What Mobile Research Can Accomplish in 15 min?

618 views

Published on

What Mobile Research Can Accomplish in 15 min?

Kris Mihalic
User Research Friday 2008
November 7 2008, San Francisco

Published in: Technology, Business
0 Comments
3 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
618
On SlideShare
0
From Embeds
0
Number of Embeds
6
Actions
Shares
0
Downloads
0
Comments
0
Likes
3
Embeds 0
No embeds

No notes for slide

What Mobile Research Can Accomplish in 15 min?

  1. 1. What Mobile Research Can Accomplish in 15 min? Kris Mihalic Connected Life, Yahoo! Inc.
  2. 2. Lead UX researcher for all Yahoo!’s mobile products worldwide
  3. 3. all + worldwide = No!
  4. 4. sevensixfive @ flickr The truth 15 minutes
  5. 5. Ubiquity & Context 4.000.000.000
  6. 6. Ubiquity & Context 4.000.000.000
  7. 7. Methods for illbethesun @ flickr mobile user research? Adaptation!
  8. 8. Methods for illbethesun @ flickr mobile user research? Adaptation!
  9. 9. Mobile Mail Comparative Priorities Focus Forces ...
  10. 10. Great research ≠ Great outcome
  11. 11. Yahoo! Go Concept Study Product functionality UX improvement Team engagement
  12. 12. Yahoo! Go Concept Study Product functionality UX improvement Team engagement
  13. 13. Great research = Great outcome
  14. 14. Smartphone Menu Navigation Cultural constraints Technical constraints
  15. 15. Smartphone Menu Navigation Cultural constraints Technical constraints
  16. 16. Great research ? Great outcome
  17. 17. “Jigsaw tcp909 @ flickr falling into place” Radiohead (In Rainbows)
  18. 18. What Mobile Research Can Accomplish in 15 min? Kris Mihalic Connected Life, Yahoo! Inc.

×