Want to learn how to write ads that actually pull in leads that turn into paying customers? Top business consultant Kenny Cannon teaches you how he gets up to 50% conversion rates on the ads he writes for himself and his clients. Kenny goes into how to broaden your base, capture the eyes of a market and turn the prospects into paying customers.

1. Writing Ads That Convert

2. Conventional Wisdom Is Almost
Always Wrong!

3. Whoever controls the EYES of a
market owns the market!

4. Know The Audience
• Know what they love
• Know what annoys them
• Know what they hate
• Know what pisses them off

5. Know The Audience Breakdown
• 3% are buying now
• 70% are open to doing something
• The rest are never going to buy no matter what you do

6. Always Ask Yourself Which Group You
Are Attracting

7. A Good Ad…
• Separates YOU From Everyone Else
• Broadens The Base Audience
• Gets People To Do Something
• Always Leads To A Lead Magnet

8. Top Dallas Roofer
Call Us 24/7. Licensed and Insured.
Free Estimates. 555-555-5555
www.Website.com
A Terrible Ad

9. FREE REPORT – Learn The Top 5 Things You Must
Know Before Hiring A Roofing Contractor!
Call Now To Get Our FREE REPORT Emailed
To You Instantly! 555-555-5555
A Great Ad
(I currently run this for a few clients)

10. FREE REPORT – Learn The 5 Simple Steps You Can Take
RIGHT NOW To Increase The Value Of Your Home By
20% Overnight! Call Now To Get The Report For FREE
Right Now - 555-555-5555
A Great Ad
(I currently run this for a few clients)

11. By writing great ads you can
dominate any industry in any
city in under 30 days.