately held -> migration to non-family management Decentralized management Leadership had legacy commitment to risk management ERM was viewed as an evolution COSO versus bespoke approach COSO –Committee of Sponsoring Organizations structure Bespoke approach won Phase 1 Failed due to being impractical and overly complex Phase 2 Simpler and targeted Planning workshops Desire to align senior management goals with ERM Started with simple template Operating plan initiative sheet Objective Score Risk column Risk treatment column Management team met to define and rank Risks Risk treatments Changed label from “mitigations” Global rollout Used lessons learned from pilot Each unit has specific nuances Interviewing GM and CFO together saved subsequent interview time Workshops helped to identify Gaps in risk management readiness High-risk initiatives Ongoing activities with unexpected high risk reporting Color-coding adds Urgency Clarity Groups are defined Clusters Score represents Confidence of meeting goals Reporting [cont’d] Reporting [cont’d] Reporting [cont’d] Operating workshops Several ongoing changes Technology Early-on, process was technology agnostic Word -> Excel Excel -> purpose-built software ERM supports aggregation More complete view of organizational impact of risk Continual template evolution Added risk treatment owners and due dates summary Mars received an award for their ERM Corporate Executive Boards’ “Force of Ideas Award” for ERM Key factors for ERM success Alignment with Mars’ principles Focus on meeting objectives Operational Strategic Flexible Realistic WEEK 2 ASSIGNMENTS BUS 3022: 600-800 WORDS Dell's Supply Chain Many companies have achieved excellent success as a result of emphasizing online sales and an associated distribution network. Dell has been one of the most successful at that, by offering significant customization direct to end users. As noted in a prior edition of our textbook: “Dell is able to exploit most of the responsiveness-enhancing opportunities offered by the Internet for customized servers. The company uses the Internet to offer a wide variety of customized server configurations with the desired chassis, processor, memory, and operating system. Customization allows Dell to satisfy customers by giving them a product that is close to their specific requirements. The customization options are easy to display over the Internet, allowing Dell to attract customers who value this choice.” “The Internet allows companies such as Dell and Apple to bring new products to market quickly. This is particularly important in the compute ...

1. ITS835 enterprise risk management
Chapter 3
ERM at Mars, Incorporated: ERM for Strategy and Operations
Introduction
Mars’ ERM history
Phase 1 –Crash and Burn
Phase 2 -Success
Global rollout
Reporting
Operating workshops
Technology
Aggregation
Template evolution
Conclusion
Mars’ erm history
Mars, Incorporated
Privately held -> migration to non-family management
Decentralized management
Leadership had legacy commitment to risk management
ERM was viewed as an evolution
COSO versus bespoke approach
COSO –Committee of Sponsoring Organizations structure
Bespoke approach won
Phase 1
Failed due to being impractical and overly complex
Phase 2
Simpler and targeted

2. Planning workshops
Desire to align senior management goals with ERM
Started with simple template
Operating plan initiative sheet
Objective
Score
Risk column
Risk treatment column
Management team met to define and rank
Risks
Risk treatments
Changed label from “mitigations”
Global rollout
Used lessons learned from pilot
Each unit has specific nuances
Interviewing GM and CFO together saved subsequent interview
time
Workshops helped to identify
Gaps in risk management readiness
High-risk initiatives
Ongoing activities with unexpected high risk
reporting
Color-coding adds
Urgency
Clarity
Groups are defined
Clusters
Score represents
Confidence of meeting goals

3. Reporting [cont’d]
Reporting [cont’d]
Reporting [cont’d]
Operating workshops
Several ongoing changes
Technology
Early-on, process was technology agnostic
Word -> Excel
Excel -> purpose-built software
ERM supports aggregation
More complete view of organizational impact of risk
Continual template evolution
Added risk treatment owners and due dates
summary
Mars received an award for their ERM
Corporate Executive Boards’ “Force of Ideas Award” for ERM
Key factors for ERM success
Alignment with Mars’ principles
Focus on meeting objectives
Operational
Strategic
Flexible
Realistic

4. WEEK 2 ASSIGNMENTS
BUS 3022: 600-800 WORDS
Dell's Supply Chain
Many companies have achieved excellent success as a result of
emphasizing online sales and an associated distribution
network. Dell has been one of the most successful at that, by
offering significant customization direct to end users. As noted
in a prior edition of our textbook:
“Dell is able to exploit most of the responsiveness-enhancing
opportunities offered by the Internet for customized servers.
The company uses the Internet to offer a wide variety of
customized server configurations with the desired chassis,
processor, memory, and operating system. Customization allows
Dell to satisfy customers by giving them a product that is close
to their specific requirements. The customization options are
easy to display over the Internet, allowing Dell to attract
customers who value this choice.”
“The Internet allows companies such as Dell and Apple to bring
new products to market quickly. This is particularly important
in the computer and cell phone industries, in which many
products have short life cycles of a few months. Whereas the
Internet allows a new product to be offered as soon as it is
produced, the retail channel requires the entire supply chain to
be stocked before customers can access the product.”
“Its online sale of servers offers Dell the ability to reduce its
inventories by aggregating them in a few geographic locations.
Dell is able to further reduce inventories by postponing
assembly of servers until after the order arrives.”
“The Internet channel has allowed companies like Dell to make
price changes quickly and efficiently based on product
availability and demand. By being available all day, the online
channel allows Dell to serve customers at a much lower cost
than retail stores.”
"One disadvantage for Dell of selling hardware over the Internet
is the delay in fulfilling the customer request. Whereas a longer

5. response time is not a big negative for customized servers, it is
a disadvantage for Dell when trying to sell its standardized
laptops online."
"Prior to 2007, both servers and laptops were configured to
order in Dell factories. By 2014, servers were configured to
order, but laptops, whether sold through retail
(Bus 3022 continued)
stores or online, were typically assembled well in advance of
the final sale." (Chopra & Meindl, 2016).
Dell presents a very interesting case in terms of a company
evolving from primarily online direct sales to a multi-channel
retail emphasis.
Read the “Online Sales and Omni-Channel Retailing” section in
our textbook starting on page 88 (in particular as related to
Dell), and also watch the Dell Direct Model video linked in the
Resources and answer the following questions:
· Why has Dell's direct supply chain been so successful?
· What are the main supply chain challenges that Dell is now
facing? Provide your recommendations for solving them.
· Why did Dell decide that selling its products via retail outlets
was a viable solution? Do you agree with this distribution
strategy? Why or why not?

6. PSYC 2210: 4-5 PagesApplications of Social Media Paper
For this written assignment, you will apply psychological
principles of social media to one of the eight provided topic
areas. Follow the instructions in the Assignment Topic Areas
media piece linked in Resources to choose your topic area,
social media application, and some psychological concepts to
consider in your paper. Then begin your research for scholarly
resources from the Capella library and reliable web-based
articles or articles found with your digital assistant (DA).
Organize your paper using the following headings to ensure that
you address each element of the assignment. Use the APA
Example Sheet (linked in Resources) to properly format your
assignment and refer to APA Style and Format on Campus for
more details.Assignment Instructions
Your assignment will be divided into the following headings in
your paper:
· Topic Area
. Describe the topic area you have selected in detail so the
reader is clear about your intended audience.
. Describe the current state of social media in your selected
topic area. Which platforms or social media applications are
currently popular with people from your topic area?
. Include citations to research that supports the popularity of
your platforms or applications of social media.
· Attention and Engagement
. Describe at least two principles of gaining attention or
maintaining engagement with viewers or followers on social
media in your selected topic area.
. Include citations to research supporting the psychological
principles or concepts you are reporting.
· Benefits of Social Media Use
. Describe at least two potential benefits of using social media
with people in your selected topic area.

7. . Describe at least one psychological principle or concept
related to the positive use of social media with your topic area.
. Include citations to research supporting your statements.
· Risks of Social Media Use
. Describe at least two potential risks of using social media with
people in your selected topic area.
. (PSYC2210 CONTINUED)
.
. Describe at least one psychological principle or concept
related to the negative use of social media with your topic area.
. Include citations to research supporting your statements.
PSYC 2700: WORKSHEETCase Study Analysis Worksheet

8. Use this worksheet and your understanding of the experiment to
analyze assumptions and evidence in the video, Mary
Ainsworth: Attachment and the Growth of Love, which covers
the strange situation test.
To fill out the worksheet, work your way through the analysis
components and include your responses in the boxes next to the
components. There are notes in the margins to help you identify
what is needed in each box. You will submit this worksheet to
the Unit 2 assignment.
Name: [Delete this message and insert your name]
Analysis Components:
[Please write the reference for the video here, in APA format.]
The main purpose of this research: [State as accurately as
possible the purpose of the research developing a theory in
child development.]
The point of view: [Identify the position or point of view the
video wants you to align with. Who, or what group, is
represented?]
The arguments (main points) the video makes: [Describe
physical, social, and cognitive aspects of child development
discovered.]
What other theories seem to relate to this case study?
[Summarize and cite at least one other theory to apply. Then
compare and contrast it with the theory in the case to explain
your rationale.]
Imagine recreating this research. What would you change in
order to obtain stronger results?