Yasmine El Rafie – All hands on deck: Benefits and challenges of collaboration in the newsroom
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This document discusses cross-functional collaboration in conservative organizations. It covers the typical stages of forming, storming, norming, and performing that teams go through. Some challenges mentioned include working across functions in an audio-focused project in a visual world, dealing with cynicism, and not receiving credit. It recommends a book on articulating design decisions to communicate with stakeholders and deliver the best user experience.
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Yasmine El Rafie – All hands on deck: Benefits and challenges of collaboration in the newsroom
- 2. SID 2 THECROSS- FUNCTIONAL TEAM AUDIO+MOBILE FIRST? COMMITMENT EFFORT VS OUTPUT 1.FORMING ETC…
- 10. SID 10 t.sr.se/jerring17 t.sr.se/skyddsrum t.sr.se/syrienparterna
- 11. SO… SET THE TONE EARLY ON EYES ON THE PRIZE YOU ARE YOUR TEAM SID 11
- 12. CHALLENGES Audio in a visual / digital / social world Fending off cynicism Accepting that no credit will follow SID 12
- 13. Recommended reading: Tom Greever ARTICULATING DESIGN DECISIONS Communicate with stakeholders, keep your sanity, and deliver the best user experience SID 13
- 14. QUESTIONS? Portfolio: t.sr.se/projek Blog: sr.se/digitalainsatss @yasmineSR or yasmine.el_rafie@ SID 14
Editor's Notes
- Two years ago I accepted a job I knew would be tricky. Previously I had worked as a social media specialist and prior to that as social media specialist, producer and reporter at various media. The job is still not easy but at least there are some findings to share.
- DO your homework Document and sell Branding Tell what you do Sharing is caring T-shape, interdisciplinary, cross functional Watch and learn The holy trinity – journalism-design-programming Invent a currency Prove your worth Set the tone Sharing is caring – if you want to work with us, share the credit, and effort. Becomes an efficient currency in this kind of organization. Use checklists and try to be consistent
- T-shape Document and sell Branding Tell what you do Sharing is caring T-shape, interdisciplinary, cross functional Watch and learn The holy trinity – journalism-design-programming Invent a currency Prove your worth Set the tone Sharing is caring – if you want to work with us, share the credit, and effort. Becomes an efficient currency in this kind of organization. Use checklists and try to be consistent
- Stick to the plan/structure – this is how we’ve always done Fight for your right to party… Knowledge is power, use it Walk the talk
- Journos: huWhat’s in it for me, team, newsroom, audience If you want to work with us, you are welcome to work with us. Same time, same place. Avoid handoffs and parttimers.
- Here is where structure starts paying off -schedule-time your velocity You can start talking about exceptions to the rule Build your toolbox iteratively
- mble yourselves Boundaries Put a price on it Velocity Mr cellophane be transparent Chores gogletid
- What’s in it for me, team, newsroom, audience Build your toolbox iteratively Journos: humble yourselves Boundaries Put a price on it Velocity Mr cellophane be transparent Chores gogletid
- Align your tactics with company strategy Jump on the bandwagon – fend off copycats Devil in disguise – Varys Cover your blind spots Rehearse Play politics State the obvious Communicate - hear what they hear - webbnisse Know the product – fm culture assertiveness
- Align your tactics with company strategy Jump on the bandwagon – fend off copycats Devil in disguise – Varys Cover your blind spots Rehearse Play politics State the obvious Communicate - hear what they hear - webbnisse Know the product – fm culture assertiveness