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Assignment 2:
Are you paying attention?
        by Daniel Holl
Humble beginnings
When I first looked at the assigment I immediately thought
about creating a nicely structured PowerPoint, lining up all
the observations I made, and end it all up with a compelling
conclusion.

Exactly, what the assignment told me to do! Following the
assignment structure in a crash course on creativity boils
down to one word: BORING!
It's all about discovering
I figured that this course was all about going out into the
world with open eyes and making discoveries.

So, intuitively I started my discovery here:
Enjoying the unexpected
While I was walking around the store, making the
observations and answering the questions on the
guidelines, I found this:
So what's so special about this?
Well, that's a valid questions. You are looking at a LEGO
CUUSOO Minecraft kit.

And I heard that only 10,000 were produced in the first run.
Apparently no one knows when the restock.

So, I went to a couple of sites and compared the prices to
the official retail price...
I checked eBay and Amazon
Are you kidding me?
Long story short
Yes, sensing an opportunity I bought a couple (including
one for myself of course :))
The stats
Observation time: ~20                 = 1 episode of HIMYM
minutes

Profit in best case: 350€*            I bought 10 and figured I
                                      can sell them for 70€ tops.
Profit in worst case: 0€              Assuming I'm selling at the
                                      retail price.


            Even if my conclusion turns out to be completely BS I still
            had a lot of fun doing this assignment, started the process to
            viewing known things from a new perspective and ended up
            with a pretty cool Minecraft kit.
What did I learn?
                The opportunities we need for are
                everywhere around us. They're in
                every break of the life, every
                minute, every second. On this team
                we fight for that opportunity. On
                this team we tear ourselves and
                everyone else around us to pieces
                for that opportunity. We claw with
                our fingernails for that inch.
                Because we know when add up all
                those opportunities, that's gonna
                make the f---ing difference between
                winning and losing!

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Yes, I'm paying attention. At least that's what I think.

  • 1. Assignment 2: Are you paying attention? by Daniel Holl
  • 2. Humble beginnings When I first looked at the assigment I immediately thought about creating a nicely structured PowerPoint, lining up all the observations I made, and end it all up with a compelling conclusion. Exactly, what the assignment told me to do! Following the assignment structure in a crash course on creativity boils down to one word: BORING!
  • 3. It's all about discovering I figured that this course was all about going out into the world with open eyes and making discoveries. So, intuitively I started my discovery here:
  • 4. Enjoying the unexpected While I was walking around the store, making the observations and answering the questions on the guidelines, I found this:
  • 5. So what's so special about this? Well, that's a valid questions. You are looking at a LEGO CUUSOO Minecraft kit. And I heard that only 10,000 were produced in the first run. Apparently no one knows when the restock. So, I went to a couple of sites and compared the prices to the official retail price...
  • 6. I checked eBay and Amazon
  • 8. Long story short Yes, sensing an opportunity I bought a couple (including one for myself of course :))
  • 9. The stats Observation time: ~20 = 1 episode of HIMYM minutes Profit in best case: 350€* I bought 10 and figured I can sell them for 70€ tops. Profit in worst case: 0€ Assuming I'm selling at the retail price. Even if my conclusion turns out to be completely BS I still had a lot of fun doing this assignment, started the process to viewing known things from a new perspective and ended up with a pretty cool Minecraft kit.
  • 10. What did I learn? The opportunities we need for are everywhere around us. They're in every break of the life, every minute, every second. On this team we fight for that opportunity. On this team we tear ourselves and everyone else around us to pieces for that opportunity. We claw with our fingernails for that inch. Because we know when add up all those opportunities, that's gonna make the f---ing difference between winning and losing!