1. Hi! Hello! Hola! Namaste! I am
SRISHTI!
MOKHA
I studied to be a
PRODUCT
DESIGNER
from a college in Pune called MIT-ID
http://srishtimokha.blogspot.in/!

2. Earlier associations as a PRODUCT DESIGN STUDENT

3. Summer Internship 2010!
Videocon R&D Centre, Gurgaon!
Production
Shortlisting

4. Brief : To design useful accessories for
92%
reported insufficient
Lack of storage space in the refrigerator !
storage
Frost Frees (FF) refrigerators for the
Indian Market.!
Space for water bottles in summer!
54%
Required more space for
water storage Medicine storage + dairy products storage!
A thorough research was conducted in and around
Gurgaon in May 2010. Nearly 40 families were
interviewed and data was analyzed and synthesized Over loading of the freezer compartment !
through them. Need gaps were mapped. Problem
areas were highlighted and solved. ! 86%
Admitted of an over-
flowing crisper Over flowing of the crisper compartment!

5. 1. Utility box! 2. Medicine box! 3. Clip-on utility box
4. Additional Crisper storage! 5. Medicine box! 6. Bottle Storage!
Technical Specifications : Materials : PP, PE, PC Processes : Injection molding

6. Marketing Brief 02 :!
Technical Specifications : Process involved : Extrusion Molding

7. Brief : To design a watch display unit and
a watch display component for - Walmart
In
Production

8. CONCEPT GENERATION PHASE
WATCH DISPLAY COMPONENT
TECHNICAL SPECIFICATIONS
* Poly Styrene : 3mm thickness
* Dimensions : 180mm with 18mm radius
* Slat Panel Detail
* 3 Quadrant Visibility
* Component holds min. of 4
and max. of 6watches
* Total of 180 watches in a unit

9. Diploma Project (Decʼ11)!
Expected !
production !
by 2014!

10. DESIGN FOR
SPECIAL NEEDS
BOOK FOR
THE BLIND
In !
Use!

11. Unlike other kinds, these kids do not have bed
time story books, puzzle books, General
Knowledge books or any books to read/ write/
color. All they have to read-write is Braille.
Brief : To design informative / fun
books for the visually impaired.

12. Match !
the !
following!
CONCEPT 01 : !
To help them learn basic shapes, and to
identify and relate!

13. CONCEPT 02 : !
Informative learning books for the visually
impaired. The book is aimed at teaching
them basic alphabets, i.e. A,B,C..etc.......
while also helping them to understand the
objects at the same time. Example : G =
Girl , U = Umbrella
With the help of these tactile images, a
story can be narrated, for example : The
girl is holding the umbrella. Thereby,
G = Girl! L = Leaf! C = Candle! U = Umbrella!
creating story books. !

14. Techno-Aesthetic
DETAILING
of a
BULB
HOLDER

17. Product Graphics
College Project : Semester 4

18. Brief : Turn any bag into an HERMES !
travel bag, by using Product Graphics!
Deriving
USER
CHARACTERISTICS

19. After studying HERMES (epitome of luxury), a few characteristic features were derived. An analysis was also done on the users. Both of them were then compiled and applied on the bag. !

20. SYSTEMS DESIGN
Research Based Project on Rain Water
Harvesting in public spaces in - Pune
Team members : Amita Jain + Myself

21. 01 BRIEFS 02 PROCESS 03 STUDY
1. Initial Study!
INITIAL !
BRIEF! 2. Existing systems study!
To improvise on any existing sys- 3. Documentation of !
tem for a better tomorrow.! existing scenarios!
Existing system : Rain water harvesting!
!
4. Data analysis!
5. Need identification + !
MODIFIED !
gaps!
BRIEF!
6. Conceptualization !
To develop a rain water harvesting
system at public spaces (bus stops)!
7. Verification!
Initial study of the monsoons in 2011
(Pune)

22. GARDENS BUS STOPS PUBLIC TOILETS
The Empress Garden is managed Bus stops also cover major areas Public toilets can be found every
by the Agri-Horticultural Society of in the public sector. It is also the 5kms. Water usage per day = 200
Western India. The Garden covers most popular means of liters. Used for cleaning/ sanitation,
a sprawling 39 acres. Lack of transportation for the common flushing purposes on a daily basis.
seating arrangement, lack of shelter man. Lack of seating Scarcity found = always. Possibility
and other facilities, over-looking the arrangements, Unbearable heated found.!
water condition. Possibility found! afternoons, Gathers 1000 people !
daily. Possibility found!
75% face water scarcity 85% bus stops do not 95% face scarcity of
during summers get proper shade water most of the year

23. CONCEPT 01 CONCEPT 02 CONCEPT 03 CONCEPTS AT A GLANCE
Seating ! Seating ! Other forms with their
Seating !
advantages and
disadvantages!
Shelter ! Shelter ! Shelter !
Modular ! Tougher !

24. RAIN WATER!
HYDRO-HIVE!
The rain water gets collected in these funnel shaped structures (HYRO-HIVE), that
are installed at bus stops and gardens, and charge the ground water directly. In
other cases, it could also be attached to a water tank under-ground, to store water
in such tanks and be connected further to the main water supply as per required. !
UNDERGROUND WATER !
TANK FOR COLLECTION!

25. MODEL MAKING
MDF!
Aluminum rivets !
Cutting + Heat Bending!
Poly Styrene!
Original Product : SS Body!
Scale = 1 : 1.5!

26. Experimental (Conceptual)
I strongly believe in this connection of mind-heart-hand:]
Things need not make sense always!
A few self-initiated projects

30. Heat Gained = Heat Lost!
Transfer of Heat !
The heat generated by the refrigerator is used by the stove!
Control heat energy via heat enhancers!
Save energy!
!

35. That is it, for now!
THANK YOU!
srishtimokha@gmail.com!
09970262234!
srishtimokha.blogspot.com!
corflot.com/srishtimokha!