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Invisible UI
Screen Interaction
Anders Jacobsson, Robert Holma 27 sep 2013
08:00
08:15
08:45
09:00
Breakfast
Seminar
Questions
Hang around
Practical
Hello!
Lead designer Anders Jacobsson
anders.jacobsson@screeninteraction.com
Senior utvecklare Robert Holma
robert.holma@screeninteraction.com
Business Director Reza Assareh
+46(0)706850192
reza.assareh@screeninteraction.com
01
02
03
04
Who are we?
What do we mean by Invisible UI?
Why is it interesting?
How do you design for it?
Contents
Who are we?
01
We are a design innovation agency
working with leading global
companies to create compelling
experiences that bridge digital and
physical domains.
Our vision is to improve the quality
of life for people around the world
through the digital services they use.
Our team consists of passionate
and experienced designers who
understands the complexity of bringing
usability, design and technology
together.
What is
Invisible UI?
02
We are here to talk about
experiences with products and
services where all or part
of the user interface is invisible.
Naturally we want to make these
experiences better.
Let’s start with an example.
Did you take the elevator up here
this morning?
Think about the experience
What if the elevator had an
invisible User Interface?
How was the user experience with this elevator?
How was the user experience with this elevator?
Did it fit a need?
Was it easy to use?
Was it appealing?
Did it meet brand expectations?
We think this was kinda terrible.
How could we improve on the
elevator experience?
Well, as I work at Screen Interaction
I almost always go to the 29th floor.
What if the Elevator recognizes me
and knows my destination so I don’t
have to push the buttons?
Sweet!
Of course, sometimes I want to go to the
Skybar at floor 33 so I need an overrule.
We have an office demo that
does something similar to this.
NFC tags for
• conference rooms
• phone settings, as mute
App to
• integrate with calendar
• change phone settings
Context aware NFC tags
What’s interesting with this is that
you have to know about it.
You don’t have expectations for
something to happen.
A challenge is how to get the
interaction started.
Actually when I left the hotel room
I locked the key card inside.
Luckily they could reprogram it.
But why do we even have keys?
There are better ways.
TITLE OF PROJECT
Professionally cultivate one-to-
one customer service with robust
ideas.
ClientASSA ABLOY
Powering the worlds first mobile
access control system on NFC mobile
devices.
Mobile keys / SEOS
Assa Abloy
SEOS Mobile Keys
Productivity Application For Enterprise
Commitment
Concept Development, UI Design & Application Development.
Platform
iOS, Android & BlackBerry.
Results
The world's first commercial ecosystem for managing digital
keys on a mobile phone.
Actually, why should I even have to
bring the phone out? It should just
stay in my pocket.
That is cool because then the
service will be totally invisible...
Guess what?
This is in the next version.
To summarize:
• The service has to give a Better
experience
• The service has to know my Context
• It has to be able to be Overruled
• The service has to be Discoverable
A tip:
Scott Jenson has a lot of good points
about discoverability in his talk that he
gave here at Screen interation, it’s on
our News section. Watch it, it’s good!
Why is all this
interesting?
03
There is a fundamental shift happening.
Our personal devices become aware about
their surroundings and a larger context.
The user is in the center. But with a whole
eco-system around him.
Here’s an example of this new kind of
service based on a wearable device and an
eco-system around the person:
ABI Research projects that the sports and health wearables
market alone will see 170 million devices in 2017.
170Million
But that is just an example of the fact that
more and more devices become connected
to the internet.
Billion
The Connected Life by 2020
9 Billion
50 Billion
$2.5TrillionTotal connected
devices
Total connected
devices
12 Billion
6 Billion
2011
2020
Total Revenue
Opportunity in 2020
Mobile connected
devices
Mobile connected
devices
2011
2020
Source: GSMA / Machina research
Billion
Source: GSMA / Machina research
$97 Billion
Health
$36Billion
Utilities
$202 Billion
Automotive
$445 Billion
Consumer electronics
Revenue opportunity for
connected devices in vertical sectors
These new markets need new materials
and products. Here another example -
interactive glass.
How do you
design for
Invisible UI?
04
Conclusion
• Find the users context
• Work with prototypes
• Define principles
Thank You!
Contact
Lead designer Anders Jacobsson
anders.jacobsson@screeninteraction.com
Senior utvecklare Robert Holma
robert.holma@screeninteraction.com
Business Director Reza Assareh
+46(0)706850192
reza.assareh@screeninteraction.com

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Invisible ui seminar_short2

  • 1. Invisible UI Screen Interaction Anders Jacobsson, Robert Holma 27 sep 2013
  • 3. Hello! Lead designer Anders Jacobsson anders.jacobsson@screeninteraction.com Senior utvecklare Robert Holma robert.holma@screeninteraction.com Business Director Reza Assareh +46(0)706850192 reza.assareh@screeninteraction.com
  • 4. 01 02 03 04 Who are we? What do we mean by Invisible UI? Why is it interesting? How do you design for it? Contents
  • 6. We are a design innovation agency working with leading global companies to create compelling experiences that bridge digital and physical domains.
  • 7. Our vision is to improve the quality of life for people around the world through the digital services they use.
  • 8. Our team consists of passionate and experienced designers who understands the complexity of bringing usability, design and technology together.
  • 10. We are here to talk about experiences with products and services where all or part of the user interface is invisible.
  • 11. Naturally we want to make these experiences better.
  • 12. Let’s start with an example. Did you take the elevator up here this morning?
  • 13. Think about the experience
  • 14. What if the elevator had an invisible User Interface?
  • 15.
  • 16. How was the user experience with this elevator?
  • 17. How was the user experience with this elevator?
  • 18. Did it fit a need?
  • 19. Was it easy to use?
  • 21. Did it meet brand expectations?
  • 22. We think this was kinda terrible.
  • 23. How could we improve on the elevator experience?
  • 24. Well, as I work at Screen Interaction I almost always go to the 29th floor. What if the Elevator recognizes me and knows my destination so I don’t have to push the buttons? Sweet!
  • 25. Of course, sometimes I want to go to the Skybar at floor 33 so I need an overrule.
  • 26. We have an office demo that does something similar to this.
  • 27. NFC tags for • conference rooms • phone settings, as mute App to • integrate with calendar • change phone settings Context aware NFC tags
  • 28. What’s interesting with this is that you have to know about it. You don’t have expectations for something to happen. A challenge is how to get the interaction started.
  • 29.
  • 30.
  • 31. Actually when I left the hotel room I locked the key card inside. Luckily they could reprogram it. But why do we even have keys? There are better ways.
  • 32. TITLE OF PROJECT Professionally cultivate one-to- one customer service with robust ideas. ClientASSA ABLOY Powering the worlds first mobile access control system on NFC mobile devices. Mobile keys / SEOS
  • 33.
  • 34. Assa Abloy SEOS Mobile Keys Productivity Application For Enterprise Commitment Concept Development, UI Design & Application Development. Platform iOS, Android & BlackBerry. Results The world's first commercial ecosystem for managing digital keys on a mobile phone.
  • 35. Actually, why should I even have to bring the phone out? It should just stay in my pocket.
  • 36. That is cool because then the service will be totally invisible...
  • 37. Guess what? This is in the next version.
  • 38. To summarize: • The service has to give a Better experience • The service has to know my Context • It has to be able to be Overruled • The service has to be Discoverable
  • 39. A tip: Scott Jenson has a lot of good points about discoverability in his talk that he gave here at Screen interation, it’s on our News section. Watch it, it’s good!
  • 40. Why is all this interesting? 03
  • 41. There is a fundamental shift happening. Our personal devices become aware about their surroundings and a larger context. The user is in the center. But with a whole eco-system around him.
  • 42. Here’s an example of this new kind of service based on a wearable device and an eco-system around the person:
  • 43.
  • 44. ABI Research projects that the sports and health wearables market alone will see 170 million devices in 2017. 170Million
  • 45. But that is just an example of the fact that more and more devices become connected to the internet.
  • 46. Billion The Connected Life by 2020 9 Billion 50 Billion $2.5TrillionTotal connected devices Total connected devices 12 Billion 6 Billion 2011 2020 Total Revenue Opportunity in 2020 Mobile connected devices Mobile connected devices 2011 2020 Source: GSMA / Machina research
  • 47. Billion Source: GSMA / Machina research $97 Billion Health $36Billion Utilities $202 Billion Automotive $445 Billion Consumer electronics Revenue opportunity for connected devices in vertical sectors
  • 48. These new markets need new materials and products. Here another example - interactive glass.
  • 49.
  • 50. How do you design for Invisible UI? 04
  • 51. Conclusion • Find the users context • Work with prototypes • Define principles
  • 53. Contact Lead designer Anders Jacobsson anders.jacobsson@screeninteraction.com Senior utvecklare Robert Holma robert.holma@screeninteraction.com Business Director Reza Assareh +46(0)706850192 reza.assareh@screeninteraction.com