• Who are we? 
• What do we do? 
• Who is Practice Ignition for? 
• How and why Practice Ignition can 
work in your practice?
The problem. 
Heading here 
• Dot point 
• Dot point 
• Dot point
! ! ! 
! 
! ! 
! 
! 
! 
! ! ! ! ! ! 
! ! 
! ! ! ! ! 
! ! ! ! 
! 
! 
One in five are in admin
!$100k 
!$150k 
!$200k 
!$250k 
!$300k 
!$350k 
LoLsto rsevt enue 
revenue
“It costs us $1,000 to get a first draft 
proposal out the door” 
– Mid tier accounting firm (NZ) 
“We spend $1,200 just setting up a client’s job 
and workflows for the year...even for renewals.” 
– Big 4 (AU) 
“We miss out on work purely due to the 
inability to turnaround engagements.” 
– Small firm (AU)
Accountants Have 
% High admin costs 
$ Disconnected tools 
# Expensive client acquisition 
" Compliance requirements
Agreed fees % 
Visibility ( 
Easy communication ' 
A great experience & 
Clients Want
The industry started talking… 
“The firm of the future will offer fixed prices, 
upfront for every service it provides, just like 
every other business” 
– Ron Baker, Verasage 
…What does the future look like?
Accountants needed a tool to meet their client needs now and in 
the future. 
So, we created
So what is Practice Ignition? 
Accountants Clients
Provide the ultimate client experience 
while growing your practice.
Ignition 
+ Create proposal 
) Send to client or share 
on website 
* Client views & accepts online
- Capture additional 
information during checkout 
, Workflow is deployed to 
Practice Management Suite 
% Invoices are automatically sent 
to Xero 
Launch
. Share documents, milestones 
and due dates 
0 Connect and collaborate with 
client 
/ Nurture and retain 
Orbit
Create - Send - Accept
Interact and collaborate alongside the 
engagement.
Re-engage each year. 
Automatically.
PI Payments - with automatic reconciliation
Convert website traffic into quality leads
Only $29 
per month
Powerful filters - access data quickly
Engaging and retaining clients just got 
a whole lot easier.
The first place 
accountants look to move online 
The client platform 
to connect accountants and their clients 
A marketplace 
to connect advisors, businesses and software 
Payments 
made easy for B2B transfers, globally
Some customer love … 
“This is the last piece of the puzzle for us to make our business 
100% cloud based. Saving us a lot of time, managing all our 
engagements as well as streamlining the process from customers 
accepting the engagements to create all the jobs in Workflow Max 
and invoices in Xero” 
– Brad Golchin, 22 July 2013 
“Practice Ignition has changed the way I onboard new clients. I can be 
in an initial client meeting with them, scope out what we are going to do 
for them, draft an agreement and have it in their inbox in a matter of 
minutes. They can then accept it online and be on our way to complete 
fixed pricing from day one. No admin, no follow ups, no fuss.” 
– Matthew Goss, 22 July 2013
Thank You 
georgie@practiceignition.com 
link to presentation

Xero s add o - pi v3

  • 2.
    • Who arewe? • What do we do? • Who is Practice Ignition for? • How and why Practice Ignition can work in your practice?
  • 3.
    The problem. Headinghere • Dot point • Dot point • Dot point
  • 4.
    ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! One in five are in admin
  • 5.
    !$100k !$150k !$200k !$250k !$300k !$350k LoLsto rsevt enue revenue
  • 6.
    “It costs us$1,000 to get a first draft proposal out the door” – Mid tier accounting firm (NZ) “We spend $1,200 just setting up a client’s job and workflows for the year...even for renewals.” – Big 4 (AU) “We miss out on work purely due to the inability to turnaround engagements.” – Small firm (AU)
  • 7.
    Accountants Have %High admin costs $ Disconnected tools # Expensive client acquisition " Compliance requirements
  • 8.
    Agreed fees % Visibility ( Easy communication ' A great experience & Clients Want
  • 9.
    The industry startedtalking… “The firm of the future will offer fixed prices, upfront for every service it provides, just like every other business” – Ron Baker, Verasage …What does the future look like?
  • 10.
    Accountants needed atool to meet their client needs now and in the future. So, we created
  • 11.
    So what isPractice Ignition? Accountants Clients
  • 13.
    Provide the ultimateclient experience while growing your practice.
  • 14.
    Ignition + Createproposal ) Send to client or share on website * Client views & accepts online
  • 15.
    - Capture additional information during checkout , Workflow is deployed to Practice Management Suite % Invoices are automatically sent to Xero Launch
  • 16.
    . Share documents,milestones and due dates 0 Connect and collaborate with client / Nurture and retain Orbit
  • 17.
    Create - Send- Accept
  • 18.
    Interact and collaboratealongside the engagement.
  • 19.
    Re-engage each year. Automatically.
  • 20.
    PI Payments -with automatic reconciliation
  • 21.
    Convert website trafficinto quality leads
  • 22.
  • 23.
    Powerful filters -access data quickly
  • 24.
    Engaging and retainingclients just got a whole lot easier.
  • 25.
    The first place accountants look to move online The client platform to connect accountants and their clients A marketplace to connect advisors, businesses and software Payments made easy for B2B transfers, globally
  • 26.
    Some customer love… “This is the last piece of the puzzle for us to make our business 100% cloud based. Saving us a lot of time, managing all our engagements as well as streamlining the process from customers accepting the engagements to create all the jobs in Workflow Max and invoices in Xero” – Brad Golchin, 22 July 2013 “Practice Ignition has changed the way I onboard new clients. I can be in an initial client meeting with them, scope out what we are going to do for them, draft an agreement and have it in their inbox in a matter of minutes. They can then accept it online and be on our way to complete fixed pricing from day one. No admin, no follow ups, no fuss.” – Matthew Goss, 22 July 2013
  • 27.