An intro into WordPress and how government can best leverage for digital government services. http://proudcity.com/wordpress

1. WordPress and Government

2. WordPress
“WordPress is a free and open-source content management
system (CMS) based on PHP and MySQL.”
- Wikipedia

3. Facts
● Started in 2003
● Used by more than 26.4% of the top 10 million websites (as
of April 2016)
● Powers more than 60 million websites

4. Bill of rights
Four core freedoms:
● The freedom to run the program, for any purpose.
● The freedom to study how the program works, and change it to make it
do what you wish.
● The freedom to redistribute.
● The freedom to distribute copies of your modified versions to others.

5. vs. other CMS (2016)
Source: Google Trends

6. City government CMS (2016)
Source: ProudCity

7. OpenSaaS
open source + software-as-a-service
● Open license - GPLv2 (or later)
● Multiple hosting options (self/third-party)

8. Fundamentals
WordPress is comprised of:
● Content management system
● Themes
● Plugins

9. GovPress
● Official WordPress theme
(March 2014)
● 4,000+ active installs
● http://www.govpress.co
WordPress theme for government

10. Hosting options

11. Content strategy
● Make this a priority
● Write user stories (“I am a resident/visitor/business ...”)
● Identify content goals
● Follow a style guide (AP, Chicago, Conscious - age/gender)
● Use a content management system (WordPress, Drupal,
etc.)

12. Security
● Keep WordPress core and third-party plugins updated.
● Enforce 2 factor authentication (requires plugin).
● HTTPS everywhere - White House HTTPS-Only Standard directive.
● Encrypt sensitive data like form submissions at rest (in the database).

13. Demo

14. Q&A

15. More questions?
Email
● info@proudcity.com
● luke@proudcity.com
Twitter
● @getProudCity
● @lukefretwell
LinkedIn
● linkedin.com/in/lukefretwell