Another field that according to us that can benefit largely from online monitoring is the film industry. With effective and efficient monitoring tools, movies can easily come up with better output as well as run an even better and successful campaign.

1. Social Media for Movies
Another field that according to us that can benefit largely from online
monitoring is the film industry. With effective and efficient monitoring tools,
movies can easily come up with better output as well as run an even better and
successful campaign.
There are many ways by which these movies can utilize the value of monitoring
to bring about a positive change in their marketing and promotions. The various
tools of monitoring like tracking your own progress rate and mentions across the
web, sentiment analysis can prove to be beneficial for the film fraternity.

2. 1. Topics
It is like a challenge for filmmakers of the world to come up with topics that will
directly reach out to people and will be able to make a mark on screen. The
directors and script writers can now make use of monitoring tools to understand
what is trending in the society and what topics people are talking about majorly.
This will help in making a movie that is relevant and will be something that
viewers will want to see. The topics of such story lines come from the general
public only and using monitoring tools the story lines can be thought of.
2. Choice of Cast
The people working in a movie, the cast of it defines the film. Viewers hold strong
perceptions and directors don’t wish to break that, instead they make good use
of these ‘taken for granted’ issues to build a better hype of the movie. Monitoring
can help directors chose their cast by analyzing the brand influence each star has
at the present times and what kind of controversies, if any, surround him.
3. Responses
During the making of the movie many videos and songs are released for the
general public to gear up for the upcoming movie. As such if the movie
authorities are able to bring about a detailed study by analysing the sentiments
and deriving insights from the data collected it will provide them with a clear
picture of how well the audiences are taking their movie or will take in the future.

3. 4. Feedback
This comes at the later stage when the movie has been released, there are many
discussions held on thesocial media about it. Analysing the mentions that are
received across the web a movie’s success is calculated and an estimate is made
on the amount of revenue it will generate in the near future.
source : http://www.socialappshq.com/blog/2013/10/17/social-media-monitoring-for-movies/
http://www.socialappshq.com/