A short journey: the past, present and future of media by Chris Bernard, Microsoft and David Wolf, Cynergy

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The Chicago Convergence

Join Chris and David for a journey into the past, present and future of media. Starting with the (recent) past and one of the biggest milestones in digital media. The streaming of over 3200 hours of live and on demand content of the 2008 Olympics in the US via NBC. We’ll then take a look in the present and see how advances in digital imaging are going to have a profound influence on the social and community-driven experiences that are driving current revolutions on the Web. Finally, we’ll look at the convergence of technology through “ben': A prototype for Democracy in the 21st Century" that demonstrates what the future of media could look like when social-networking platforms, services and media converge.

Technology Business

A short journey: the past, present and future of media Chris Bernard, Microsoft David Wolf, Cynergy

The good old days.

106 million people…

106 million people… … watched the last episode of Mash in 1983

98 million people…

98 million people… … watched the Super Bowl last February

114 million people…

114 million people… … watched the Olympics on TV in US

“ The future is already here—it’s just unevenly distributed.” William Gibson

253 million people…

253 million people… … use the internet in China

We need ideas that scale

17 days…

1.3 billion page views

50+ million unique visitors

70 million unique visitors

10 million hours of video watched

35 million mobile page views

50,000 + clips viewed every day

Today

Three trends

Technology

Business

You!

We are on a collision course

Risk needs friends

Collisions are the new black

In media

In marketing

In conversations

Our culture

We’re just getting started

Tomorrow

Dave Wolf

ben

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http://ics.sagepub.com/ Studies International Journal of Cultural http://ics.sagepub.com/content/7/1/33 The online version of this article can be found at: DOI: 10.1177/1367877904040603 2004 7: 33International Journal of Cultural Studies Henry Jenkins The Cultural Logic of Media Convergence Published by: http://www.sagepublications.com can be found at:International Journal of Cultural StudiesAdditional services and information for http://ics.sagepub.com/cgi/alertsEmail Alerts: http://ics.sagepub.com/subscriptionsSubscriptions: http://www.sagepub.com/journalsReprints.navReprints: http://www.sagepub.com/journalsPermissions.navPermissions: http://ics.sagepub.com/content/7/1/33.refs.htmlCitations: What is This? - Mar 1, 2004Version of Record >> at TEMPLE UNIV on January 17, 2013ics.sagepub.comDownloaded from http://ics.sagepub.com/ http://ics.sagepub.com/content/7/1/33 http://www.sagepublications.com http://ics.sagepub.com/cgi/alerts http://ics.sagepub.com/subscriptions http://www.sagepub.com/journalsReprints.nav http://www.sagepub.com/journalsPermissions.nav http://ics.sagepub.com/content/7/1/33.refs.html http://ics.sagepub.com/content/7/1/33.full.pdf http://online.sagepub.com/site/sphelp/vorhelp.xhtml http://ics.sagepub.com/ A R T I C L E INTERNATIONAL journal of CULTURAL studies Copyright © 2004 SAGE Publications London, Thousand Oaks, CA and New Delhi www.sagepublications.com Volume 7(1): 33–43 DOI: 10.1177/1367877904040603 The cultural logic of media convergence ● Henry Jenkins Massachusetts Institute of Technology, USA A B S T R A C T ● Responding to the contradictory nature of our current moment of media change, this article will sketch a theory of media convergence that allows us to identify major sites of tension and transition shaping the media environment for the coming decade. Media convergence is more than simply a technological shift. Convergence alters the relationship between existing technologies, industries, markets, genres and audiences. ● K E Y W O R D S ● collective intelligence ● creative industries The American media environment is now being shaped by two seemingly contradictory trends: on the one hand, new media technologies have lowered production and distribution costs, expanded the range of available delivery channels and enabled consumers to archive, annotate, appropriate and recirculate media content in powerful new ways;1 on the other hand, there has been an alarming concentration of the ownership of mainstream commercial media, with a small handful of multinational media conglom- erates dominating all sectors of the entertainment industry. Few media critics seem capable of keeping both sides of this equation in mind at the same time. Robert McChesney (2000) warns that the range of voices in policy debates will become constrained as media ownership concentrates. Cass Sunstein (2002) worries that fragmentation of the web is apt to result in th ...

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The presentation explores the development and application of artificial intelligence (AI) from its inception to its current status in the modern world. The term "artificial intelligence" was first coined by John McCarthy in 1956 to describe efforts to develop computer programs capable of performing tasks that typically require human intelligence. This concept was first introduced at a conference held at Dartmouth College, where programs demonstrated capabilities such as playing chess, proving theorems, and interpreting texts. In the early stages, Alan Turing contributed to the field by defining intelligence as the ability of a being to respond to certain questions intelligently, proposing what is now known as the Turing Test to evaluate the presence of intelligent behavior in machines. As the decades progressed, AI evolved significantly. The 1980s focused on machine learning, teaching computers to learn from data, leading to the development of models that could improve their performance based on their experiences. The 1990s and 2000s saw further advances in algorithms and computational power, which allowed for more sophisticated data analysis techniques, including data mining. By the 2010s, the proliferation of big data and the refinement of deep learning techniques enabled AI to become mainstream. Notable milestones included the success of Google's AlphaGo and advancements in autonomous vehicles by companies like Tesla and Waymo. A major theme of the presentation is the application of generative AI, which has been used for tasks such as natural language text generation, translation, and question answering. Generative AI uses large datasets to train models that can then produce new, coherent pieces of text or other media. The presentation also discusses the ethical implications and the need for regulation in AI, highlighting issues such as privacy, bias, and the potential for misuse. These concerns have prompted calls for comprehensive regulations to ensure the safe and equitable use of AI technologies. Artificial intelligence has also played a significant role in healthcare, particularly highlighted during the COVID-19 pandemic, where it was used in drug discovery, vaccine development, and analyzing the spread of the virus. The capabilities of AI in healthcare are vast, ranging from medical diagnostics to personalized medicine, demonstrating the technology's potential to revolutionize fields beyond just technical or consumer applications. In conclusion, AI continues to be a rapidly evolving field with significant implications for various aspects of society. The development from theoretical concepts to real-world applications illustrates both the potential benefits and the challenges that come with integrating advanced technologies into everyday life. The ongoing discussion about AI ethics and regulation underscores the importance of managing these technologies responsibly to maximize their their benefits while minimizing potential harms.

Artificial Intelligence: Facts and Myths

Artificial Intelligence: Facts and Myths

Artificial Intelligence: Facts and Myths

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Artificial Intelligence: Facts and Myths

Artificial Intelligence: Facts and Myths

Artificial Intelligence: Facts and Myths

A short journey: the past, present and future of media by Chris Bernard, Microsoft and David Wolf, Cynergy

1. A short journey: the past, present and future of media Chris Bernard, Microsoft David Wolf, Cynergy

2. The good old days.

3.

4.

5.

6.

7.

8. 106 million people…

9. 106 million people… … watched the last episode of Mash in 1983

10. 98 million people…

11. 98 million people… … watched the Super Bowl last February

12.

13.

14. 114 million people…

15. 114 million people… … watched the Olympics on TV in US

16. “ The future is already here—it’s just unevenly distributed.” William Gibson

17.

18. 253 million people…

19. 253 million people… … use the internet in China

20. We need ideas that scale

21.

22.

23.

24.

25.

26. 17 days…

27. 1.3 billion page views

28. 50+ million unique visitors

29. 70 million unique visitors

30. 10 million hours of video watched

31. 35 million mobile page views

32. 50,000 + clips viewed every day

33.

34.

36. Three trends

38.

40.

42.

43.

44. We are on a collision course

45. Risk needs friends

46.

47.

48.

49. Collisions are the new black

51. In marketing

52. In conversations

53. Our culture

54. We’re just getting started

55.

56.

57.

60.