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Interactive Venice:An artistic campaign to bring awareness to         Venetian social problemsMichael Frankfort, Rinaldo I...
Community Concerns Graffiti in Venice                                   Lack of Affordable Housing                      In...
Structural ConcernsDeteriorating Infrastructure       Acqua Alta          Sewage Problems               Deteriorating Art ...
Art Creating Awareness              Picasso’s 1937 painting                    “Guernica”               “InterANTARCTICA” ...
Venice Biennale Creating       Awareness
Addressing Social Concerns           VS.
Our Approach to Create             AwarenessInteracting   Exploring   Contributing
Interacting
Example – “Scents and    Sensibilities”• Issue of illegal trash        dumping  • Effects of illegal    trash dumping• Ref...
Example – “Spray it Forward”                           Example                            issues:                         ...
Example - “Brodo di Pesce”Concept modified from originaldesign to encourage interaction        Social concern: Delicate re...
Testing               Testing Factors:Installation Functionality   Participant Response                               Loca...
TestingLocation of Deployment:                              Duration of Deployment:                                    4hr...
Results: “Spray it Forward” Day 1              38 Participants:“Spray it Forward”      No                     Reaction Sig...
Results: “Spray it Forward” Day 2           33 Participants: “Spray it Forward”      No                       Reaction    ...
Results: “Scents and Sensibility”                41 Participants:     “Scents and Sensibility”       No                   ...
Results: Locals Vs. Tourists Moderate responses    and reactions            Smaller reactions,                            ...
Interacting ConclusionsStimulus Needed!                      Lack of Response                   Need for a Venue
Connecting the Pieces
Approaches to Create AwarenessInteracting   Exploring
Exploring
Geocaching
Raising Awareness
Information In front of many restaurants and houses,   there are often piles of trash left out during the day to be taken ...
Puzzles     Cross the most (06 01 13 15 21 19) bridge     over the (07 18 01 14 04) (03 01 14 01 12),  past the square wit...
Puzzles      Cross the most ( F 01 13 15 21 19) bridge     over the (07 18 01 14 04) (03 01 14 01 12),  past the square wi...
Puzzles      Cross the most ( F A 13 15 21 19) bridge     over the (07 18 01 14 04) (03 01 14 01 12),  past the square wit...
Puzzles      Cross the most ( F A M 15 21 19) bridge     over the (07 18 01 14 04) (03 01 14 01 12),  past the square with...
Puzzles            Cross the most ( F A M O U S ) bridge              over the ( G R A N D C A N A L ),        past the sq...
Puzzles            Cross the most ( F A M O U S ) bridge              over the ( G R A N D C A N A L ),        past the sq...
Challenges Count the number of tourgroups you see on your way from the first container to        the second!
VeniCaching
Testing Cache Deployment Duration:6 caches for 4 Weeks   Longevity of Containers        Well hidden  Theft-proof, no vanda...
Play Testing                      Volunteers play                       through the                     Geocaching RouteTe...
Results Comments:• Fun and Engaging • Unique way of                MAINTENANCE     learning                    REQUIRED! A...
Adding More Pieces
Approaches to Create AwarenessInteracting   Exploring   Contributing
Contributing
Contributing
Data Collection
Creating an Interactive CampaignInteracting   Exploring   Contributing
A Complete Exhibition
The Exhibition Room, Today and           Tomorrow
Thank you!https://sites.google.com/site/ve11bien/home                Contact:           ve11-bien@wpi.edu          ve11.bi...
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Bien B '11 Final Presentation EN

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Bien B '11 Final Presentation EN

  1. 1. Interactive Venice:An artistic campaign to bring awareness to Venetian social problemsMichael Frankfort, Rinaldo Izzo, Roni Rostom, Jill Sauer
  2. 2. Community Concerns Graffiti in Venice Lack of Affordable Housing Increasing Tourist PopulationCommercialization Cost of Living Illegal Garbage Dumping
  3. 3. Structural ConcernsDeteriorating Infrastructure Acqua Alta Sewage Problems Deteriorating Art Moto Ondoso
  4. 4. Art Creating Awareness Picasso’s 1937 painting “Guernica” “InterANTARCTICA” exhibit 2009
  5. 5. Venice Biennale Creating Awareness
  6. 6. Addressing Social Concerns VS.
  7. 7. Our Approach to Create AwarenessInteracting Exploring Contributing
  8. 8. Interacting
  9. 9. Example – “Scents and Sensibilities”• Issue of illegal trash dumping • Effects of illegal trash dumping• Refreshing the air to contrast with problem
  10. 10. Example – “Spray it Forward” Example issues: Graffiti and Pigeons Motion sensor and sound device Modular; easy to change for varied installations
  11. 11. Example - “Brodo di Pesce”Concept modified from originaldesign to encourage interaction Social concern: Delicate relationship between Venice and water
  12. 12. Testing Testing Factors:Installation Functionality Participant Response Locals vs. Tourists
  13. 13. TestingLocation of Deployment: Duration of Deployment: 4hrs / day Deployment Cycles: Calle Carampane 3 iterations San Polo, Venezia
  14. 14. Results: “Spray it Forward” Day 1 38 Participants:“Spray it Forward” No Reaction Significant 11% Reaction 13% Minimal Reaction 76%
  15. 15. Results: “Spray it Forward” Day 2 33 Participants: “Spray it Forward” No Reaction 9%MinimalReaction 49% Significant Reaction 42%
  16. 16. Results: “Scents and Sensibility” 41 Participants: “Scents and Sensibility” No ReactionMinimal 17%Reaction 39% Significant Reaction 44%
  17. 17. Results: Locals Vs. Tourists Moderate responses and reactions Smaller reactions, If anyLocals Tourists
  18. 18. Interacting ConclusionsStimulus Needed! Lack of Response Need for a Venue
  19. 19. Connecting the Pieces
  20. 20. Approaches to Create AwarenessInteracting Exploring
  21. 21. Exploring
  22. 22. Geocaching
  23. 23. Raising Awareness
  24. 24. Information In front of many restaurants and houses, there are often piles of trash left out during the day to be taken away the next morning. Seagulls, pigeons, and otherpests open the garbage bags and spread the trash through the streets. Illegal garbage dumping in Venice is found throughoutthe city and at many different times of day.
  25. 25. Puzzles Cross the most (06 01 13 15 21 19) bridge over the (07 18 01 14 04) (03 01 14 01 12), past the square with the old (03 08 21 18 03 08),and take the (19 05 03 15 14 04) right at the five-way intersection of roads. Follow the (19 20 18 05 05 20) almost to the end.
  26. 26. Puzzles Cross the most ( F 01 13 15 21 19) bridge over the (07 18 01 14 04) (03 01 14 01 12), past the square with the old (03 08 21 18 03 08),and take the (19 05 03 15 14 04) right at the five-way intersection of roads. Follow the (19 20 18 05 05 20) almost to the end.
  27. 27. Puzzles Cross the most ( F A 13 15 21 19) bridge over the (07 18 01 14 04) (03 01 14 01 12), past the square with the old (03 08 21 18 03 08),and take the (19 05 03 15 14 04) right at the five-way intersection of roads. Follow the (19 20 18 05 05 20) almost to the end.
  28. 28. Puzzles Cross the most ( F A M 15 21 19) bridge over the (07 18 01 14 04) (03 01 14 01 12), past the square with the old (03 08 21 18 03 08),and take the (19 05 03 15 14 04) right at the five-way intersection of roads. Follow the (19 20 18 05 05 20) almost to the end.
  29. 29. Puzzles Cross the most ( F A M O U S ) bridge over the ( G R A N D C A N A L ), past the square with the old ( C H U R C H ),and take the ( S E C O N D ) right at the five-way intersection of roads. Follow the ( S T R E E T ) almost to the end.
  30. 30. Puzzles Cross the most ( F A M O U S ) bridge over the ( G R A N D C A N A L ), past the square with the old ( C H U R C H ),and take the ( S E C O N D ) right at the five-way intersection of roads. Follow the ( S T R E E T ) almost to the end.
  31. 31. Challenges Count the number of tourgroups you see on your way from the first container to the second!
  32. 32. VeniCaching
  33. 33. Testing Cache Deployment Duration:6 caches for 4 Weeks Longevity of Containers Well hidden Theft-proof, no vandalism
  34. 34. Play Testing Volunteers play through the Geocaching RouteTest Groups: Cache Cycles: 3 2 iterations
  35. 35. Results Comments:• Fun and Engaging • Unique way of MAINTENANCE learning REQUIRED! Average Completion Time: 1 hour
  36. 36. Adding More Pieces
  37. 37. Approaches to Create AwarenessInteracting Exploring Contributing
  38. 38. Contributing
  39. 39. Contributing
  40. 40. Data Collection
  41. 41. Creating an Interactive CampaignInteracting Exploring Contributing
  42. 42. A Complete Exhibition
  43. 43. The Exhibition Room, Today and Tomorrow
  44. 44. Thank you!https://sites.google.com/site/ve11bien/home Contact: ve11-bien@wpi.edu ve11.bien@gmail.com

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