The document discusses a motor manufacturer's journey with industrial IoT projects of increasing scope and complexity. It began with a small project to collect motor parameter data during testing, which provided benefits like item tracing. This led to collecting load profile data from the field and analyzing it in the cloud, improving maintenance and quality. The most advanced project measured individual container weights and sold the data, reducing fuel costs and generating recurring revenue. The document advocates starting IoT projects now to gain experience rather than waiting, and emphasizes thinking big but starting with smaller, low-risk initiatives.

1. Digital What?
“Show Me The Money!”
Industrial IoT – A Digital Journey
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2. A Real-World IoT Project
• Motor Manufacturer for Ship-to-
Shore Cranes
• IoT Use Case: Measure the
individual container weight and
sell the data (pay-per-use)
Case presented by BCG, Singapore (2016)
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3. Outcomes
• 3~5% reduction in heavy oil
consumption (carrier)
• 2~2.5 x revenue from data pay-per-use
sales
• recurring income source
• …
Case presented by BCG, Singapore (2016)
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4. Think About It !Do you truly belief this clever company built this genius use case like pulling a rabbit out of a hat?
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5. IoT Sub-Project Scenario
• Collect load profile data in the
filed
• Consolidate data in the Cloud for
data analysis
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6. Outcomes
• Improved service from
preventive maintenance
• Improved quality from learning
weak spots
• Improved margin from
value analysis
• …
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7. Think Again !Is it likely that this scenario was their IoT début?
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8. IoT Sub-Sub-Project Scenario
• Build-in Data Logger
• Collect motor parameter of each
item produced during final test
• Scale solution over different
① production lines
② production sites
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9. Outcomes
• Data fingerprint for every item
• Tracing for troubleshooting errors,
batch variations, etc.
• Performance comparison
• …
• Build IoT Framework & Learn
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10. Rather ask yourself:
What is your Opportunity Cost
when your competition journeys quicker?
Digital Journey: What’s the ROI?
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11. Think Big. Start Small. Start Now.
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