Reseller Program.pdf

2. Contents
About Micro Focus
Micro Focus Solutions
Products and Solutions
Program Membership Tiers
Partner Membership Progression
Become a Portfolio Expert
Enablement & Certification
Partner Program Benefits
Market Development Funds
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4
5
6
7
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10
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3. 300+
Enterprise-grade
products
500+
Product releases
in FY’20
1976
Year
established
$3B
Annual revenue
12,000+
Employeesin
48 countries
40,000+ 7,500+
Enterprise Partnersworldwide
customers
HQ
Newbury, UK & Sunnyvale,CA
Micro Focus is one of the world’s largest enterprise
software providers, focused on solving the IT dilemma—
how to balance today’s needs with tomorrow’s
opportunities. We deliver mission-critical technology
and supporting services that help more than 40,000
customers worldwide manage core IT elements of their
business. Strengthened by a top-10 patent portfolio and
an extensive partner network, our broad set of
technologies for security, IT operations, application
delivery, governance, modernization, and analytics
provides the innovative solutions organizations need to
run and transform—at the same time.
About MicroFocus
3

4. Scale Agile and DevOps
practices across all
customer environments,
from mainframe to cloud,
to sustain delivery velocity
requirements as their
operations run. At the
same time, enable their
organization to transform
by combining value stream
principles and enterprise
scale to make the software
factory more intelligent and
efficient.
Simplify the complexity of
running a mix of
traditional and cloud
services by taking a Digital
Factory approach. With a
unified platform for IT
operations, customers can
integrate or replace
incompatible tools
collected over decades—
freeing up resources and
accelerating
transformation.
Protect what matters most by
detecting threat actors,
responding to advanced
threats, and recovering from
an attack, as customers’
operations run today. Evolve
at the speed of change using
security analytics for hybrid
environments to help their
organization transform.
Unify customers’ analytics
without moving their data
to one place, so they can
run their analytics practice
more efficiently. As
customers transform their
organizations to grow,
ensure they can support
more users and greater
data volumes with the
highest performance at
scale for accurate and
actionable predictive
insights.
Micro Focus Solutions
Accelerate
Application
Delivery
Simplify IT
Transformation
Strengthen Cyber
Resilience
Analyze Data
in Time to Act
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With our portfolio you can help customers achieve key outcomes as they run and transform
to thrive in a digital world:

5. MicroFocusProductsandSolutions 5

6. Program
Membership Tiers
Our Partner Program offers three
membership levels:
Authorized
Tobecome an Authorized Partner requires a formal agreement
with Micro Focus. Once registered you’ll gain free access to our
Partner Portal and our on-demand sales and technical training
and certification.t No revenue requirements.
Gold
Authorized Partners can achieve Gold status by completing 2
sales + 2 technical certifications within one of the six Product
Groups. No revenue requirements.
Platinum
Toachieve Platinum status, partners must meet Gold Partner
requirements by Product Group plus achieve $1M USD in total
annual new business sales.
6

7. PartnerMembership
Progression
Three membership tiers reward your
investment in Micro Focus
G
A P
• Front-end partner discount
• Deal Registration Sourced Rebates*
• Micro Focus Partner Portal Access
• Sales support
• Online sales & technical enablement
• Access to Micro Focus
Knowledgebase
Requires a formal partner
agreement with Micro Focus
Gold + $1M (USD) in total
annual New Business Sales
Authorized+ 2 Sales and 2 Technical
Certifications by ProductGroup
Requirements
Authorized Gold Platinum
Core Benefits
Agreement
Revenue
Certifications
• Additional financial benefits
• Joint GTM engagement
• 50 Service request entitlements per
specialization
• Partner Advisory Council*
• Deal Registration Tier rebates
• Instructor led training
• Advanced technical training
• Marketing support and MDF
• 50 Service requestentitlements
*May vary by region.
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8. Becomea
PortfolioExpert
Note: If the 2 Technical certifications completed to achieve Gold / Platinum status are
in the same product portfolio, you will automatically qualify as a portfolio expert.
Showcase your deep product knowledge
Complete 2 technical certifications for each portfolio you specialize
in and earn your portfolio expert badge. These can be published
on your website.
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9. Enablementand
Certification
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Partners have the same access to
enablement as our direct sales force,
providing you with the required
knowledge and skills to present and
demonstrate our solutions with
confidence.
A choice of study options is available to suit your preferred
learning style:
• On-demand web-based training—Available for FREE
• Virtual or Classroom instructor-led training
1 Get on Board
If you are new to Micro Focus, sign up for our enablement
on-boarding program to get access to product information,
sales training and tools to help you get started
2 Get Certified
Tailored training and certification equips you with the skills you
need to succeed and ensures your company gains valuable
benefits from the partner program
3 Advanced Technical Training
Certified Partners have access to our online demo system
and receive invitations to Tech Bootcamps, Lab weeks and
more
4 Continuous Learning
Keep up-to-date with the latest market trends, product releases,
roadmaps and competitive insight

10. Partner ProgramBenefits 10
Sales Authorized Gold Platinum
Micro Focus Partner Portal Sales & GTM collateral
Partner Discount through distribution/contractual
Sales support
Self serve access to create quotes and place orders
Deal Registration Sourced Benefit
Access to Enablement & Demonstration Licenses
Pre-sales support (50 service requests per Specialization)
Joint GTM planning
Qualified leads
Deal Registration Tier Benefit
Referral Rebates
Marketing
Partner Program marks and Portfolio Expert badges
Co-branded partner marketing tools/co-marketing services
MDF: Market Development Funds eligibility
Enablement
Sales and Pre-sales technical training (on-demand)
Sales and Pre-sales technical certifications exams
Advanced technical training (digital learning) from Micro Focus Education
Advanced technical certifications from Micro Focus Education
Public advanced technical training (VILT/ILT) from Micro FocusEducation At a 10% discount At a 30% discount At a 50% discount
Benefits may vary by Region

11. Marketing Development Funds (MDF) are provided to eligible
partners to subsidize their marketing and sales activities which
generate awareness and drive demand for Micro Focus Products
and Solutions.
The MDF Program Provides resources to support partner planning
and execution of sales and marketing activities that drive new
business across the Micro Focus portfolio of products and
services. Partners are provided access to Micro Focus tools,
campaigns, and third-party resources to help generate leads and
grow the business, including a network of Marketing Services
Agencies to help you deliver measurable, effective, and
integrated co-marketing campaigns.
MDF planning and execution occurs semi-annually.
Micro Focus leverages a claiming model for reimbursing
partners. MDF activities are governed by the “Eligible Activity
Matrix” (EAM) and MDF Program terms. MDF activity requests,
claiming process, and invoice submission (where applicable) are
managed via the Micro Focus Partner Portal.
Extending a partner’s market reach
and accelerating growth
Market
Development
Funds
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12. © 2021 Micro Focus or one of its affiliates. Micro Focus and the
Micro Focus logo, among others, are trademarks or registered
trademarks of Micro Focus or its subsidiaries or affiliated
companies in the United Kingdom, United States and other
countries. All other marks are the property of their respective
owners. www.microfocus.com
Learn More
For more details on how to become an
authorizedMicroFocuspartner, visit:
Micro Focus Partner Programs