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Noticed lot of empty shelf
space where ads can be
placed or fashion trends can
be displayed




       Noticed a sensor with a red
       flashing light (top center) .
       Never observed this before.
No idea what that bike doing
in frozen section. Better to
display products for sale that
are relevant in this section
Well organized, well lighted and temperature
controlled
Lot of lighting, well ventilated store
Impulse shopping items




                         A TV at this spot
                         doesn’t serve the
                         purpose                                 High ceilings and colors will provide a
                                                                 positive customer experience at the store

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Creativity - Observing stores

  • 1. Noticed lot of empty shelf space where ads can be placed or fashion trends can be displayed Noticed a sensor with a red flashing light (top center) . Never observed this before.
  • 2.
  • 3. No idea what that bike doing in frozen section. Better to display products for sale that are relevant in this section
  • 4.
  • 5. Well organized, well lighted and temperature controlled
  • 6. Lot of lighting, well ventilated store Impulse shopping items A TV at this spot doesn’t serve the purpose High ceilings and colors will provide a positive customer experience at the store