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Common sizes for Google
Display ads
Types of Ad Format
Non-animated image ads Animated image ads HTML5 ads
Max. size : 150KB
*Animated ads (GIF) Animation length and speed:
Animation length must be 30 seconds or shorter
Animations can be looped, but the animations must stop after 30 seconds
Animated GIF ads must be slower than 5 FPS
Ad Dimensions
Square and rectangle
200 × 200 Small square
240 × 400 Vertical rectangle
250 × 250 Square
250 × 360 Triple widescreen
300 × 250 Inline rectangle
336 × 280 Large rectangle
580 × 400 Netboard
Leaderboard
468 × 60 Banner
728 × 90 Leaderboard
930 × 180 Top banner
970 × 90 Large leaderboard
970 × 250 Billboard
980 × 120 Panorama
Skyscraper
120 × 600 Skyscraper
160 × 600 Wide skyscraper
300 × 600 Half-page ad
300 × 1050 Portrait
Mobile
300 × 50 Mobile banner
320 × 50 Mobile banner
320 × 100 Large mobile banner
Most Effective Google Display Banners
728x90
Leaderboard
468x60
Banner
300x250
Inline Rectangle
160x600
Wide skyscraper
320x50
Mobile Leaderboard
250x250
Square
336x280
Large Rectangle
Thank you

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Google Display Ad Dimensions 2019

  • 1. Common sizes for Google Display ads
  • 2. Types of Ad Format Non-animated image ads Animated image ads HTML5 ads Max. size : 150KB *Animated ads (GIF) Animation length and speed: Animation length must be 30 seconds or shorter Animations can be looped, but the animations must stop after 30 seconds Animated GIF ads must be slower than 5 FPS
  • 3. Ad Dimensions Square and rectangle 200 × 200 Small square 240 × 400 Vertical rectangle 250 × 250 Square 250 × 360 Triple widescreen 300 × 250 Inline rectangle 336 × 280 Large rectangle 580 × 400 Netboard Leaderboard 468 × 60 Banner 728 × 90 Leaderboard 930 × 180 Top banner 970 × 90 Large leaderboard 970 × 250 Billboard 980 × 120 Panorama Skyscraper 120 × 600 Skyscraper 160 × 600 Wide skyscraper 300 × 600 Half-page ad 300 × 1050 Portrait Mobile 300 × 50 Mobile banner 320 × 50 Mobile banner 320 × 100 Large mobile banner
  • 4. Most Effective Google Display Banners 728x90 Leaderboard 468x60 Banner 300x250 Inline Rectangle 160x600 Wide skyscraper 320x50 Mobile Leaderboard 250x250 Square 336x280 Large Rectangle