The document discusses using Dance Floor Theory (DFT) principles to increase engagement among service members. DFT principles posit that social connections increase engagement and retention, while reducing damaging behaviors. The Department of Defense's "Connect To Protect" initiative aims to enhance social connections and sense of belonging to protect against such behaviors. The summary discusses how DFT principles recognize different levels of engagement among individuals and the goal of strategies is to move more people from neutral or disengaged levels toward engagement. It also discusses current engagement tactics may not be effective and emphasizes building relationships to increase engagement.

1. GOOD MORNING

2. Engaging The Disengaged

3. @TomKrieglsteinVideos

4. @TomKrieglsteinVideos

5. @TomKrieglsteinVideos

6. A B
Which One Is The Better Dance?
@TomKrieglsteinVideos

7. More Friends = More Fun
DFT Principle #1
& It Lasts Longer

8. The more service members are socially
connected to each other, research
shows their engagement and retention
rates go up, and corrosive behavior
goes down.
Principle #1

9. The Department of Defense is focusing on Connectedness,
using the slogan Connect To Protect to highlight how
social connections and a sense of belonging can be a
protective factor against damaging behavior.
Strong connectedness - the level of closeness
we feel to others—not only enhances our
quality of life, it can also save lives.
“Having that ‘connectedness’ with a friend or Family member gives us the comfort of knowing we are not
alone in a difficult situation. That there is someone who we trust to have our best interest at heart. It’s
having the ability to reach out and talk to...someone that will listen without judging.”
Master Sgt. Kevin Edmondson

10. More Friends = More Fun
DFT Principle #1
& It Lasts Longer

11. @TomKrieglsteinVideos

12. Where Are The “Easiest to Retrieve” Memories?
@TomKrieglsteinVideos

13. @TomKrieglsteinVideos

14. Where the energy
fl
ows,
the engagement goes.
DFT PRINCIPLE #2

15. Emotional Contagion

16. Mirror
Neurons
@TomKrieglsteinVideos

17. =
=
@TomKrieglsteinVideos

18. Better
Dance
Better
Brain
Best
Service Member
Engagement
@TomKrieglsteinVideos

19. Dance Floors
& Service Member
Engagement
Operate The
Same Way

20. Dance
Floor
Theory
The
Dance
Floor @TomKrieglsteinVideos

21. N
E
U
T
R
A
L
S
5
4
3
2
1
@TomKrieglsteinVideos

22. N
E
U
T
R
A
L
S
5
4
3
2
1
DFT PRINCIPLE #3
Di
ff
erent Levels
of Engagement

23. “I’m bored.”
“I’m tired.”
“This is stupid.”

24. “Hey you
hawt thang
don’t you
ever die!”
@TomKrieglsteinVideos

25. N
E
U
T
R
A
L
S
5
4
3
2
1
DFT PRINCIPLE #3
Di
ff
erent Levels
of Engagement

26. 90 - 9 - 1
RULE
@TomKrieglsteinVideos

27. of students will never
participate in a college
sponsored activity.
60-84%

28. Marine Corp Leaves After 5 Years
81%
@TomKrieglsteinVideos

29. Bad Dance Good Dance
Good Engagement
Leadership
Opportunity
N 5
4
3
2
1
N

30. {
60-84%
1
2
3
4
Neutrals
5

31. Our Goal
1
2
3
4
Neutrals
5

32. 1
2
3
4
Neutrals
Meh.
What’s in it
for me?
Hmmm . . .
5

33. 5
1
2
3
4
Neutrals
Meh.
What’s in it
for me?
Hmmm . . .
5

34. 1
2
3
4
Neutrals
5
What am I
capable of?

35. 1
2
3
4
5
What’s next
for me?

36. 1
2
3
How can I
help?
4
5

37. 1
2
3
4
Neutrals
Attention
Value
Connection
5

38. 1
2
3
4
Neutrals
5
Belonging

39. 1
2
3
4
5
Responsibility

40. 1
2
3
Ownership
4
5

41. Our Goal
1
2
3
4
Neutrals
5
BEND
THE
CURVE

42. The 2 Big Myths
#1
“5s”
are
extroverts

43. Scary
Sixes
that does more harm than good.
have an energy level

44. The 2 Big Myths
#2
“5s”
are in the
center
#1
“5s”
are
extroverts

45. Be The Spatula

46. The 2 Big Myths
#2
“5s”
are in the
center
#1
“5s”
are
extroverts

47. 5
Go On
On
ive
Get Your

49. {
Current
Engagement
Tactics
1
2
3
4
5
Neutrals

50. 1
2
3
4
Neutrals
5
{
Current
Engagement
Tactics
{meh.
60-84%

51. Maybe
It’s Not
About
Marketing

52. Increasing Relationships

53. @TomKrieglsteinVideos

54. @TomKrieglsteinVideos

56. Blender Events

58. The Goals
Meh-to-Hmm

59. The Goals
Build
Relationships
Meh-to-Hmm

60. 5
Go On
On
ive
Get Your

61. Engaging The Disengaged

62. Connect To Protect

63. Understand Principles of DFT
@TomKrieglsteinVideos

64. Understand Principles of DFT
Train Your Team On DFT
@TomKrieglsteinVideos

65. Understand Principles of DFT
Train Your Team On DFT
Map Your Community
@TomKrieglsteinVideos

66. 1
2
3
4
Neutrals
5

67. Understand Principles of DFT
Train Your Team On DFT
Map Your Community
Create An Engagement Plan
@TomKrieglsteinVideos

68. 1
2
3
4
5
Neutrals
Attention
Connection
Value
Belonging
Responsibility
Ownership

69. Understand Principles of DFT
Train Your Team On DFT
Map Your Community
Create An Engagement Plan
Run The Engagement Plan
@TomKrieglsteinVideos

70. Understand Principles of DFT
Train Your Team On DFT
Map Your Community
Create An Engagement Plan
Run The Engagement Plan
Assess, Adjust, & Deploy

71. Engaging The Disengaged

72. @TomKrieglsteinVideos

73. Technical
@TomKrieglsteinVideos

75. Human

76. Soldiers Coming Home

77. Two Hat Theory
Human
Technical

78. WE’RE STILL HUMAN
The human connection is your
competitive advantage.
@TomKrieglsteinVideos

79. Tom@SwiftKickHQ.com
@TomKrieglstein