MKT3017 SEP2 PJ1 2014 Essay

MKT3017 SEP2 PJ1 2014 Essay
THE UNIVERSITY OF NORTHAMPTON
NORTHAMPTON BUSINESS SCHOOL
DIVISION OF MARKETING AND ENTREPRENEURSHIP
MODULE: MKT3017 Principles of Marketing Management 2014–2015
Module Code
Level
Credit Value
Tutor
MKT 3017–STD–1415
6
20
Gil Ogilvie–Johns
Assignment Brief – PJ1 Assignment title:
"Project Report" – PJ1 Assignment weighting:
60% of module grade
Date set:
WC 29 September 2014
Hand–in date:
24th April 2015
Macro: pest analysis
Micro: market overview, customers, competitors
Internal analysis: HR, systems, financial, marketing effectiveness (AQG)
Strong: gerber UK, products– low naturally sugar, new product development
Weakness: consumer perception of price, slow to innovation in the past –>competitive analysis,
Opportunity: new ... Show more content on Helpwriting.net ...
The market for farm produce is volatile, reflecting changes in climate as well as market trends. As
such it is often difficult to predict harvest yields. Overproduction in 2000 resulted in the price of raw
cranberries falling from over $60 a barrel to under $20. Atlantic Quench responded to the volatile
market by reducing its advertising and marketing budget. In addition to cutting back on expenditure,
the co–operative paid the farmers $12 a barrel instead of the $18–a–barrell market price. As a result

the relationship between the management of the co–operative and the farmers deteriorated, and the
farmers exercised their power as shareholders of the co–operative by voting out four successive
Chief Executive Officers (CEOs) between 2000 and 2003.
When Chuck Berrie was appointed CEO in 2003, his immediate priority was to discuss with the
farmers whether or not a co–operative approach to managing the business was still an appropriate
and preferred option. The CEO had previously spent six years working for another co–operative as
Chief Marketing Officer at Welch Foods Inc. During those six years he had contributed to doubling
the market share of the organisation. According to Berrie, 'The beauty of being a co–op is not being
judged by quarterly results, but by generations passing on to the next generation.' Indeed, many
Atlantic Quench farmers are third– and fourth–generation owners and one is seventh–generation.
Berrie
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The Story Of My Life
The afternoon prayers from the mosque down the block, drowned out the harsh metal sounds Mum
was making with her pots and pans. I wondered when she got up to cook, an early riser myself, I
heard her bustling about in the kitchen before dawn. The aroma of fresh rosemary and cranberries
made my stomach make the most horrid noise, as I had skipped breakfast, but for this occasion, it
was worth the wait.
The prayer call ended and I Mum took out the plates; the fine china, not our usual boring ones. This
was my cue to help her set the table, as Dad was going to come home from the mosque soon. Mum
appreciated my help but she always switched things around after I had placed everything. I was
preoccupied, yearning to devour everything to care ... Show more content on Helpwriting.net ...
Dad kept reaching for the mashed potatoes, which were the furthest from him and Mum, had frown
lines etched across her face. She switched up the plates because she wanted the healthier sides to be
closer to Dad's plate. Her plan didn't work, as Dad's plate was stacked with mashed potatoes and
turkey, with only small helping of the fruits and vegetables. Dad noticed her frown lines and
laughed. "Darling, come on, its Christmas!" Mum's frown lines disappeared and she responded,
"Okay sweetheart but tomorrow we are going to the gym to burn these off!"
Mum's plate was the rainbow; she had packed everything healthy onto her plate and just a spoonful
of mashed potato on the side. She didn't touch the turkey. I had asked her a few years ago why she
didn't eat turkey and she just said she didn't like the taste. I had seen old photographs of Mum and
her family during Christmas and they always had ham instead of turkey. Dad didn't eat ham at all
and he didn't like the idea of me eating it either so I only ever tasted it until I moved out, years later.
However, at the time I thought it was odd that Mum didn't have ham around the house even though
she liked it. A few weeks before Christmas, we went out for lunch and she got a ham sandwich. She
told me not to mention it to Dad. The guilt must have taken a toll on her, because after we got home,
I heard her throwing up.
Mum couldn't finish the helpings on her plate so she started feeding my Dad. She made airplane

Case Study Of Cranberry Juice
According to Mintel in 2017, Coca–Cola, the parent company of Minute Maid, is first in sales of
juice with 17.2% of the market share. PepsiCo, which owns Tropicana, is second in sales with
12.5% of the market share. Ocean Spray is fourth with 6.4% of the market share. Ocean Spray's
considerable market share in the cranberry juice category indicates that no other companies pose a
significant threat. Instead, Ocean Spray should focus on stimulating primary demand for cranberry
juice as opposed to other types of juice to compete with larger companies that offer a variety of
juice products such as orange juice, lemonade, etc. Although Minute Maid and Tropicana are not
specifically in the cranberry industry, they are Ocean Spray's biggest ... Show more content on
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Similar to Ocean Spray, they spend the most on Cable Television. The biggest takeaway from this
company is that they spend most of their ad spending capital on magazines, whereas Ocean Spray
eliminated that category all together (Redbooks, 2017). Moreover, Tropicana spends more than
double on advertising than that of Ocean Spray and Minute Maid. Tropicana spent around $64.5
million in 2015 and around $54 million in 2016. Similarly to Ocean Spray, they stopped spending
money on radio and newspaper advertising in 2016. Additionally, Tropicana also spends around $4
million magazines which is similar to Minute Maid's approach (Redbooks, 2017).
Advertising Agencies: Ocean Spray v. Competitors
Ocean Spray, Minute Maid, and Tropicana all use large agencies to promote their products.
According to Redbooks, Ocean Spray is represented by Zenith, a company who provides them with
Digital, Media, Media Planning, Media Buying, and Social Media services. Minute Maid uses
BBDO for its Broadcasting, Digital, Print, Social, and Creative. And Tropicana combines services
from three: Ogilvy and Mather for print, Doner for Media Buying, and UM NY for Digital,
Experiential, and Social Media services (2017). All three juice companies likely owe a large portion
of their popularity and notability to these agencies.
Advertising: Ocean Spray v. Competitors
Ocean Spray started

Thanksgiving Persuasive Techniques
This recipe can be found on a webpage, which means that the sides are filled with advertisements
for other great dishes to cook. Most of the suggestions are holiday themed, since Thanksgiving has
just passed, and cranberry sauce is associated with Thanksgiving in America. The structure is
simple, looking like something out of a Western cookbook. On the top, there is a depiction of what
the cranberry sauce should look like, the amount of time it takes to prepare and cook the sauce, and
how many people it serves. Underneath that, there is a sentence exclaiming that the dish is delicious
and the last recipe you will ever try. Next, they list the ingredients, and give the instructions. This is
easily followed, and simple for this ritualized dish. The techniques in this recipe are extremely
simple, requiring only a pot, a heat source, preferably a stove, and a cooling area. Water and sugar
are brought to a boil. Once they are boiling, the cranberries are added, and heated until they
explode. Then, they are cooled to form a gelatinized dish. Although it takes three hours to make, the
process itself is not difficult. ... Show more content on Helpwriting.net ...
of cranberries, 2 cups of water, and 2 cups of sugar. Cranberries are native to the northeastern
United States, which is why they are important during the Thanksgiving Feast. Thanksgiving is
meant to commemorate the first feast between pilgrims and natives (before we killed them all
brutally, but that's another story). For this reason, the foods served are supposed to represent what
was served during the first Thanksgiving. Since cranberries are native to the region, many believe
that they were present during the first Thanksgiving. However, I highly doubt that they were
sweetened by sugar, which was brought to this region through trade. It is probable that this tradition
came to be through time and legend, since Thanksgiving did not become a national holiday until

National Cranberry Cooperative Essay
Problem Statement: The National Cranberry Cooperative is having issues at their RP1 with trucks
and drivers spending too much time waiting before the berries have been unloaded, employee
absence has caused the overtime costs to skyrocket, and the grading process of berries needs to be
altered.
Analysis:
Problem 1:
When the trucks first arrive at RP1 the employees duty is to grade the berries by sampling a small
amount of the berries. The grades the berries are given are from 1 being poorest of color, to 2A, 2B
or three being the greatest number, which means that berry or berries are the best. When giving this
part of the process a first glance, it can be assumed to be very inaccurate because the person is not
sampling all of the berries. There was a premium of 50 cents per bbl paid for ... Show more content
on Helpwriting.net ...
The dryers are only capable of processing 600 barrels per hour. The milling process is utilized at the
same time as the dryers, therefore it limits the capacity to 800 bbls per hour.
Problem 3:
Will Walliston, the company's superintendent, was forced to put 20 workers on payroll to ensure that
15 workers will show up to work. It's clear that the company has a big problem with employees
showing up for work. This problem translates into workers putting in extra hours and racking up the
overtime pay. By examining Figure E, I can tell that trucks arrive at 7 a.m. to unload the berries. At
7 a.m. the only workers there are those who work in receiving.
Figure E shows me that there isn't anyone there to expedite the process by destoning, dechafting,
and drying the berries. The case study examined this process and found that it takes dumpers 5 – 10
minutes to do the job. This underutilization of employees has an effect on each step of the process
throughout the whole day and in result overtime hours rack up each day on each shift because
deliveries are there with the product and it reduces the volume of each

Cranberry Country Consumer Analysis
There's no better way to start your day than with the freshly roasted, premium coffees available at
Cranberry Country Market. This premier supermarket in Tomah, WI, houses an extensive range of
high–quality, flavored coffees in addition to its popular deli meats and fresh vegetables. Anytime
you head to this delicatessen and supermarket for your groceries, be sure to take a tour of their
impressive coffee aisle.
As another addition to their long list of specialty items, Cranberry Country Market's flavored coffee
range has something for everyone. Taking a step away from conventional taste, the coffees at
Cranberry Country Market display a multitude of flavor inspirations. The Highlander Grogg flavor,
for example, will take you on a trip across

Comparison Of Sangria And Cranberry Juice
Sangria and cranberry juice do look similar but maybe someone would have double checked
considering the drink was going to a 2 YEAR OLD. Last Friday, Derek Gilliam took his family to
Texas Roadhouse to celebrate his 25th birthday. Standard family night out, nothing to see here. His
2–year old daughter asked for a glass of cranberry juice from her parents (what a classy toddler!) so
obviously, they obliged. After the little girl gave it a couple sips, she mentioned to her parents that it
tasted funny. When her parents went to check it, they realized the server gave her SANGRIA instead
of CRANBERRY JUICE. For any first timers here, sangria usually includes large amounts of red
wine and brandy. So yes, it is very different than mom–approved

National Cranberry Cooperative
Table of Contents 1.) Introduction 2 2.) Process Analysis 2 3.) Process Flow at National Cranberry
Cooperative 4 4.) Installing a Light Grading System 5 5.) Decreasing the truck waiting time 6 6.)
Bag pack or Bulk Pack 8 7.) Conclusions 9 1.) Introduction This case analysis looks at the two
primary problems at the receiving plant no. 1 (RP 1) faced by National Cranberry Cooperative
during the cranberry harvesting period, viz. 1) too much waiting period for trucks before they
unload berries at the RP1 and 2) too much overtime costs. There is also a secondary problem
regarding grading of process berries. Half of the berries graded top quality are actually not top
quality and do not deserve extra premiums paid on the top quality ... Show more content on
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Additional saving in time can be achieved if we add one dryer taking the truck drying capacity 800
bbls. per day. Wet berries will be accumulated at rate of 1050 (i.e. arrival rate) – 800 (i.e. wet
berries processing rate) = 250bbls/hr. For 12–hr shift of trucks depositing wet berries, we have total
inventory of wet berries = 12*250 = 3000 bbls and this can be accommodated in the holding bins.
The truck waiting has been reduced to zero. This also has the advantage that the workers at the
receiving crew will now be working only for 12 hrs as compared to 15hrs 40min with only three
dryers and processing starting at 7am. If we install one more dryer, it will help us in dealing with the
uncertainties as the arrival of berries can be very erratic over the season and shoot unto 22000 per
day. But the cost benefit of the second dryer should be analyzed. Converting the bins for holding
both dry and wet berries would help us cope with uncertainty in ratio of wet and dry berries arriving
at a particular time. Converting the bins will lend more flexibility. And reduce waiting time further
in the case that wet berries arrival more than expected 70% ratio. 6.) Bag pack or Bulk Pack As
given in the bag packing is costlier in terms of more packaging cost ($0.17/ bbl more), freezing cost
and also in terms of using more of the drying capacity which is the bottleneck operation in the
processing of wet berries. So it appears that bag packing should

National Cranberry Cooperative Case Study Essay
National Cranberry Cooperative 1. Analyze the current process. Please see the Excel file. 2. On a
busy day, what is RP#1's current maximum throughput rate? The separator line could process up to
450 bbls/hr. instead of 400 bbls/hr. The other bottleneck for this question is dryer process. So the
maximum throughput rate should be: 600+450=1050 bbls/hr. 3. Assuming that processing starts at 7
am on a "busy" day, present the situation during such a day, by constructing an inventory build–up
diagram for bins and trucks. Demand rate=18000 bbls/12hr.=1500bbls/hr. 7:00 p.m. trucks stop
coming TOTAL INVENTORY = (450*12) bbls =5400 bbls EMPTY=5400/600=9 hr. 9+7:00P.M.
=4:00A.M. BIN INVENTORY=3200 ... Show more content on Helpwriting.net ...
To improve this yield, Schaeffer was considering the installation of a light meter system. This
system was projected to cost $40,000 and would require a full–time skilled operator at the same pay
grade as the chief berry receiver. With an increasing percentage of wet berries coming to the plant,
superintendent Walliston considered converting some of holding bins 1–16 so they could be used for
wet berries also. He was also considering buying a few new dryers as capital investment but
wondered what the benefits might be of adding more dryers and whether those benefits would
warrant the cost. 5. Costs and Benefits of Adding the 5th Kiwanee Dumpster Costs * Initial cash
investment of $75,000 * Use of space Benefits * Reduce truck wait time * Decrease bottle neck *
Decrease overtime costs * Increase capacity for storing cranberries 6. Cost * $10,000 cost to
upgrade dry to wet/dry * Will have to buy new dryers to account for increase in wet berries
processed through dechaffing * Wet berries have to also be dried. This adds an hour to the total
processing time as it takes one hour to dry 200 bbls per dryer. However, since there are only 2 steps
to each process (dry: dechaff, destine; wet: dechaff, dry) there really is no time added to the whole
process * Increase in wet fruit means that 8 to 9 workers have to stay overtime more often because
wet fruit cannot sit

Essay on National Cranberry
9–688–122
REV: MARCH 17, 2006
National Cranberry Cooperative (Abridged)
On February 14, 1981, Hugo Schaeffer, vice president of operations at the National Cranberry
Cooperative (NCC), called his assistant, Mel O'Brien, into his office and said:
Mel, I spent all day yesterday reviewing last fall's process fruit operations at receiving plant #1
[RP1] with Will Walliston, the superintendent, and talking with the co–op members
[growers] in that area. It's obvious to me that we haven't solved our problems at that plant, yet. Even
though we spent $100,000 last winter for a fifth Kiwanee dumper at RP1, our overtime costs were
still out of control this fall, and the growers are still upset that their trucks and drivers had to spend
so ... Show more content on Helpwriting.net ...
Note:
Data gathered on five states–Massachusetts, New Jersey, Oregon, Washington, and Wisconsin.
a Differences between production and utilization (fresh sales and process) represent economic
abandonment. b Beginning in 1949 the series represents equivalent returns at first receiving station,
fresh and processing combined. Years prior to 1949 represent season average prices received by
growers for all methods of sale, fresh and processing combined. c Preliminary figures for 1980.
Some significant trends are observable in Table A. Probably the most important trend was the
growing surplus of cranberries produced over those utilized. This surplus was serious enough by
1978 for the growers to resort to the Agriculture Marketing Agreement Act of 1937. Under this act,
growers can regulate and control the size of an agricultural crop if the federal government and more
than two–thirds of the growers agree to a plan for crop restriction. In 1978 this act was used to
create the Cranberry Marketing Order of 1978,

Cranberry Country Market Research
Beans are good for you – there's no doubt about it. But have you ever heard that dried beans or
better than canned? The friendly folks at Cranberry Country Market in Tomah, WI invite you to
drop by their supermarket and pick up a bag of dried beans to enjoy a healthier, more
environmentally sustainable lifestyle. If you don't understand what all the fuss is about, check out
these reasons to eat dried beans instead of canned, brought to you by the best little farmer's market
in Tomah, Cranberry Country Market: Less waste: Every time you open up a can of beans, you're
left with an empty container wrapped in plastic. Instead of having to throw away that can with ever
cup of beans you eat, try buying dry beans from Cranberry Country Market. They'll

The Cranberries Pros And Cons
The Cranberries The cranberries originally started out at The Cranberry Saw Us. Based out of
Limerick Ireland. After their original singer left the band put out an ad in 1990 for a female singer.
Dolores O'Riordan responded and after coming up with a rough draft of the song Linger was hired
immediately. After Dolores joined the band released a mix tape that sold out the 300 original copies.
After this the band decided to shorten its name to The Cranberries. The band consisted of vocalist
Dolores O'Riordan, Noel Hogan as guitarist, Mike Hogan as the bassist and Fergal Lawler as the
drummer. The band's music style fell under the alternative rock genre but is sometimes referred to as
Celtic Rock. A few of the main influences that the band listed are R.E.M, U2, and Peter Gabriel.
Fallowing their initial success the band decided to release another mix tape that consisted of the
early versions of two of their biggest songs. The hype from this release caught the band a lot of
attention which eventually ended up in record labels in a bidding war over the young band. When
the dust settled the band had signed on with island records. The all of the albums that the band
released in the 1990's were released under the Island records label. It ... Show more content on
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From there first album that Dolores states was a young free album. To their second album which
was influenced by Dolores's first major relationship. Fallowed by the bands third album which had a
more dark and depressing tone to it to reflect the true nature of were the band was. In 1996 the band
hit a breaking point. With the band members loosing their passion for the music. The band decided
to take a break and see what happened when they came back. This break allowed the band members
to recapture their love for music allowing them to return to the happier more optimistic band that
they were at the

Cranberry Drink : Cross-Category Management Process
What process should you use?
The process that should be followed and used is the eight–step category management process. The
first step of this process is category definition. This case is focused on the shelf stable juice and
juice drink category which consists of Cranberry Juice Cocktail, CranApple, CranGrape, and
CranRasberry. The second step of this process is known as category role where we are asked to
assign a category role based on a cross–category analysis. The Shelf stable juice and drink category
is routine as it is in the store to help develop the retailer as a store of choice, but it is not the primary
category provider. The third step is known as category assessment and with the data provided it can
be seen that the shelf stable juice and drink category represents over $2 Billion in total US Sales
volume annually. When diving more into the subcategories, the cranberry drinks and grapefruit
categories alone represent over $750 million in sales volume for Ocean Spray. Taking a closer look,
by looking at the data provided, at Stop & Shop, Cranberry makes up 47% of the category share and
grapefruit makes up 22% of the share while 31% of the category is other juices and drinks. Step four
is category scorecard, here I would want to work with Stop & Shop to create targets and goals that
do not just positively impact Ocean Spray, but positively affect their category overall to increase
store profits. One target goal I would create is that Stop & Shop should look to

Research Paper On Cranberry Juice
The bargaining power of buyer (consumers) can place the firm under pressure. A survey conducted
on global fruit juice market in 2012 reported that the consumers drivers basically are value for
money, health, indulgence, convenience and ethical quality (SGF Forum, 2012). Consumers are
fully aware of the health benefits associated with cranberry juice, and AQC's wide range of
cranberry juice products (pure, blended, white, and light) would answer their need. However,
consumers may not know that AQC is the major producer of cranberry juice drinks, and buy cheaper
private label especially if purchasing in volume, while some consumers are still prepared to pay
higher for premium quality products that match with their lifestyle (Bokaie, 2007). At ... Show more
content on Helpwriting.net ...
Secondly, the 25–44 age group who purchases beverages via supermarkets and on–line especially
for parties bulk use; the young group ranging from 15–24 years old whose sales had flourished in
last decade also tend to go for on–line shopping, impulse buying, convenience intelligence, chilled
drink preference and follow group flavour; last of all, the children group who is gaining their 'pester
power' over parents' instructions. Mass Media has a significant influence and effect on this segment,
and wider retail channels will affect the sales margin.
Another segmentation by benefits is crucial, primarily AQC has been focusing on the health
conscious group, so there will be more promotions of white cranberry juices and healthy drinks.
Emotional passion, good feeling, trust and word of mouth from this group of consumers would
propel the long term brand image for AQC. Additional retail channels through hotels, physical
centers and sports centers will be

The Cranberry Country Market
Flavorful spices are ideal for enhancing bland foods. However, many people are unaware of the
health benefits of these tasty seasonings. Cranberry Country Market knows that many common
spices can be used to prevent serious health conditions, such as cancer, diabetes, and heart disease.
Their grocery store in Tomah, WI, offers fresh produce, tantalizing spices, and mouthwatering meats
from local food vendors. The market is located in the heart of the nation's biggest producers of
cranberries.
Cranberry Country Market encourages their customers to avoid using high–calorie sauces or
dressings on their meals. Zesty spices are a better choice for adding flavor to your dishes. Here are a
few examples:
Smoked Paprika: This potent spice goes great

Why Did She Die?: A Short Story
It was the day that she decided that cranberries would be the best thing for her. Or maybe the thing
that caused the death of her?
It was Thanksgiving and everyone started showing up around 2 P.M. with some pre made salads and
things like that. The one that always showed up early and helped everyone, was late. She was
different and only I noticed maybe because I loved her because of her sweetness and we connected.
Her and her husband seemed to be arguing before I opened that door. Then she pretended that all
was fine. When everyone got here my mom announced "Family bonding time" well she did not need
to announce that because not only we knew the routine but we all missed each other.
This is my favorite time because aunt Emma always chooses me and I chose her. At this time my
Aunty tells me important thing about what has happened and how she feels about ... Show more
content on Helpwriting.net ...
I did not know if I should eat or or sleep. My mind was so confused everything had gone from
perfect to horrifying in two seconds. But my question is how did she die? What caused her to die?
Who killed the one person that meant the world to me? I don't understand who would do this to her,
and why. She was such a sweet person. She loved everyone, the only time that she ever hurt
someone was when she and her daughter were going home from my house and it was pouring, we
told her to stay it was to bad of weather for her to be driving home. And that night the worst thing
ever could've happened to her. A car was coming in her lane and she could not stop, the car did not
move from the lane she was in so she swerved into the other lane and the car ended up taking the
side that her new baby girl was on. We were at the hospital all night that night. I was in the room
with aunt Emma crying my eyes out. Mom was making sure my aunt and the bay girl was okay.
That night on December 6th 2003 the baby girl passed

Benefits Of Cranberry Juice
Cranberries are symbols of vacations, but more than a year you can benefit from your delicious
well–being. They are quite piquant and most people need to be tasty. Their juice is often mixed with
sweets or mixed with other juice to cut tart flavor.
Being a dip plant, Cranberry Bush produces high concentrated fruit filled with nutrition. Since very
little seed can take root, nature has ensured that each berry is packed with as many nutrients as
possible.
Why is Cranberry juice good for you?
Cranberry juice is a diuretic. It helps in cleansing our system and kidneys; In fact, it is one of the
most popular home remedies for urinary tract infection (UTI). They are packed with more
antioxidants than almost any other fruit, including oligomeric ... Show more content on
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Share this image on your site
Please include attribution with this graphic at https://ifocushealth.com/. </ Strong> </ p>
Just you know, cranberry juice is acidic. Despite the whole alkaline / acidic myth, we recommend
using cranberry juice as part of a healthy diet. The reason for this is that our urine should be acidic.
This means that our kidneys are working properly and filter toxins.
Acidic nature also helps to reduce bacteria in the urethra, there is almost no chance of being infected
in a healthy, acidic urine. It only happens when processed foods, fake alkaline water, and bad dosage
are bombarded on our bodies, which are unable to keep our urine away from the bacteria.
Types of Cranberry Juice
Unfortunately, the majority of cranberry juice goes into making mixes and cocktails. The juice you
buy in grocery stores is not pure, is filled with sugars and chemicals, and is often so thin that no
health benefits have been left to her. In addition, the pasteurization process destroys healthy
antioxidants. The juice on the store shelves is slightly more than the sugar flavored with cranberry

Literary Theories on Marxism
The three analytic paragraphs on the song Zombie, the essay entitled The Closing of the (North)
American Mind, and the documentary film Born Into Brothels showcase the literary theories on
Marxism, Post–colonial criticism, and feminism. The paragraphs show how people struggle in their
own societies in different aspects, politically and socially. Because all three pieces show struggle in
all texts, the unifying theme is how people react and overcome the struggles that they face.
ANALYTIC PARAGRAPH # 1: ZOMBIE BY THE CRANBERRIES The song Zombie by Irish
band The Cranberries expresses the theory of post–colonial criticism as it explicitly shows the
struggle between the resistance movement and the colonizing power. The ... Show more content on
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Another post–colonial issue seen in the text was the issue of power dynamics. Being a colony of a
powerful empire, the colonized are subjects of the colonizers. Because of rising tensions between
the colonized and the colonizers, both are struggling to gain power and influence over the people.
The IRA, being the colonized, prevents the colonizers from gaining any more power in their land.
The colonizers, on the other hand, lose its influence and power over the colonized as the people
became more aware and active in the independence movement. The independence movement in
Ireland started in the 1920s, a period when the British Empire was starting to fall apart. The conflict
between the two warring factions had resulted into a bloodbath since the start of their resistance to
the colonizers. Because of the hatred against the colonizers, the oppressed colonized people fought
back in order to remove them physically and mentally out of their land. The power struggle between
the two belligerent nations had disrupted peace in the country, which resulted to many innocent
deaths. This is evident in the text when the resistance fighters and the colonizers are fighting "with
their tanks and their bombs, and their bombs and their guns" (O'Riordan). War for power and
influence had made Ireland into a dangerous society where its people use force as a means of
expressing their sentiments against colonial rule. Issues in

Cranberry Juice Research Paper
Power Health Cranberry Juice & Vit. C 50 Capsules
The combination of cranberries and vitamin C in one capsule is a powerful dietary supplement for
individuals who want to enjoy the health benefits of both. One capsule of the Power Health
Cranberry Juice & Vitamin C equals to 1680 mg. of fresh cranberries. This wonder fruit is known
for its numerous health benefits.
Cranberries can help prevent and cure individuals who have urinary tract infections (UTI). It
contains pro–anthocyanodins which hinders harmful bacteria from latching onto the cells in the
urinary tract. UTI is a common issue that can develop in both men and women. However, women
are more prone to contracting this infection.
Cranberry is a great source of vitamin C making it a

Preventing Catheter Associated Urinary Tract Infections
Preventing Catheter Associated Urinary Tract Infections Zaahira Sidq Drexel University Preventing
Catheter Associated Urinary Tract Infections Urinary tract infections are one of the most hospital–
acquired infections in the country. With so much technology and evidence based practice, why is
this still an ongoing problem worldwide? Could it simply be the basics of hygiene or just patient
negligence? The purpose of this paper is to identify multiple studies that have been done to reduce
or prevent hospital associated urinary tract infections. In these articles you will find the use of
different interventions that will aid in lowering the risk of these hospital acquired infections. In the
first article, the author's goal is too reduce urinary tract infections by implementing an evidence–
based approach. By doing so it focuses on the importance of the nurses, physicians and staff
working together as a team to reduce the urinary tract infections. The nurse driven protocol is what
was tested, observing how the nursing staff communicated and how they followed evidence based
practice approach. Also, focusing on an academic practice partnership to enhance patient outcomes
(Johnson, Gilman, Linter, & Buckner, 2016). The nurse driven protocol was tested in 4 intensive
care units. It included evidence–based orders for discontinuing, handling, and properly managing
the catheters. One of the most important factors was the removal of the catheters in a timely manner.
The data pre

Cruisin Week Research Paper
If you were a governor of a city would you want to make more money? Or would you rather see
your local businesses collapse to the ground because no money is being made. Every year thousands
of people go to Ocean City just to ride their car down coastal highway. Here is why cruisin week is
a positive outcome for Ocean City. Cruisin week is helpful to ocean city because it bring money to
the area. "More than 2,300 hot rods, classics, muscle cars, trick trucks and customs will be driven
down Coastal."During this time more then three thousand hot rods come from over twenty plus
states also including Canada. It's a great way to start summer break. When people from around the
United states come to ocean city money is spent on businesses. Many local business make most
their money during these three days. People come to see hot rods, burnout contest, and drag racing.
All of these shows are done at private businesses that are safe and controlled. The more fun people
are having the more money people spend. Also, This bring tourism to the beach. When tourism
occurs, then the place gets know more. There are many things to do in ocean city. This is why even
when the forecast is calling for rain ... Show more content on Helpwriting.net ...
However this past year wasn't all that. For the past four years at least one person died during cruisin
week. With Ocean City's Police Chief Ross Burzzo told the city council that "plans are ready to
establish a special event zone" This will change the speed limit signs throughout a good portion of
ocean city. Last year for example when I was driving up and down costal i drove past the scene were
a man was hit by a car. Last year, "51 year old male, of waldorf Maryland was sentenced to 10 years
in prison (Ellsion)." Many people also dislike cruising week because it bring many immature kids
that ruin the event by doing illegal stuff like burnouts on public road and street racing up and down

Essay about Hlsc 122 Scenario 2
–––––––––––––––––––––––––––––––––––––––––––––––––
Assessment Task 3
–––––––––––––––––––––––––––––––––––––––––––––––––
Scenario 2
"Cranberries contain a substance that can prevent bacteria from sticking to the walls of the bladder.
This may help reduce bladder and other urinary tract infections." (Craig, et. al, 1998)
The use of cranberry juice to effectively treat a Urinary Tract Infection (UTI) is not a heavily
studied topic, but some people believe that it can be used to treat a UTI.
This essay will discuss the scenario of a 22–year–old woman, Susan, who is suffering from a UTI,
who wishes to drink cranberry juice as part of her treatment, instead of taking her prescribed
antibiotics. Wanting to receive the best treatment for ... Show more content on Helpwriting.net ...
The four specific databases that were used in this research are, Cinahl, Medline, Joanna Briggs and
Cochrane Library. All of these databases were chosen because they provided up to date peer
reviewed evidence that was relevant to the search terms. This ensures that the evidence that was
found was relevant and reliable. The Cinahl website was useful to gather background information on
the topic such as how a UTI is contracted and how it effects the body. The Cochrane Library and
Medline website was useful to because it gave specific information on studies that had already been
done by other researchers. This helped to ensure that the study that is being undertaken was
searching for the right results.
Types of Evidence
The five types of evidence that have been secured when researching are as follows. The pieces of
evidence are in numerical order, where 1 is the strongest evidence found and 4 is the weakest. 1.
Craig, JC., Jepson, RG., Mihaljevic, L., (1998)
Craig, Jepson, Mihaljevic provided a clear and understandable analysis of the use of cranberries in
the treatment of UTI's. Their evidence shows that the use of cranberry capsules when the person
knows that they may receive a UTI (in surgical catheters) reduces the contractibility by half. This
evidence was relevant to the PICO question.
The analysis was found in the database of systematic reviews.
2. Arbor, A

Cranberry Play Script
Lesson 5
Cranberries
"God will protect us"
Session Purpose: The children will learn that God will protect them through scary times they may
face.
Behavior Goals: The children will write down their fears on a piece of paper and then rip it up.
Session Supplies: Cranberry juice, cups, paper, tub of water, and three things that will sink or float
in water.
Session Location: The session will take place in the Children's Sunday school room for the duration
of the lesson.
Scripture Base:
Genesis 9:13–17 (NIV)
"I have set my rainbow in the clouds, and it will be the sign of the covenant between me and the
earth. Whenever I bring clouds over the earth and the rainbow appears in the clouds, I will
remember my covenant between me and you and all ... Show more content on Helpwriting.net ...
Whenever I bring clouds over the earth and the rainbow appears in the clouds, I will remember my
covenant between me and you and all living creatures of every kind. Never again will the waters
become a flood to destroy all life. Whenever the rainbow appears in the clouds, I will see it and
remember the everlasting covenant between God and all living creatures of every kind on the earth."
So God said to Noah, "This is the sign of the covenant I have established between me and all life on
the earth."
When Adam and Eve sinned, it did not make God happy. So in order to cleanse the earth, He had
Noah gather up two of every animal and make an arc for the animals and Noah's family. God then
began to flood the earth. Since Noah was faithful, God kept him and his family safe from the flood.
Then God put a big rainbow in the sky to remind us that He would never do that again. This
rainbow reminds us that when we are in times of trouble, God will protect us.
The whole world will never again be covered over by water, but that doesn't mean we won't have
trouble in this life. Our world is full of trouble. Some kids see this trouble every day at home. They
see it in parents who don't get along, or parents struggling to keep a job and pay the

Cranberry Bogs
The 16S rRNA gene sequences amplified from cranberry bogs resolved into 49 bacterial phyla. The
overall bacterial composition of the different samples was similar, particularly among the six most
highly–represented groups (Fig. 1). Proteobacteria, Acidobacteria, Bacteroidetes, and
Verrucomicrobia were the most dominant phyla (relative abundance > 5 %) in every sample,
together accounting for about 78 % of the bacterial sequences in the soils examined. The
Actinobacteria and Chloroflexi were also major constituents of each sample site. Cyanobacteria,
Armatimonadetes, Planctomycetes, Chlamydia, FCPU426, Firmicutes, Nitrospirae, Chlorobi, and
Spirochaetes were represented in all of the samples at lower frequencies, and seven other minor ...
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The most represented classes were Acidobacteria and Alphaproteobacteria, which together
comprised almost 30% of all bacterial amplicons, followed by the considerably lower representation
of Deltaproteobacteria, DA052, and Sphingobacteria (Table 1S). Members of the dominant classes
Actinobacteria, Alphaproteobacteria, and Sphingobacteria showed similar patterns between sample
sites. However, Deltaproteobacteria had a higher relative abundance at RP in comparison with SB or
HH1, and Elusimicrobia was in higher abundance at RP than at HH1. Levels of Nitrospirae and
Spirochaetes were the highest at RP than in all other samples. While SB samples had a greater
abundance of Acidobacteria snf DA052 compared to HH1 samples, the situation was reversed in the
case of Solibacteres, with HH1 samples showing greater relative abundance. Spartobacteria,
Armatimonadia, and Nostocophycideae were found to be represented more at HH1 than at SB or
RP, but higher numbers of Ktedonobacteria were seen at RP and SB than at HH1. The relative
proportion of Gammaproteobacteria also was higher at HH3 and SB than at HH1 (Table 1S). The
ten most abundant bacterial families detected in our study were Koribacteraceae (Acidobacteria),
Acidobacteriaceae (Acidobacteria), Sphingobacteriaceae (Bacteroidetes), Geobacteraceae
(proteobacteria), Auto67–4W (Pedosphaerae), Acetobacteraceae (proteobacteria),

An Anti ‐ Inflammatory Effects
Cranberry contains high levels of nutrients and bioactive molecules that have health‐promoting
properties. The purpose of the present studies was to determine if cranberry extracts (CEs) contain
phytochemicals that exert anti‐inflammatory effects. The human monocytic cell line THP‐1 was
treated with two CEs (CE and 90MX) and subsequently challenged with Lipopolysaccharides
(LPS). Tumor necrosis factor α (TNF α) expression was decreased in the CE‐treated cells, indicative
of an anti‐inflammatory effect. Gene expression microarrays identified several immune‐related
genes that were responsive to CEs including interferon‐induced protein with tetratricopeptide
repeats 1 and 3 (IFIT 1 and 3), macrophage scavenger receptor 1 (MSR1) and ... Show more content
on Helpwriting.net ...
2004). Cranberries, in powder, extract or juice, have been reported to be beneficial for helping
prevent urinary tract infections (Wang et al. 2012; Blumberg et al. 2013; Foxman et al. 2015),
oxidative stress and cardiometabolic risk factors such as reducing C‐reactive protein and lowering
blood pressure (Basu et al. 2011; Dohadwala et al. 2011; Novotny et al. 2015). As cranberry is a
natural food product and not a drug, the effect seen is often mild but that is consistent with the
recommendation for a food with health components that is consumed as part of a healthy balanced
lifestyle.
In vitro evidence has shown the antioxidant potential of cranberry phenolic compounds including
protection of human microvascular endothelial cells against ROS, and HepG2 cells from
inflammatory insults and reduced glycation (Caton et al. 2010; Crozier et al. 2010; Liu et al. 2011;
Watson et al. 2014; Martín et al. 2015). A recent publication also showed the bioavailability and
bioactivity of cranberry phenolics and metabolites from consuming cranberry juice beverage
(McKay et al. 2015). The protective effect of these compounds may be related to their function in
sequestering ROS and/or maintaining the cell components in their correct redox state, but

Cranberry Industry Essay
The major trends of the cranberry industry and the problems facing RP#1
There are several major trends that we can observe in the cranberry industry for the period of 1945–
1979 (See Table 1 in the Appendix).
First, there is a steady production increase in each of the five–year periods: from 615,000 barrels in
1945–1949 to 1,546,120 barrels 30 years later. The production growth was caused by the increasing
mechanisation of cranberry industry. For example, water harvesting could result in a yield up to
20% higher than that obtained via dry harvesting. Hence, the average barrels per acre grew from
23.7 in 1945–1949 to 73.7 in 1975–1979.
Second, the production growth led to the excess of cranberries produced over those utilized: from
0% of ... Show more content on Helpwriting.net ...
See Table 5 in the Appendix.
Costs. The additional cost of the current process is $30,000 (investment to convert bins). It is
difficult to calculate the financial benefits from the elimination of queues, though we must not
forget that queues are an issue in the current process during peak days.
Option 2 – Add 1 dryer ($40,000)
Benefits. Comparing to the current process this option would: * Improve the flow rate of the system
by 33% (from 857.1 to 1,142.9 bbls/hr) * reduce the total processing time by 25% (from 18.67 to 14
hours) * reduce overtime labour costs by (18.67 – 14)*4.5*20*20 = $8,406 per 20 days * reduce
overtime hours by 4.67*20*20 = 1,868 worker–hours * eliminate queues
Another benefit is that the fewer overtime hours RP1 has, the easier it will be to find enough
seasonal workers. However, the dryers' stage is still the bottleneck in the process with a utilisation
rate (16,000/12)*0.7/800 = 116.7%. See Table 6 in the Appendix.
Costs. The additional cost to the current process is (40,000 – 8,406) = $31,594. That means that
during those 20 days the benefits mentioned above would directly offset $8,406 of $40,000
investments. Assuming the same level of supply (16,000 bbls/day), the total investment would be
returned in (40,000/8,406)*20=95 days. It is difficult to calculate the financial benefits from the
elimination of queues and the lower dependence on seasonal workers, though we must not forget
that those are issues

National Cranberry Cooperative Essay
NATIONAL CRANBERRY COOPERATIVE National Cranberry Cooperative Question 1 The
receiving plant No. 1 is facing 3 problems: 1) Too much waiting time for trucks before they can
unload their berries; 2) The overtime costs are too high; 3) The grading process of the berries is
inadequate. Question 2 Question 3 Process Flow Diagram for wet and dry cranberries Working
Note: Arrival of berries– In the process fruit, first berries are arrived on receiving plant no.1. In
which, average truck delivery was 75bbls. Capacity of Temporary Holdings– 27 bins are used for
holding both dry and wet berries. In which, 1–24 holding bins will hold 250bbls of barriers each and
25–27 will held 400 bbls of ... Show more content on Helpwriting.net ...
Unprocessed quantity will be 7,800 bbls (12,600 – 4,800) including 3200 bbls in bins and 4,600 bbls
in trucks (7,800 – 3,200). The trucks will continue unloading up to 4,600/600 minutes after 7 pm
and until 02.40 am and the processing will continue until 8 am. At the same time, to empty the next
slot of berries, the remaining quantity of berries will be arrived. The total amount of berries that will
be processed is 7200 bbls (600 x 12). The total waiting hours for trucks will be as follows:
Processing rate = 600 bbls/hr. Arrival rate = 1050 bbls/hr. Processing time for 3200 bbls of wet
berries = 5.3 hours or 5.18 minutes It means next process will start at 3.24 pm. Total berries will be
processed = 3200+ 2016 (3.36*600) =5216 Remaining berries will be on truck, it means trucks will
have to wait for (12600–5216)*(15.24–10.03)/2/75 = 256. 5 truck hours [15.24 equal to 3.24 pm]
Total number of trucks = 18.32 or 19 (256.5/14) trucks Thus, from the above calculation, it can be
exhibited that trucks have to wait to unload after 10.03 am for total 256.5 truck hours. The
maximum number of trucks that will wait in a day will be 14. Answer 4 Total number of truck hours
to wait = 256.5 hours Cost per hour = $20 Total cost spent by truck waiting on a peak day = $5130
(256.5*$20) Answer 5 One action Hugo Schaffer wants to take is installing a light meter system.
This system will accurately grade the

Table of Contents
1.) Introduction 2
2.) Process Analysis 2
3.) Process Flow at National Cranberry Cooperative 4
4.) Installing a Light Grading System 5
5.) Decreasing the truck waiting time 6
6.) Bag pack or Bulk Pack 8
7.) Conclusions 9
1.) Introduction
This case analysis looks at the two primary problems at the receiving plant no. 1 (RP 1) faced by
National Cranberry Cooperative during the cranberry harvesting period, viz. 1) too much waiting
period for trucks before they unload berries at the RP1 and 2) too much overtime costs. There is also
a secondary problem regarding grading of process berries. Half of the berries graded top quality are
actually not top quality and do not deserve extra premiums paid on the ... Show more content on
Helpwriting.net ...
One more category in between 2A and 3 can also made having a lesser premium than quality 3. But
the various other implications of this step should be taken into account like increased final
processing cost and resentment from the farmers.
5.) Decreasing the truck waiting time
The main problem that the receiving plant is facing is that the trucks have to wait a lot particularly
in the peak season before they can unload the berries. This cope up with the problem the cooperative
installed an additional Kiwanee Dumper last year (i.e. 1969) but that didn't help in solving the
problem.
We first analyze the average truck waiting time for the next year with present capacities and
assuming 70% to be wet berries and rest dry.
As the wet berry processing would take lesser time if it bulk packed, we assume that during the peak
season the wet berries are only bulk packed and dry berries are bag packed.
Assuming a berry arrival of 18,000 bbl in a day (7am to 7pm) in the peak season at a constant rate
and , the average wet berry arrival rate would be (18000/12) * (70/100) = 1050 bbls per day and dry

berry arrival rate would be 450 bbls per day.
.
With the processing starting at 11 am , the holding bins will continue to be filled at this rate subject
to the maximum capacities for wet berries (3200 bbls) and dry berries (4000 bbls). The bins capable
of holding wet berries would be

Essay
Assessment task 2– Scenario 2
Urinary tract infection is one of the most common infections diagnosed among women in the world.
There has been increasing concern for alternative method to treat urinary tract infection over
antibiotics since misuse of antibiotics can led to bacterial resistance(Scholes et al., 2004). This essay
will establish PICO (population, intervention, comparison and outcome) question in the given
scenario where a 22 year old Susan visits the GP with symptoms of urinary frequency, dysuria,
lower back pain and shivering. She was diagnosed with Urinary tract infection (hereby referred as
UTI) and antibiotics were prescribed. However after developing thrush due to antibiotics for urinary
tract infection previously, she ... Show more content on Helpwriting.net ...
Some of the data bases used to find relevant article were CINAHL, Medline, Cochrane library,
Joanna Briggs Institute and Journals@Ovid. The data bases were used to find systematic review,
peer reviewed research and reliable data. Cochrane library provide evidence based and high quality
papers which is suitable for the current essay. Similarly Joanna Briggs Institute also provides
systematic reviews that are reliable. Furthermore Medline is another significant database use in this
essay as it has peer reviewed resources. Types of evidence Various types of evidences can be found
while doing the research. However, it is very important to filter those evidences and prioritize the
according to their reliability and method of research. So, following are the evidences that are
categorized on the basis of hierarchy of evidence. 1. Jepson, R. G., Williams, G., & Craig, J. C.
(2012). Cranberries for preventing urinary tract infections. Cochrane Database Syst Rev, 10(10).
Jepson, Williams and Craig( 2012) conducted meta– analysis of 24 studies with total of 4473
population. They concluded that there were evidences where cranberries juice reduces the number
of symptomatic UTI. However, on reviewing the result of larger group, there was not any significant
difference in the result implying that cranberry juice did not have noticeable effect in urinary tract
infection.
2. Bass–Ware, A., Weed, D., Johnson, T., & Spurlock,

Cranberry and Berries Essay
National Cranberry Cooperative Case
20090562
Political Science
Junki Hong
To begin with, this assignment is done with Kim Seo Yeon (20100472, Sociology). National
Cranberry Cooperative Case is the study done by the Harvard Business School about a process of
warehousing from the delivery and arriving of cranberry to a manufacturing in the warehouse.
National Cranberry Cooperative was an organization formed and owned by growers of cranberries
to process and markets their berries. The handling of process fruit RP1 was highly mechanized. The
process could be classified into several operations; receiving and testing, dumping, temporary
holding, destroying, dechaffing, drying separation and bulking and bagging. The objective of the
total ... Show more content on Helpwriting.net ...
In addition, wet bin capacity is 3,200 barrels so, according to hourly inventory increasing rate, after
passing 5.25 hours, trucks should wait to unload berries. Moreover, overworks should be done for
22.2 hours because workers should dry 13,300 barrels of the berries, but the drying capacity is only
600 barrel per hour besides the arrival rate is 1,210 barrels per hour.
To solve this problem, I would recommend to add dryers ($25,000 per each and capacity increases
200 barrels per each) or wet bins ($5,000 per each and capacity increases 250 barrels per each) for
short–term. We can suggest three options to solve this matter. First, we can add no dryers but
convert 15 bins. Second, we can add a dryer and convert 6 bins too. Third, we can add 2 dryers, not
to convert any bins. As first option, we need only additional cost of $75,000, which is calculated by
$5,000 x 15 bins. By practicing first option, the wet bin storage increases to 6,950, so we can cover
all the arrivals of the berries this is done for not to make trucks to wait. In the second option, when
we add a dryer, we can handle 800 barrels per hour in drying process and we can reduce the
overworking time from 22.2 hour to 16.6 hour. (13,300 barrel / 800 barrel equals to 16.6 hours per a
day) We can estimate overtime saved cost and it is closely related to labor cost. Labor cost

Cranberry Country Case Study
Family–owned Cranberry Country Market is preferred for groceries among Tomah, WI's residents
for its commitment to almost entirely stocking items made by suppliers in Wisconsin. Among its
specialized inventory of fresh vegetables, meat, and pantry items are products from cheese
manufacturer, LaGrander's Hillside Dairy. Based in Stanley–less than two hours away from
Cranberry Country Market's convenient location off Highway 173–the dairy, and its partnership
with the supermarket, is the epitome of locally sourced vending.
Established in 1960, LaGrander's Hillside Dairy is currently run by its third generation of owners.
Its offering of cheese products ranges from specialty bacon–flavored process loaves and inventive
port wine spreads, to classics

Ocean Spray Case Study
(b) 1.AN IMPACT OF CONCERN ABOUT THE ENVIRONMENT ON THE ECONOMICS OF
OCEANSPRAY BUSINESS
OceanSpray Cranberries Inc is the world's leading grower owned corporative that harvests and
exports of cranberry and grape fruit along with its bye–products in the form of juice, sauce, etc
throughout the globe. Founded in 1912, at South Hanson, Ocean Spray Cranberries has managed to
keep its brand name as the world leader in food products till date. It is only because of the various
strategies it has adopted at different periods when encountered with a difficulty. In Cranberry
Industry as described by Jeff Kapell as "growing cranberries is not just a business, but a way of life
–there was a sense of commitment to the land that went beyond making a ... Show more content on
Helpwriting.net ...
3. OPPORTUNI TIES FOR EXPANSION OF CANBERRY BOG
Cranberry Bogs had been developed on natural wetland areas. The bogs were formed around the
margin of streams and ponds. Cranberries were one component of ecosystem. The commercial
cultivation of the cranberry altered to the ecological diversity of the bog. The functional value of
wetlands were recognized by environmental activists including physical and hydrologic properties
such as flood protection, ground water recharge and erosion control, biological and biochemical
functions and nutrient provision. Cranberry cultivation posed for developing wetland regulations.
The cranberry was a native wetland plant. The impacts of cranberry production on the aesthetic and
the intrinsic value of the wetland functions related to water quality and biodiversity. The studies
undertaken by the growers and the Ocean Spray suggested that the cranberry bog was low in
diversity. The cranberry growers protected large areas of land from urbanization. Cranberry Bog
were the heart of a unique growing system that included wetlands, uplands, ditches, flumes, ponds
and reservoirs. There were four acres of support land for every acre of cranberry bog. The entire
Cranberry wetland system provided a diversity of habitat for many rare animal and plant species.
Hence the government restricted the usage of bogs which were of high value to the environment.
However, Cranberries had their best

Berry Bog : A Short Story : The Berry Bog
The Berry Bog
Recently orphaned, August arrives to his aunt and uncle's cranberry farm in northern Ontario. Uncle
Duncan leaves an olive–green pair of bib–overall–style hip waders outside his bedroom door. These
mysterious rubber boots become the keys to the kingdom–a kingdom of marshy, boggy land and
ponds and thorny bushes and the skeletal outlines of birch and miserly pine that only the north and
its feeble sun can grow.
The waders fit to his under–pits, and his feet swim inside the moulded rubber boots. He begins his
exploration, easing through the turbid waters of the bog, surrounded by cedars and pines that smell
like cinnamon on hot, humid days. Another child might have had a harder time acclimatizing to the
bugs and the bush, but even floating amid the dense waters of his own loss, August fulfils the
number–one requirement of his species: he adapts.
August had lived in a large concrete apartment complex in the east end of Scarborough. On
weekends, his father would give him a twenty–dollar bill and send him for chips and liquorice to the
convenience store that was right in their building. They would spend the day watching movies and
playing video games.
Then, everything changed. A transport truck, with a driver drunk on lack of sleep and using his
smartphone to update his Facebook status, crushed his parents against the concrete barriers of the
401. Eighty–thousand pounds of brute negligence, and August found himself living with his odd,
complicated yearnings on

Cranberry Research Paper
Cranberries Cranberry in the Treatment of Urinary Tract Infections twenty–one BY DRA. QUEEN
FEBRUARY 25, 2011ANTIOXIDANT , IMMUNE SYSTEM , IMMUNE SYSTEM , NATURAL
SUPPLEMENTS 9001 It is known cranberry or cranberry to treat and relieve urinary tract
infections especially cystitis in a natural and healthy way. Properties of cranberry in the treatment of
cystitis The cranberry (or American cranberry) has properties that could regain urinary health, help
naturally relieve symptoms of cystitis. There is evidence to show that the cranberry or blueberry
contains a anti–adhesive Proanthocyanidins calls substances, the presence of these substances would
probably confer a property that makes the cranberry able to prevent causing cystitis bacteria adhere
to urinary tract, especially, Eschericia coli bacteria. This mechanism of action would prevent the
recurrence of urinary tract infections. Helping maintain healthy urinary tract. Studies demonstrating
its effectiveness Longtime has been talking about the use of cranberry in the treatment of urinary
tract infections, for its anti–adhesive effect. Early studies on cranberry focused on its benefits in the
urinary tract, then other studies focused on other health effects of ... Show more content on
Helpwriting.net ...
The study looked at 319 women who were all college students. All had recently had a bladder
infection. Half took only 8 ounces of cranberry juice every day. The other half took a drink that
looked and tasted similar, but contained no cranberry juice. They found that about 20 percent of
women who received cranberry juice had a second infection within 6 months, while only 14 percent
of those taking the juice not repeated infection. It is believed that the ineffectiveness could be due to
the small amount of juice was provided. Since in studies where capsules have been used or larger
amounts cranberry juice results it has been positive for the treatment of

Case Report: National Cranberry Cooperative Fill in your name in the header. Please read the
Course Syllabus for guidelines on collaboration in assignments: Below, write your answers to
Guiding Questions 1–4. The case is due at the beginning of class on January 29 (Wednesday).
Please submit only one document per group. We will discuss the answers in class. You may want to
print out your answers and charts for your reference during the class discussion. Some additional
information about National Cranberry follows. Not necessarily all of this information is relevant to
your answers. You may assume that: On an average "busy" day 18,000 bbl arrive over the 12–hr
period (7 am to 7 pm). This is based on a typical busy day in September. ... Show more content on
Helpwriting.net ...
First of all, purchasing a light meter and hiring an operator would reduce large amount of
unnecessary cost incurred from cranberries that are misidentified by the chief berry receiver. The
case reports that half of 450,000 bbls of berries were misidentified as No.3. Since $1.50 was paid
for every No.3 berries, we can say that $337,500 was overpaid. Assuming that the cost of this
system is about $40,000 and the cost of full–time skilled operator is about $34,944 (as a straight–
time pay rate for the full–year employee) per year, we can calculate the return on investment in the
light meter system. The return would be 4.503 ($337,500/$74,944). Even though, the operator gets
paid more than the amount above, the return on the investment would still be positive. Secondly,
purchasing one additional dryer would cost $60,000. Then, the process capacity would increase to
800 bbls/hr. The dry berries (375bbls/hr) and the wet berries (800bbls/hr) would now sum up to
1175 bbls/hr, which will increase the utilization rate of separators to 97.91%. The resulting increase
in flow rate could reduce the overtime labor as much as $78,000 (assuming 12,000 over time hours
of all workers * $6.5/hr) and the return on the investment would be 0.3 (18,000/60,000). Thirdly,
purchasing the fifth Kiwanee Dumper had increased the capacity by 600

Cranberry Juice Pros And Cons
The year was 1987 and a young bartender named Toby Cecchini had introduced a new drink to the
crowd. Thus, the Cosmopolitan was born. Who would have thought that just a few years later Carrie
Bradshaw and the girls from Sex and the City would be wolfing them down on prime time
television? Years, maybe a decade or so, before the birth of the Cosmopolitan there was the Daisy.
Now the Daisy was popular in its time because of its ability to mask the harsh taste of many of the
more frequented spirits of the day. So when was this citrus, sweetener, and spirits concoction
transformed with the addition of cranberry juice? There are many differing viewpoints on that. Back
in 1968 Ocean Spray added the recipe for a drink called the Harpoon to its

Cranberries Research Paper
Cranberry Production in Canada Cranberries are a group of evergreen dwarf shrubs and they are
small, red, acidic berries that are used in often used in cooking. Cranberries overall have many
health benefits as it is most effective for tract infections as it inhibits bacteria from attaching to the
bladder and overall contain many antioxidants. Many believe cranberries grow under water as they
are seen in commercials to be floating on water but what we are seeing is the result of wet
harvesting. The bogs are flooded with up to 18 inches of water and the workers churn the water to
loosen the cranberries from their vines. Bogs are where cranberries come from, they are a soft
ground with acid peat soil where the cranberries grow on long vines.

Essay on National Cranberry Cooperative
National Cranberry Cooperative In early 1981, at the National Cranberry Cooperative's receiving
plant number 1 (RP1), overtime costs are too high and delivery trucks and their drivers have to wait
several hours to unload. The trucks have to wait because the plant's holding bins fill up and there is
not temporary storage. The holding bins fill up because within the cranberry operating system there
is a bottleneck, a place in the production process where production slows down because of a slow or
insufficient number of machines. This bottleneck is being caused by the lower relative capacity of
the dryers. Relieving the bottleneck in the dryers by adding more dryers will allow the trucks to
move through the dumping area more efficiently ... Show more content on Helpwriting.net ...
Adding the dryers will lower the time the cranberries spend in the dryers enough to relieve the
bottleneck. (see exhibit 3)
At 12,600 (70% of 18,000) wet barrels per day, the cranberries currently spend 21 hours a day in the
dryers.
Adding one dryer lowers the time in the dryers to 15.75 hours a day.
Adding two dryers lowers the time in the dryers to 12.6 hours a day. Spending 12.6 hours in the
dryers relieves the dryer bottleneck and the separator becomes the bottleneck. Long–term, RP1
should begin to look at how to relieve this next bottleneck. The time spent waiting for the holding
bins to empty causes extra overtime. Simply adding in two new dryers will decrease this overtime.
The 21 hours currently spent in the dryers will be decreased to 12.6 hours. However, the slowest
process will then be the separator at 15 barrels per hour, so the throughput time is cut by (21–15=6)
six hours. This results in an average of six overtime hours saved daily. Currently, there is no need to
add holding bins. While the bottleneck is still located in the dryers, adding capacity in the holding
bins will only cause the cranberries to wait in the bins longer and will not improve throughput time.
Purchasing two new dryers for the National Cranberry Cooperative's receiving plant number 1 will
reduce the wait time for trucks by speeding up the overall process. The quicker process will result in
a reduction of overtime hours. The two new dryers will

MKT3017 SEP2 PJ1 2014 Essay

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MKT3017 SEP2 PJ1 2014 Essay