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Tom Newton
Salesforce Integration
Unlock the true value of
Salesforce with connected apps
© Tom Newton / Salesforce Integration1
Salesforce trademark(s) are the property of Salesforce.com, Inc.
Other trademarks are the property of their respective owners.
Unlock the True Value of Salesforce.com
 Salesforce.com lock-down
 Duplication of data-entry
between applications
 Separate data silos between
applications
 Leads and opportunities are
only visible to Salesforce users,
no sharing with partners or
customers
 Website and email analytics is
separate from opportunity
follow-up
 Unlock more value
 Improve marketing decisions.
Integrate your marketing touch
data to reveal your campaign
ROI
 Collaborate beyond your sales
team. Provide controlled,
secure access to cases,
contacts, leads and more
 Easily import, export, and
integrate data. Connect to
custom and 3rd party
applications
© Tom Newton / Salesforce Integration2
Improve Marketing Decisions
 “I want all of my sales and
marketing touch data in
Salesforce.com”
 Bring website views, email
marketing, whitepaper
downloads and much more into
your lead database in
Salesforce.com
 Tap into your website to collect
leads and contacts
 Automate emails and follow ups
to increase sales efficiency
© Tom Newton / Salesforce Integration3
Collaborate Beyond the Sales Team
• Share & collaborate with non-Salesforce users
and unlock the real value of Salesforce.com --
without additional licensing!
• Work with customers on open cases/tickets
• Collaborate with channel partners on current and
new opportunities
• Duplicate the Knowledge Base documentation in
Service Cloud on your website
• Allow customers to update their own contact
information
• Build a community around your product or
service
© Tom Newton / Salesforce Integration4
Custom Integration
• The opportunities for integration are endless.
• Import data from other datasets: your apps,
internal databases, and internal applications.
• Export data for: analysis, contact matching,
search.
• Augment data in new ways: trial download and
product usage data, licensing, customer purchase
data.
• Synchronize email addresses & phone numbers
between Salesforce and your applications.
© Tom Newton / Salesforce Integration5
Customers
© Tom Newton / Salesforce Integration6
“Tom and Jim are AMAZING!!! They are very easy to work with and they
helped us design an interactive, user friendly portal for our camp directors
that enables us to place more applicants. The Salesforce integration is
simple, seamless and it significantly reduces the time we spend on data-
entry.”
- Jonathan, NYQUEST
LEARN MORE
http://tomnewton.me/
864.869.8663
contact@tomnewton.me
© Tom Newton / Salesforce Integration7

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Unlock the true value of Salesforce.com with connected apps

  • 1. Tom Newton Salesforce Integration Unlock the true value of Salesforce with connected apps © Tom Newton / Salesforce Integration1 Salesforce trademark(s) are the property of Salesforce.com, Inc. Other trademarks are the property of their respective owners.
  • 2. Unlock the True Value of Salesforce.com  Salesforce.com lock-down  Duplication of data-entry between applications  Separate data silos between applications  Leads and opportunities are only visible to Salesforce users, no sharing with partners or customers  Website and email analytics is separate from opportunity follow-up  Unlock more value  Improve marketing decisions. Integrate your marketing touch data to reveal your campaign ROI  Collaborate beyond your sales team. Provide controlled, secure access to cases, contacts, leads and more  Easily import, export, and integrate data. Connect to custom and 3rd party applications © Tom Newton / Salesforce Integration2
  • 3. Improve Marketing Decisions  “I want all of my sales and marketing touch data in Salesforce.com”  Bring website views, email marketing, whitepaper downloads and much more into your lead database in Salesforce.com  Tap into your website to collect leads and contacts  Automate emails and follow ups to increase sales efficiency © Tom Newton / Salesforce Integration3
  • 4. Collaborate Beyond the Sales Team • Share & collaborate with non-Salesforce users and unlock the real value of Salesforce.com -- without additional licensing! • Work with customers on open cases/tickets • Collaborate with channel partners on current and new opportunities • Duplicate the Knowledge Base documentation in Service Cloud on your website • Allow customers to update their own contact information • Build a community around your product or service © Tom Newton / Salesforce Integration4
  • 5. Custom Integration • The opportunities for integration are endless. • Import data from other datasets: your apps, internal databases, and internal applications. • Export data for: analysis, contact matching, search. • Augment data in new ways: trial download and product usage data, licensing, customer purchase data. • Synchronize email addresses & phone numbers between Salesforce and your applications. © Tom Newton / Salesforce Integration5
  • 6. Customers © Tom Newton / Salesforce Integration6 “Tom and Jim are AMAZING!!! They are very easy to work with and they helped us design an interactive, user friendly portal for our camp directors that enables us to place more applicants. The Salesforce integration is simple, seamless and it significantly reduces the time we spend on data- entry.” - Jonathan, NYQUEST