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Navigating the Materiality Maze: A Survey of the Full Spectrum of Materiality Definitions and Approaches - rachel guthrie - materiality workshop
1. Navigating the Materiality Maze: A Survey of the Full
Spectrum of Materiality Definitions and Approaches
Bill Baue, Sustainability Context Group @bbaue
Cornis van der Lugt, Stellenbosch University & BSD Consulting
Louis Coppola, Governance & Accountability Institute @gainstitute
Jackie Cook, Fund Votes
Rachel Guthrie, TD Bank Group
Ralph Thurm, A Leader’s Guide to ThriveAbility @aheadahead1
4. 4
Process to Determine Material Issues
Document
Review
• Internal
Documents
• External
Research
• Media Analysis
• Peer review
Stakeholder
Engagement
• Panel
discussions
• Analysis of
feedback
Prioritization
• Information broken
into 60 aspects
• 60 prioritized to 19
Customer Research
Employee Research
Reputational Risk documents
Shareholder resolutions
Ombudsman Reports
Internal Environmental
Research
Globescan Survey
Edelman Trust Barometer
Media Scans
Stakeholder Panel
• Online web platform
• Wide range of stakeholders represented
• 18 participants, including companies such as:
- Wells Fargo
- Tim Hortons
- The Co-operators
- Sustainability Accounting Standards Board
- PWC
- Bentall Kennedy
- Addenda Capital
- Export Development Canada
- Credit Counselling Society
- Trucost
- Calvert Investments
5. 5
Things to consider about Stakeholder Panels
Identify quality experts
Playing nice in the sandbox
Budget / travel / geography constraints
Is it ok to listen in?
Including the employee voice
Are you really ready to hear the good, the bad, the ugly?
Reality check on the pace of change
8. 8
Agree/Disagree Activity
Q1) Stakeholder panels are just the latest buzz trend in CSR –
companies aren’t able to sustain this level of engagement on an
annual basis.
Q2) Companies already know what their material issues are – they
don’t need CSR experts in panels to tell them.
Q3) The value of stakeholder engagement is more in the process
than the outcome.