SlideShare a Scribd company logo

10 Local Search / Google Places Strategies

•
•
Travis Wright, Author 📚🤔
Travis Wright, Author 📚🤔

How to gain traction in Local Search with Google Places/Maps. 10 strategies to help you get more foot traffic to your business. Also, how to get customer reviews from your happy customers!

Business
1 of 19
Download to read offline
Local Search Strategies Get Your Local Business Discovered on Google Presented by: Travis Wright
Why Use Google Places? • Reach thousands of customers fast. And free. • Personalize your listing and reach out to YOUR customers • Add coupons, edit your map listing, and more • Track statistics easily, and even see what words people type in to find you
1. Claim/Create Local Business Listing Check the major local listing providers for your current listing(s) to claim or create one: http://www.google.com/local/add http://listings.local.yahoo.com/csubmit/index.php https://ssl.bing.com/listings/ListingCenter.aspx
2. Ensure Your Business Address Matches Your Target Location Arthur Bryant’s BBQ 1727 Brooklyn Ave Kansas City, MO 64127
3. Pick Relevant Categories For Your Business/Service
4. Web Citations From Local Directories & Internet Yellow Pages (IYPs)
5. Add Images to Local Maps Profile & IYP Listings
6. Local Phone # Area Code Associated With Local Listing(s) Example: Which of these would you consider a local business? Dan’s Shoe Store Dan’s Shoe Store (312) 555-5555 (800) 555-Shoe
7. Location Keyword (i.e. City, State) in Listing Description
8. Age Of Local Listing Page/Profile
9. Add Coupons for your Customers!
10. Reviews. Reviews. Reviews. Do NOT fabricate FAKE reviews
10. Reviews. Reviews. Reviews. Look at every review about your business on search engines ( business name + phone number )
10. Reviews. Reviews. Reviews. Find WHICH sites reviews are gathered from.
10. Reviews. Reviews. Reviews. Come up with a review campaign strategy that fosters LEGITIMATE feedback.
Where to ask for Reviews? • On Invoices • Billboards • In Newsletters • Thank you letters • In emails • Surveys • On the restaurant check • Ads • Concierge desk • Displays of pictures of • Checkout desk happy clients • Wall signs • Facebook Page • Sales graphics • Twitter
Google Places Demo http://bit.ly/GooglePlacesDemo
10 Local Search / Google Places Strategies

Recommended

Data-Driven Marketing and Marketing Technologies in Modern Marketing - Travis...
Data-Driven Marketing and Marketing Technologies in Modern Marketing - Travis...Data-Driven Marketing and Marketing Technologies in Modern Marketing - Travis...
Data-Driven Marketing and Marketing Technologies in Modern Marketing - Travis...Travis Wright, Author 📚🤔
 
Data-Driven Marketing And Sales Predictions 2014 - Lattice Engines
Data-Driven Marketing And Sales Predictions 2014 - Lattice EnginesData-Driven Marketing And Sales Predictions 2014 - Lattice Engines
Data-Driven Marketing And Sales Predictions 2014 - Lattice EnginesLattice Engines
 
Get Creative With Content To Drive Pipeline
Get Creative With Content To Drive PipelineGet Creative With Content To Drive Pipeline
Get Creative With Content To Drive PipelineG3 Communications
 
Marketing Technologies, Tools and Tactics by Travis Wright at How to Web Conf...
Marketing Technologies, Tools and Tactics by Travis Wright at How to Web Conf...Marketing Technologies, Tools and Tactics by Travis Wright at How to Web Conf...
Marketing Technologies, Tools and Tactics by Travis Wright at How to Web Conf...How to Web
 
B2B InTech 2015 Crunched
B2B InTech 2015 CrunchedB2B InTech 2015 Crunched
B2B InTech 2015 CrunchedEarnest
 
Interactive Content Across The Funnel: How To Succeed By Putting Buyers In Co...
Interactive Content Across The Funnel: How To Succeed By Putting Buyers In Co...Interactive Content Across The Funnel: How To Succeed By Putting Buyers In Co...
Interactive Content Across The Funnel: How To Succeed By Putting Buyers In Co...G3 Communications
 
Creativity: The New Marketing Imperative In The Age Of Artificial Intelligence
Creativity: The New Marketing Imperative In The Age Of Artificial IntelligenceCreativity: The New Marketing Imperative In The Age Of Artificial Intelligence
Creativity: The New Marketing Imperative In The Age Of Artificial IntelligenceG3 Communications
 
The Future of B2B Marketing: Trends and Implications for Marketers
The Future of B2B Marketing: Trends and Implications for MarketersThe Future of B2B Marketing: Trends and Implications for Marketers
The Future of B2B Marketing: Trends and Implications for MarketersDemandbase
 

Recommended

Data-Driven Marketing and Marketing Technologies in Modern Marketing - Travis...
Data-Driven Marketing and Marketing Technologies in Modern Marketing - Travis...Data-Driven Marketing and Marketing Technologies in Modern Marketing - Travis...
Data-Driven Marketing and Marketing Technologies in Modern Marketing - Travis...Travis Wright, Author 📚🤔
 
Data-Driven Marketing And Sales Predictions 2014 - Lattice Engines
Data-Driven Marketing And Sales Predictions 2014 - Lattice EnginesData-Driven Marketing And Sales Predictions 2014 - Lattice Engines
Data-Driven Marketing And Sales Predictions 2014 - Lattice EnginesLattice Engines
 
Get Creative With Content To Drive Pipeline
Get Creative With Content To Drive PipelineGet Creative With Content To Drive Pipeline
Get Creative With Content To Drive PipelineG3 Communications
 
Marketing Technologies, Tools and Tactics by Travis Wright at How to Web Conf...
Marketing Technologies, Tools and Tactics by Travis Wright at How to Web Conf...Marketing Technologies, Tools and Tactics by Travis Wright at How to Web Conf...
Marketing Technologies, Tools and Tactics by Travis Wright at How to Web Conf...How to Web
 
B2B InTech 2015 Crunched
B2B InTech 2015 CrunchedB2B InTech 2015 Crunched
B2B InTech 2015 CrunchedEarnest
 
Interactive Content Across The Funnel: How To Succeed By Putting Buyers In Co...
Interactive Content Across The Funnel: How To Succeed By Putting Buyers In Co...Interactive Content Across The Funnel: How To Succeed By Putting Buyers In Co...
Interactive Content Across The Funnel: How To Succeed By Putting Buyers In Co...G3 Communications
 
Creativity: The New Marketing Imperative In The Age Of Artificial Intelligence
Creativity: The New Marketing Imperative In The Age Of Artificial IntelligenceCreativity: The New Marketing Imperative In The Age Of Artificial Intelligence
Creativity: The New Marketing Imperative In The Age Of Artificial IntelligenceG3 Communications
 
The Future of B2B Marketing: Trends and Implications for Marketers
The Future of B2B Marketing: Trends and Implications for MarketersThe Future of B2B Marketing: Trends and Implications for Marketers
The Future of B2B Marketing: Trends and Implications for MarketersDemandbase
 
Why Lenovo Is Doubling Down On Intent Marketing
Why Lenovo Is Doubling Down On Intent MarketingWhy Lenovo Is Doubling Down On Intent Marketing
Why Lenovo Is Doubling Down On Intent MarketingG3 Communications
 
Strategies to Take Your Holiday Shopping Campaigns to Light Speed By Todd Bowman
Strategies to Take Your Holiday Shopping Campaigns to Light Speed By Todd BowmanStrategies to Take Your Holiday Shopping Campaigns to Light Speed By Todd Bowman
Strategies to Take Your Holiday Shopping Campaigns to Light Speed By Todd BowmanSearch Marketing Expo - SMX
 
Data Driven Marketing Fundamentals
Data Driven Marketing FundamentalsData Driven Marketing Fundamentals
Data Driven Marketing FundamentalsBernie Borges
 
Aim First, Shoot Second: Mastering the complexity of B2B digital marketing
Aim First, Shoot Second: Mastering the complexity of B2B digital marketingAim First, Shoot Second: Mastering the complexity of B2B digital marketing
Aim First, Shoot Second: Mastering the complexity of B2B digital marketing97th Floor
 
Ecommerce Strategy & Affiliate Marketing | Michael Vorel | Affiliate Summit
Ecommerce Strategy & Affiliate Marketing | Michael Vorel | Affiliate SummitEcommerce Strategy & Affiliate Marketing | Michael Vorel | Affiliate Summit
Ecommerce Strategy & Affiliate Marketing | Michael Vorel | Affiliate SummitMichael Vorel
 
#FlipMyFunnel Boston 2016 - Vala Afshar - 2016 State of Marketing
#FlipMyFunnel Boston 2016 - Vala Afshar - 2016 State of Marketing#FlipMyFunnel Boston 2016 - Vala Afshar - 2016 State of Marketing
#FlipMyFunnel Boston 2016 - Vala Afshar - 2016 State of Marketing#FlipMyFunnel
 
Data-driven Marketing and Sales 2016 Predictions - Lattice Engines
Data-driven Marketing and Sales 2016 Predictions - Lattice EnginesData-driven Marketing and Sales 2016 Predictions - Lattice Engines
Data-driven Marketing and Sales 2016 Predictions - Lattice EnginesLattice Engines
 
Data-Driven Lifecycle Email for eCommerce
Data-Driven Lifecycle Email for eCommerceData-Driven Lifecycle Email for eCommerce
Data-Driven Lifecycle Email for eCommerceLitmus
 
Data Driven Marketing
Data Driven MarketingData Driven Marketing
Data Driven MarketingAlexei Cherenkov
 
Paid Media Strategies to Target Customers Throughout the Marketing Funnel
Paid Media Strategies to Target Customers Throughout the Marketing FunnelPaid Media Strategies to Target Customers Throughout the Marketing Funnel
Paid Media Strategies to Target Customers Throughout the Marketing FunnelWe Are Marketing
 
Modern marketing and digital tools (overview)
Modern marketing and digital tools (overview)Modern marketing and digital tools (overview)
Modern marketing and digital tools (overview)Mohamed Almalik
 
A Simple Approach to Digital Strategy
A Simple Approach to Digital StrategyA Simple Approach to Digital Strategy
A Simple Approach to Digital StrategyTim Peter
 
The Hard Truth About Marketing
The Hard Truth About MarketingThe Hard Truth About Marketing
The Hard Truth About MarketingHubSpot
 
The Secrets To Creating Contagious Content Campaigns
The Secrets To Creating Contagious Content CampaignsThe Secrets To Creating Contagious Content Campaigns
The Secrets To Creating Contagious Content CampaignsG3 Communications
 
Discover Your Audience Insights Through Paid Media
Discover Your Audience Insights Through Paid MediaDiscover Your Audience Insights Through Paid Media
Discover Your Audience Insights Through Paid MediaKoozai
 
The 7 Reasons Engagement Improves Return on Your Marketing Investment
The 7 Reasons Engagement Improves Return on Your Marketing InvestmentThe 7 Reasons Engagement Improves Return on Your Marketing Investment
The 7 Reasons Engagement Improves Return on Your Marketing InvestmentMarketo
 
Enabling Data-Driven Marketing
Enabling Data-Driven MarketingEnabling Data-Driven Marketing
Enabling Data-Driven MarketingAnnalect Finland
 
Sales and Marketing 3.0: The High Velocity Model
Sales and Marketing 3.0: The High Velocity ModelSales and Marketing 3.0: The High Velocity Model
Sales and Marketing 3.0: The High Velocity ModelGGV Capital
 
The Data-Driven Marketing Revolution
The Data-Driven Marketing RevolutionThe Data-Driven Marketing Revolution
The Data-Driven Marketing RevolutionAgilOne
 
Motarme NISP Digital Marketing for Startups - Coleraine-14 jan2016v2
Motarme NISP Digital Marketing for Startups - Coleraine-14 jan2016v2Motarme NISP Digital Marketing for Startups - Coleraine-14 jan2016v2
Motarme NISP Digital Marketing for Startups - Coleraine-14 jan2016v2Motarme Marketing Technology
 
Social Media Location based Search Marketing
Social Media Location based Search MarketingSocial Media Location based Search Marketing
Social Media Location based Search MarketingManny Sarmiento
 
Optimizing for Local Search for RV Dealers
Optimizing for Local Search for RV DealersOptimizing for Local Search for RV Dealers
Optimizing for Local Search for RV DealersTimothy Resnik
 

More Related Content

What's hot

Why Lenovo Is Doubling Down On Intent Marketing
Why Lenovo Is Doubling Down On Intent MarketingWhy Lenovo Is Doubling Down On Intent Marketing
Why Lenovo Is Doubling Down On Intent MarketingG3 Communications
 
Strategies to Take Your Holiday Shopping Campaigns to Light Speed By Todd Bowman
Strategies to Take Your Holiday Shopping Campaigns to Light Speed By Todd BowmanStrategies to Take Your Holiday Shopping Campaigns to Light Speed By Todd Bowman
Strategies to Take Your Holiday Shopping Campaigns to Light Speed By Todd BowmanSearch Marketing Expo - SMX
 
Data Driven Marketing Fundamentals
Data Driven Marketing FundamentalsData Driven Marketing Fundamentals
Data Driven Marketing FundamentalsBernie Borges
 
Aim First, Shoot Second: Mastering the complexity of B2B digital marketing
Aim First, Shoot Second: Mastering the complexity of B2B digital marketingAim First, Shoot Second: Mastering the complexity of B2B digital marketing
Aim First, Shoot Second: Mastering the complexity of B2B digital marketing97th Floor
 
Ecommerce Strategy & Affiliate Marketing | Michael Vorel | Affiliate Summit
Ecommerce Strategy & Affiliate Marketing | Michael Vorel | Affiliate SummitEcommerce Strategy & Affiliate Marketing | Michael Vorel | Affiliate Summit
Ecommerce Strategy & Affiliate Marketing | Michael Vorel | Affiliate SummitMichael Vorel
 
#FlipMyFunnel Boston 2016 - Vala Afshar - 2016 State of Marketing
#FlipMyFunnel Boston 2016 - Vala Afshar - 2016 State of Marketing#FlipMyFunnel Boston 2016 - Vala Afshar - 2016 State of Marketing
#FlipMyFunnel Boston 2016 - Vala Afshar - 2016 State of Marketing#FlipMyFunnel
 
Data-driven Marketing and Sales 2016 Predictions - Lattice Engines
Data-driven Marketing and Sales 2016 Predictions - Lattice EnginesData-driven Marketing and Sales 2016 Predictions - Lattice Engines
Data-driven Marketing and Sales 2016 Predictions - Lattice EnginesLattice Engines
 
Data-Driven Lifecycle Email for eCommerce
Data-Driven Lifecycle Email for eCommerceData-Driven Lifecycle Email for eCommerce
Data-Driven Lifecycle Email for eCommerceLitmus
 
Paid Media Strategies to Target Customers Throughout the Marketing Funnel
Paid Media Strategies to Target Customers Throughout the Marketing FunnelPaid Media Strategies to Target Customers Throughout the Marketing Funnel
Paid Media Strategies to Target Customers Throughout the Marketing FunnelWe Are Marketing
 
Modern marketing and digital tools (overview)
Modern marketing and digital tools (overview)Modern marketing and digital tools (overview)
Modern marketing and digital tools (overview)Mohamed Almalik
 
A Simple Approach to Digital Strategy
A Simple Approach to Digital StrategyA Simple Approach to Digital Strategy
A Simple Approach to Digital StrategyTim Peter
 
The Hard Truth About Marketing
The Hard Truth About MarketingThe Hard Truth About Marketing
The Hard Truth About MarketingHubSpot
 
The Secrets To Creating Contagious Content Campaigns
The Secrets To Creating Contagious Content CampaignsThe Secrets To Creating Contagious Content Campaigns
The Secrets To Creating Contagious Content CampaignsG3 Communications
 
Discover Your Audience Insights Through Paid Media
Discover Your Audience Insights Through Paid MediaDiscover Your Audience Insights Through Paid Media
Discover Your Audience Insights Through Paid MediaKoozai
 
The 7 Reasons Engagement Improves Return on Your Marketing Investment
The 7 Reasons Engagement Improves Return on Your Marketing InvestmentThe 7 Reasons Engagement Improves Return on Your Marketing Investment
The 7 Reasons Engagement Improves Return on Your Marketing InvestmentMarketo
 
Enabling Data-Driven Marketing
Enabling Data-Driven MarketingEnabling Data-Driven Marketing
Enabling Data-Driven MarketingAnnalect Finland
 
Sales and Marketing 3.0: The High Velocity Model
Sales and Marketing 3.0: The High Velocity ModelSales and Marketing 3.0: The High Velocity Model
Sales and Marketing 3.0: The High Velocity ModelGGV Capital
 
The Data-Driven Marketing Revolution
The Data-Driven Marketing RevolutionThe Data-Driven Marketing Revolution
The Data-Driven Marketing RevolutionAgilOne
 
Motarme NISP Digital Marketing for Startups - Coleraine-14 jan2016v2
Motarme NISP Digital Marketing for Startups - Coleraine-14 jan2016v2Motarme NISP Digital Marketing for Startups - Coleraine-14 jan2016v2
Motarme NISP Digital Marketing for Startups - Coleraine-14 jan2016v2Motarme Marketing Technology
 

What's hot (20)

Why Lenovo Is Doubling Down On Intent Marketing
Why Lenovo Is Doubling Down On Intent MarketingWhy Lenovo Is Doubling Down On Intent Marketing
Why Lenovo Is Doubling Down On Intent Marketing
 
Strategies to Take Your Holiday Shopping Campaigns to Light Speed By Todd Bowman
Strategies to Take Your Holiday Shopping Campaigns to Light Speed By Todd BowmanStrategies to Take Your Holiday Shopping Campaigns to Light Speed By Todd Bowman
Strategies to Take Your Holiday Shopping Campaigns to Light Speed By Todd Bowman
 
Data Driven Marketing Fundamentals
Data Driven Marketing FundamentalsData Driven Marketing Fundamentals
Data Driven Marketing Fundamentals
 
Aim First, Shoot Second: Mastering the complexity of B2B digital marketing
Aim First, Shoot Second: Mastering the complexity of B2B digital marketingAim First, Shoot Second: Mastering the complexity of B2B digital marketing
Aim First, Shoot Second: Mastering the complexity of B2B digital marketing
 
Ecommerce Strategy & Affiliate Marketing | Michael Vorel | Affiliate Summit
Ecommerce Strategy & Affiliate Marketing | Michael Vorel | Affiliate SummitEcommerce Strategy & Affiliate Marketing | Michael Vorel | Affiliate Summit
Ecommerce Strategy & Affiliate Marketing | Michael Vorel | Affiliate Summit
 
#FlipMyFunnel Boston 2016 - Vala Afshar - 2016 State of Marketing
#FlipMyFunnel Boston 2016 - Vala Afshar - 2016 State of Marketing#FlipMyFunnel Boston 2016 - Vala Afshar - 2016 State of Marketing
#FlipMyFunnel Boston 2016 - Vala Afshar - 2016 State of Marketing
 
Data-driven Marketing and Sales 2016 Predictions - Lattice Engines
Data-driven Marketing and Sales 2016 Predictions - Lattice EnginesData-driven Marketing and Sales 2016 Predictions - Lattice Engines
Data-driven Marketing and Sales 2016 Predictions - Lattice Engines
 
Data-Driven Lifecycle Email for eCommerce
Data-Driven Lifecycle Email for eCommerceData-Driven Lifecycle Email for eCommerce
Data-Driven Lifecycle Email for eCommerce
 
Data Driven Marketing
Data Driven MarketingData Driven Marketing
Data Driven Marketing
 
Paid Media Strategies to Target Customers Throughout the Marketing Funnel
Paid Media Strategies to Target Customers Throughout the Marketing FunnelPaid Media Strategies to Target Customers Throughout the Marketing Funnel
Paid Media Strategies to Target Customers Throughout the Marketing Funnel
 
Modern marketing and digital tools (overview)
Modern marketing and digital tools (overview)Modern marketing and digital tools (overview)
Modern marketing and digital tools (overview)
 
A Simple Approach to Digital Strategy
A Simple Approach to Digital StrategyA Simple Approach to Digital Strategy
A Simple Approach to Digital Strategy
 
The Hard Truth About Marketing
The Hard Truth About MarketingThe Hard Truth About Marketing
The Hard Truth About Marketing
 
The Secrets To Creating Contagious Content Campaigns
The Secrets To Creating Contagious Content CampaignsThe Secrets To Creating Contagious Content Campaigns
The Secrets To Creating Contagious Content Campaigns
 
Discover Your Audience Insights Through Paid Media
Discover Your Audience Insights Through Paid MediaDiscover Your Audience Insights Through Paid Media
Discover Your Audience Insights Through Paid Media
 
The 7 Reasons Engagement Improves Return on Your Marketing Investment
The 7 Reasons Engagement Improves Return on Your Marketing InvestmentThe 7 Reasons Engagement Improves Return on Your Marketing Investment
The 7 Reasons Engagement Improves Return on Your Marketing Investment
 
Enabling Data-Driven Marketing
Enabling Data-Driven MarketingEnabling Data-Driven Marketing
Enabling Data-Driven Marketing
 
Sales and Marketing 3.0: The High Velocity Model
Sales and Marketing 3.0: The High Velocity ModelSales and Marketing 3.0: The High Velocity Model
Sales and Marketing 3.0: The High Velocity Model
 
The Data-Driven Marketing Revolution
The Data-Driven Marketing RevolutionThe Data-Driven Marketing Revolution
The Data-Driven Marketing Revolution
 
Motarme NISP Digital Marketing for Startups - Coleraine-14 jan2016v2
Motarme NISP Digital Marketing for Startups - Coleraine-14 jan2016v2Motarme NISP Digital Marketing for Startups - Coleraine-14 jan2016v2
Motarme NISP Digital Marketing for Startups - Coleraine-14 jan2016v2
 

Similar to 10 Local Search / Google Places Strategies

Social Media Location based Search Marketing
Social Media Location based Search MarketingSocial Media Location based Search Marketing
Social Media Location based Search MarketingManny Sarmiento
 
Optimizing for Local Search for RV Dealers
Optimizing for Local Search for RV DealersOptimizing for Local Search for RV Dealers
Optimizing for Local Search for RV DealersTimothy Resnik
 
Local Search Ranking Factors - OMS Denver 2011
Local Search Ranking Factors - OMS Denver 2011Local Search Ranking Factors - OMS Denver 2011
Local Search Ranking Factors - OMS Denver 2011Inflow
 
Local Search Ranking Factors OMS Denver 2011
Local Search Ranking Factors OMS Denver 2011Local Search Ranking Factors OMS Denver 2011
Local Search Ranking Factors OMS Denver 2011Inflow
 
5 Ways to Leverage Local This Holiday Shopping Season
5 Ways to Leverage Local This Holiday Shopping Season5 Ways to Leverage Local This Holiday Shopping Season
5 Ways to Leverage Local This Holiday Shopping SeasonRio SEO
 
Digital Marketing for Right Now, 2013
Digital Marketing for Right Now, 2013Digital Marketing for Right Now, 2013
Digital Marketing for Right Now, 2013Victor M Ramirez
 
Getting Hyper Local
Getting Hyper LocalGetting Hyper Local
Getting Hyper LocalBryan Butler
 
5 Ways to Win More Customers with Local Search
5 Ways to Win More Customers with Local Search5 Ways to Win More Customers with Local Search
5 Ways to Win More Customers with Local SearchCatalyst
 
Webinar: 5 Ways to Win More Customers with Local Search
Webinar: 5 Ways to Win More Customers with Local SearchWebinar: 5 Ways to Win More Customers with Local Search
Webinar: 5 Ways to Win More Customers with Local SearchRio SEO
 
Local SEO 101 presentation for Oct. 20th Workshop N
Local SEO 101 presentation for Oct. 20th Workshop NLocal SEO 101 presentation for Oct. 20th Workshop N
Local SEO 101 presentation for Oct. 20th Workshop NParnell Pierre-Louis
 
Taking Your Local Business To The Next Level With Location-Based Services
Taking Your Local Business To The Next Level With Location-Based Services Taking Your Local Business To The Next Level With Location-Based Services
Taking Your Local Business To The Next Level With Location-Based Services Actionplanr
 
Google Local Listing Simplified - Ron Edrote (SEO Local Lister | SEO Cagayan ...
Google Local Listing Simplified - Ron Edrote (SEO Local Lister | SEO Cagayan ...Google Local Listing Simplified - Ron Edrote (SEO Local Lister | SEO Cagayan ...
Google Local Listing Simplified - Ron Edrote (SEO Local Lister | SEO Cagayan ...Ron Edrote
 
The Recipe For Local Search Marketing Success
The Recipe For Local Search Marketing SuccessThe Recipe For Local Search Marketing Success
The Recipe For Local Search Marketing SuccessThomas Peroutka
 
Local seo meetup presentation
Local seo meetup presentationLocal seo meetup presentation
Local seo meetup presentationmoneymikeworld
 
Mixwest 2014 Local SEO Strategies & Secrets
Mixwest 2014 Local SEO Strategies & SecretsMixwest 2014 Local SEO Strategies & Secrets
Mixwest 2014 Local SEO Strategies & SecretsErin Sparks
 
Andy Steuer - MarchEngines - Local Marketing
Andy Steuer - MarchEngines - Local MarketingAndy Steuer - MarchEngines - Local Marketing
Andy Steuer - MarchEngines - Local MarketingRamon Ray
 
CT SEO Local SEO Presentation
CT SEO Local SEO PresentationCT SEO Local SEO Presentation
CT SEO Local SEO PresentationBWW Solutions
 
How To Maximize Local Search Traffic This Holiday Season
How To Maximize Local Search Traffic This Holiday SeasonHow To Maximize Local Search Traffic This Holiday Season
How To Maximize Local Search Traffic This Holiday SeasonRio SEO
 
Increasing Revenue Through Local SEO & Google Places
Increasing Revenue Through Local SEO & Google PlacesIncreasing Revenue Through Local SEO & Google Places
Increasing Revenue Through Local SEO & Google PlacesAnvil Media, Inc.
 

Similar to 10 Local Search / Google Places Strategies (20)

Social Media Location based Search Marketing
Social Media Location based Search MarketingSocial Media Location based Search Marketing
Social Media Location based Search Marketing
 
Optimizing for Local Search for RV Dealers
Optimizing for Local Search for RV DealersOptimizing for Local Search for RV Dealers
Optimizing for Local Search for RV Dealers
 
Google+ Local Strategy Workshop
Google+ Local Strategy WorkshopGoogle+ Local Strategy Workshop
Google+ Local Strategy Workshop
 
Local Search Ranking Factors - OMS Denver 2011
Local Search Ranking Factors - OMS Denver 2011Local Search Ranking Factors - OMS Denver 2011
Local Search Ranking Factors - OMS Denver 2011
 
Local Search Ranking Factors OMS Denver 2011
Local Search Ranking Factors OMS Denver 2011Local Search Ranking Factors OMS Denver 2011
Local Search Ranking Factors OMS Denver 2011
 
5 Ways to Leverage Local This Holiday Shopping Season
5 Ways to Leverage Local This Holiday Shopping Season5 Ways to Leverage Local This Holiday Shopping Season
5 Ways to Leverage Local This Holiday Shopping Season
 
Digital Marketing for Right Now, 2013
Digital Marketing for Right Now, 2013Digital Marketing for Right Now, 2013
Digital Marketing for Right Now, 2013
 
Getting Hyper Local
Getting Hyper LocalGetting Hyper Local
Getting Hyper Local
 
5 Ways to Win More Customers with Local Search
5 Ways to Win More Customers with Local Search5 Ways to Win More Customers with Local Search
5 Ways to Win More Customers with Local Search
 
Webinar: 5 Ways to Win More Customers with Local Search
Webinar: 5 Ways to Win More Customers with Local SearchWebinar: 5 Ways to Win More Customers with Local Search
Webinar: 5 Ways to Win More Customers with Local Search
 
Local SEO 101 presentation for Oct. 20th Workshop N
Local SEO 101 presentation for Oct. 20th Workshop NLocal SEO 101 presentation for Oct. 20th Workshop N
Local SEO 101 presentation for Oct. 20th Workshop N
 
Taking Your Local Business To The Next Level With Location-Based Services
Taking Your Local Business To The Next Level With Location-Based Services Taking Your Local Business To The Next Level With Location-Based Services
Taking Your Local Business To The Next Level With Location-Based Services
 
Google Local Listing Simplified - Ron Edrote (SEO Local Lister | SEO Cagayan ...
Google Local Listing Simplified - Ron Edrote (SEO Local Lister | SEO Cagayan ...Google Local Listing Simplified - Ron Edrote (SEO Local Lister | SEO Cagayan ...
Google Local Listing Simplified - Ron Edrote (SEO Local Lister | SEO Cagayan ...
 
The Recipe For Local Search Marketing Success
The Recipe For Local Search Marketing SuccessThe Recipe For Local Search Marketing Success
The Recipe For Local Search Marketing Success
 
Local seo meetup presentation
Local seo meetup presentationLocal seo meetup presentation
Local seo meetup presentation
 
Mixwest 2014 Local SEO Strategies & Secrets
Mixwest 2014 Local SEO Strategies & SecretsMixwest 2014 Local SEO Strategies & Secrets
Mixwest 2014 Local SEO Strategies & Secrets
 
Andy Steuer - MarchEngines - Local Marketing
Andy Steuer - MarchEngines - Local MarketingAndy Steuer - MarchEngines - Local Marketing
Andy Steuer - MarchEngines - Local Marketing
 
CT SEO Local SEO Presentation
CT SEO Local SEO PresentationCT SEO Local SEO Presentation
CT SEO Local SEO Presentation
 
How To Maximize Local Search Traffic This Holiday Season
How To Maximize Local Search Traffic This Holiday SeasonHow To Maximize Local Search Traffic This Holiday Season
How To Maximize Local Search Traffic This Holiday Season
 
Increasing Revenue Through Local SEO & Google Places
Increasing Revenue Through Local SEO & Google PlacesIncreasing Revenue Through Local SEO & Google Places
Increasing Revenue Through Local SEO & Google Places
 

Recently uploaded

Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableCall Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableDipal Arora
 
Keppel Ltd. 1Q 2024 Business Update Presentation Slides
Keppel Ltd. 1Q 2024 Business Update Presentation SlidesKeppel Ltd. 1Q 2024 Business Update Presentation Slides
Keppel Ltd. 1Q 2024 Business Update Presentation SlidesKeppelCorporation
 
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature Set
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature SetCreating Low-Code Loan Applications using the Trisotech Mortgage Feature Set
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature SetDenis Gagné
 
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyThe Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyEthan lee
 
Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Neil Kimberley
 
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service Jamshedpur
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service JamshedpurVIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service Jamshedpur
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service JamshedpurSuhani Kapoor
 
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRLMONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRLSeo
 
Russian Faridabad Call Girls(Badarpur) : ☎ 8168257667, @4999
Russian Faridabad Call Girls(Badarpur) : ☎ 8168257667, @4999Russian Faridabad Call Girls(Badarpur) : ☎ 8168257667, @4999
Russian Faridabad Call Girls(Badarpur) : ☎ 8168257667, @4999Tina Ji
 
0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdfRenandantas16
 
Unlocking the Secrets of Affiliate Marketing.pdf
Unlocking the Secrets of Affiliate Marketing.pdfUnlocking the Secrets of Affiliate Marketing.pdf
Unlocking the Secrets of Affiliate Marketing.pdfOnline Income Engine
 
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...Any kyc Account
 
Event mailer assignment progress report .pdf
Event mailer assignment progress report .pdfEvent mailer assignment progress report .pdf
Event mailer assignment progress report .pdftbatkhuu1
 
Insurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usageInsurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usageMatteo Carbone
 
Value Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsValue Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsP&CO
 
Best Basmati Rice Manufacturers in India
Best Basmati Rice Manufacturers in IndiaBest Basmati Rice Manufacturers in India
Best Basmati Rice Manufacturers in IndiaShree Krishna Exports
 
Regression analysis: Simple Linear Regression Multiple Linear Regression
Regression analysis: Simple Linear Regression Multiple Linear RegressionRegression analysis: Simple Linear Regression Multiple Linear Regression
Regression analysis: Simple Linear Regression Multiple Linear RegressionRavindra Nath Shukla
 
BEST ✨ Call Girls In Indirapuram Ghaziabad ✔️ 9871031762 ✔️ Escorts Service...
BEST ✨ Call Girls In Indirapuram Ghaziabad ✔️ 9871031762 ✔️ Escorts Service...BEST ✨ Call Girls In Indirapuram Ghaziabad ✔️ 9871031762 ✔️ Escorts Service...
BEST ✨ Call Girls In Indirapuram Ghaziabad ✔️ 9871031762 ✔️ Escorts Service...noida100girls
 
Call Girls in Gomti Nagar - 7388211116 - With room Service
Call Girls in Gomti Nagar - 7388211116 - With room ServiceCall Girls in Gomti Nagar - 7388211116 - With room Service
Call Girls in Gomti Nagar - 7388211116 - With room Servicediscovermytutordmt
 
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayNZSG
 

Recently uploaded (20)

Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableCall Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
 
Keppel Ltd. 1Q 2024 Business Update Presentation Slides
Keppel Ltd. 1Q 2024 Business Update Presentation SlidesKeppel Ltd. 1Q 2024 Business Update Presentation Slides
Keppel Ltd. 1Q 2024 Business Update Presentation Slides
 
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature Set
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature SetCreating Low-Code Loan Applications using the Trisotech Mortgage Feature Set
Creating Low-Code Loan Applications using the Trisotech Mortgage Feature Set
 
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyThe Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
 
Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023
 
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service Jamshedpur
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service JamshedpurVIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service Jamshedpur
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service Jamshedpur
 
Forklift Operations: Safety through Cartoons
Forklift Operations: Safety through CartoonsForklift Operations: Safety through Cartoons
Forklift Operations: Safety through Cartoons
 
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRLMONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
MONA 98765-12871 CALL GIRLS IN LUDHIANA LUDHIANA CALL GIRL
 
Russian Faridabad Call Girls(Badarpur) : ☎ 8168257667, @4999
Russian Faridabad Call Girls(Badarpur) : ☎ 8168257667, @4999Russian Faridabad Call Girls(Badarpur) : ☎ 8168257667, @4999
Russian Faridabad Call Girls(Badarpur) : ☎ 8168257667, @4999
 
0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf
 
Unlocking the Secrets of Affiliate Marketing.pdf
Unlocking the Secrets of Affiliate Marketing.pdfUnlocking the Secrets of Affiliate Marketing.pdf
Unlocking the Secrets of Affiliate Marketing.pdf
 
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...
KYC-Verified Accounts: Helping Companies Handle Challenging Regulatory Enviro...
 
Event mailer assignment progress report .pdf
Event mailer assignment progress report .pdfEvent mailer assignment progress report .pdf
Event mailer assignment progress report .pdf
 
Insurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usageInsurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usage
 
Value Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and painsValue Proposition canvas- Customer needs and pains
Value Proposition canvas- Customer needs and pains
 
Best Basmati Rice Manufacturers in India
Best Basmati Rice Manufacturers in IndiaBest Basmati Rice Manufacturers in India
Best Basmati Rice Manufacturers in India
 
Regression analysis: Simple Linear Regression Multiple Linear Regression
Regression analysis: Simple Linear Regression Multiple Linear RegressionRegression analysis: Simple Linear Regression Multiple Linear Regression
Regression analysis: Simple Linear Regression Multiple Linear Regression
 
BEST ✨ Call Girls In Indirapuram Ghaziabad ✔️ 9871031762 ✔️ Escorts Service...
BEST ✨ Call Girls In Indirapuram Ghaziabad ✔️ 9871031762 ✔️ Escorts Service...BEST ✨ Call Girls In Indirapuram Ghaziabad ✔️ 9871031762 ✔️ Escorts Service...
BEST ✨ Call Girls In Indirapuram Ghaziabad ✔️ 9871031762 ✔️ Escorts Service...
 
Call Girls in Gomti Nagar - 7388211116 - With room Service
Call Girls in Gomti Nagar - 7388211116 - With room ServiceCall Girls in Gomti Nagar - 7388211116 - With room Service
Call Girls in Gomti Nagar - 7388211116 - With room Service
 
It will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 MayIt will be International Nurses' Day on 12 May
It will be International Nurses' Day on 12 May
 

10 Local Search / Google Places Strategies

  • 1. Local Search Strategies Get Your Local Business Discovered on Google Presented by: Travis Wright
  • 2. Why Use Google Places? • Reach thousands of customers fast. And free. • Personalize your listing and reach out to YOUR customers • Add coupons, edit your map listing, and more • Track statistics easily, and even see what words people type in to find you
  • 3.
  • 4. 1. Claim/Create Local Business Listing Check the major local listing providers for your current listing(s) to claim or create one: http://www.google.com/local/add http://listings.local.yahoo.com/csubmit/index.php https://ssl.bing.com/listings/ListingCenter.aspx
  • 5. 2. Ensure Your Business Address Matches Your Target Location Arthur Bryant’s BBQ 1727 Brooklyn Ave Kansas City, MO 64127
  • 6. 3. Pick Relevant Categories For Your Business/Service
  • 7. 4. Web Citations From Local Directories & Internet Yellow Pages (IYPs)
  • 8. 5. Add Images to Local Maps Profile & IYP Listings
  • 9. 6. Local Phone # Area Code Associated With Local Listing(s) Example: Which of these would you consider a local business? Dan’s Shoe Store Dan’s Shoe Store (312) 555-5555 (800) 555-Shoe
  • 10. 7. Location Keyword (i.e. City, State) in Listing Description
  • 11. 8. Age Of Local Listing Page/Profile
  • 12. 9. Add Coupons for your Customers!
  • 13. 10. Reviews. Reviews. Reviews. Do NOT fabricate FAKE reviews
  • 14. 10. Reviews. Reviews. Reviews. Look at every review about your business on search engines ( business name + phone number )
  • 15. 10. Reviews. Reviews. Reviews. Find WHICH sites reviews are gathered from.
  • 16. 10. Reviews. Reviews. Reviews. Come up with a review campaign strategy that fosters LEGITIMATE feedback.
  • 17. Where to ask for Reviews? • On Invoices • Billboards • In Newsletters • Thank you letters • In emails • Surveys • On the restaurant check • Ads • Concierge desk • Displays of pictures of • Checkout desk happy clients • Wall signs • Facebook Page • Sales graphics • Twitter
  • 18. Google Places Demo http://bit.ly/GooglePlacesDemo