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5 MYTHS ABOUT MOBILE COMMUNICATION SUCCESS
2
HEALTHCARE COMMUNICATIONS TODAY
Coordinate critical
workflows to
speed time to
response
Connect people to
people to improve
care team
collaboration
Empower mobile
care team members
to respond to
important patient
events
3
THE 5 MYTHS ABOUT MOBILE COMMUNICATION SUCCESS
Our Wi-Fi is good enough
Adoption will happen on its own
Smartphones for everyone
I gave them a phone, my work here is done
Only physicians and nurses need a mobile communication tool
1
2
3
4
5
4
#1: ADOPTION WILL HAPPEN ON ITS OWN
of projects deliver less
value than expected
of IT project leaders
spend at least half of
their time on rework
of projects are doomed
from the start
56% 80% 75%
According to the Project Management Institute and Geneca:
5
HOW TO MAXIMIZE ADOPTION
Gain support: Leadership
and champions
Create acceptable use
policies
Market the benefits
Encourage a culture of
technology change
Make implementation
easy
Train beyond the app
Gain user trust
Deliver an excellent user
experience
6
#2: SMARTPHONES FOR EVERYONE!
Bring Your Own Device
(BYOD)
Corporate Owned
Personally Enabled
(COPE)
7
STAFF MEMBERS ALLOWED TO PARTICIPATE IN THE BYOD PROGRAM
8
PRIMARY COMMUNICATION DEVICES FOR WORK CARRIED BY NON-
CLINICAL STAFF AT YOUR HOSPITAL
9
#3: OUR WI-FI IS GOOD ENOUGH
ARE THERE AREAS OF POOR NETWORK COVERAGE
IN YOUR HOSPITAL?
WHAT CHALLENGES ARE YOU
EXPERIENCING AT YOUR FACILITY WITH
MOBILE DEVICE USAGE?
In February 2017, Spok surveyed over 300 healthcare professionals
43% Wi-Fi Coverage
38% Cellular Coverage
31% Data Security
Top 3 of 7
10
Revise wireless
funding model
OPTIMIZING YOUR NETWORK FOR MOBILE COMMUNICATIONS
Improve
coverage
Make SLAs
business critical
Identify
networks
Conduct testing
to verify SLAs
$
Optimize
wireless
Educate
users
11
#4: I GAVE THEM A PHONE, MY WORK HERE IS DONE
63%of CIOs surveyed report their hospital does not have a formal
process to quantify the success of mobile projects
http://www.spok.com/infographic-chime-survey-2017
12
MEASURING SUCCESS IN YOUR MOBILE PROJECT
โ€ข Rate of adoption by end
users
โ€ข Reduction in unsecured
messages that contain
protected health
information (PHI)
โ€ข Number of system
integrations and
workflow
improvements
โ€ข Rate of requests and
incidents completed
within the SLA
Process Measures
โ€ข Improvement in
response times to
critical alerts
โ€ข Increase in patient
satisfaction
โ€ข Increase in user
satisfaction
โ€ข Progress in specific
hospital measures (e.g.
ED-to-admission time)
Progress Measures Outcome Measures
13
#5: ONLY PHYSICIANS AND NURSES NEED A MOBILE COMMUNICATION TOOL
Patients see an average of
17.8healthcare professionals
during their hospitalization
When including
all hospital employees,
patients see an average of
60
https://www.ncbi.nlm.nih.gov/pubmed/17514218
14
Automated messages to transport,
valet, and environmental services
15
THE 5 MYTHS ABOUT MOBILE COMMUNICATION SUCCESS
Our Wi-Fi is good enough
Adoption will happen on its own
Smartphones for everyone
I gave them a phone, my work here is done
Only physicians and nurses need a mobile communication tool
1
2
3
4
5
16
LETโ€™S GET IN TOUCH!
Learn more:
CASE STUDIES VIDEOS
Weโ€™d love to hear from you!
spok.com
getinfo@spok.com

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5 Myths About Mobile Communication Success

  • 1. 5 MYTHS ABOUT MOBILE COMMUNICATION SUCCESS
  • 2. 2 HEALTHCARE COMMUNICATIONS TODAY Coordinate critical workflows to speed time to response Connect people to people to improve care team collaboration Empower mobile care team members to respond to important patient events
  • 3. 3 THE 5 MYTHS ABOUT MOBILE COMMUNICATION SUCCESS Our Wi-Fi is good enough Adoption will happen on its own Smartphones for everyone I gave them a phone, my work here is done Only physicians and nurses need a mobile communication tool 1 2 3 4 5
  • 4. 4 #1: ADOPTION WILL HAPPEN ON ITS OWN of projects deliver less value than expected of IT project leaders spend at least half of their time on rework of projects are doomed from the start 56% 80% 75% According to the Project Management Institute and Geneca:
  • 5. 5 HOW TO MAXIMIZE ADOPTION Gain support: Leadership and champions Create acceptable use policies Market the benefits Encourage a culture of technology change Make implementation easy Train beyond the app Gain user trust Deliver an excellent user experience
  • 6. 6 #2: SMARTPHONES FOR EVERYONE! Bring Your Own Device (BYOD) Corporate Owned Personally Enabled (COPE)
  • 7. 7 STAFF MEMBERS ALLOWED TO PARTICIPATE IN THE BYOD PROGRAM
  • 8. 8 PRIMARY COMMUNICATION DEVICES FOR WORK CARRIED BY NON- CLINICAL STAFF AT YOUR HOSPITAL
  • 9. 9 #3: OUR WI-FI IS GOOD ENOUGH ARE THERE AREAS OF POOR NETWORK COVERAGE IN YOUR HOSPITAL? WHAT CHALLENGES ARE YOU EXPERIENCING AT YOUR FACILITY WITH MOBILE DEVICE USAGE? In February 2017, Spok surveyed over 300 healthcare professionals 43% Wi-Fi Coverage 38% Cellular Coverage 31% Data Security Top 3 of 7
  • 10. 10 Revise wireless funding model OPTIMIZING YOUR NETWORK FOR MOBILE COMMUNICATIONS Improve coverage Make SLAs business critical Identify networks Conduct testing to verify SLAs $ Optimize wireless Educate users
  • 11. 11 #4: I GAVE THEM A PHONE, MY WORK HERE IS DONE 63%of CIOs surveyed report their hospital does not have a formal process to quantify the success of mobile projects http://www.spok.com/infographic-chime-survey-2017
  • 12. 12 MEASURING SUCCESS IN YOUR MOBILE PROJECT โ€ข Rate of adoption by end users โ€ข Reduction in unsecured messages that contain protected health information (PHI) โ€ข Number of system integrations and workflow improvements โ€ข Rate of requests and incidents completed within the SLA Process Measures โ€ข Improvement in response times to critical alerts โ€ข Increase in patient satisfaction โ€ข Increase in user satisfaction โ€ข Progress in specific hospital measures (e.g. ED-to-admission time) Progress Measures Outcome Measures
  • 13. 13 #5: ONLY PHYSICIANS AND NURSES NEED A MOBILE COMMUNICATION TOOL Patients see an average of 17.8healthcare professionals during their hospitalization When including all hospital employees, patients see an average of 60 https://www.ncbi.nlm.nih.gov/pubmed/17514218
  • 14. 14 Automated messages to transport, valet, and environmental services
  • 15. 15 THE 5 MYTHS ABOUT MOBILE COMMUNICATION SUCCESS Our Wi-Fi is good enough Adoption will happen on its own Smartphones for everyone I gave them a phone, my work here is done Only physicians and nurses need a mobile communication tool 1 2 3 4 5
  • 16. 16
  • 17. LETโ€™S GET IN TOUCH! Learn more: CASE STUDIES VIDEOS Weโ€™d love to hear from you! spok.com getinfo@spok.com

Editor's Notes

  1. Spok Template v2