Casa Pino Solo is a holiday villa company in Andalucia, Spain that offers accommodations for large groups. To increase occupancy in a saturated market, they hired a company to create a new website and social media campaign focused on images and the owner's personality. This SEO-optimized approach targeted their niche market and avoided direct competition. As a result, the villa became fully booked, and the owner recommended the company for their expertise and success in growing the business.

1. Case Study:
Casa Pino Solo are a holiday villa company based in Andalucia, Spain offering holidays for larger
groups such as stags, hens and larger families.
Challenge
In an already saturated market place, Casa Pino Solo wanted to be found and take bookings online to
increase their occupancy rate
Solution
A new website based on images, a highly active Social Media campaign driven by the client and her
very friendly personality and an SEO campaign that was targeted to her niche market so as n ot to
compete directly with the bog players.
Results
One happy client and a very booked out villa.
From the client
I would like to take the opportunity to thank Tracy and her team of people for looking after our SEO
work for over a year now and also producing us a brand new website that is excellent, very
consumer friendly being easy to navigate around and very professional.
The experience in this field that Tracy has is second to none and we are already achieving results
with our new website so I am really looking forward to months ahead to see further growth of our
business.
If you are looking for a new website or a company to manage your SEO works then look no further as
Tracy and her team come highly recommended from me.
Thank you so much for all your hard work and I look forward to many more years working together.
by Lisa Derry from Casa Pino Solo on Jul 23 2012