Exploring Sexism in Video Games via Capcom’s  Street Fighter  Margaret Cheng Gender and Technology Bryn Mawr College Women’s Bodies First.  Fighting Second.
“ By definition, the spectacle of women [fighting] violates conventional sense of what is feminine and, thus, flirts with conventional sexual boundaries. A match between women is explicitly heterosexual, a direct invitation to male fantasies and sexual aggression rather than an expression of subjective female desire.”  –Peter Rauch, author of  Rumble Roses as Erotic Spectacle Videogame designers and cultural critics have historically assumed that the audience consists entirely of heterosexual males. One-on-one fighting games have had prominent female characters since Capcom’s 1989 release of Street Fighter II.
Evolution of Female Characters in
NO FEMALE CHARACTERS 1988
1991-1994
Chun Li Origin: China Known for her lightning leg kick Agile and fast Cammy  White  (Killer Bee) Origin: England Member of a British special forces team,  Delta Red Quick, close-range fighter Original Female Character
Naughty Army Cadet Girl Pinup Sexy  Adult Halloween  Costume Sexy Chun Li Costume Look familiar?
Female lead characters are often portrayed as objects of classical and sexual desire. Gamers also experience them in other ways: “ monstrous offspring of science: an idealized, eternally young female automaton, a malleable, well-trained techno-puppet created by and for the male gaze.” “ Digital dominatrix doling out torture to the enemies in the game.” “ may represent to male gamers a desire to role-play as an attractive female in a virtual environment free of social consequences.”
(1995-1998)
Rose Fortune-teller  Origin: Italy  Uses Soul Power  Karin Kanzuki Origin: Japan  Wealthy, snobby,  Rival of  fellow  school-girl, Sakura
Busty School Girl Costume  Rose Costume
Ingrid (Eternal Goddess) Origin: Unknown Uses Psycho Power  And Solar magic  Maki Fast and Agile Bushin ninja Former leader of a bosozoku gang  Origin: Unknown
Mid-late Victorian Fashion  Royal Challengers Bangalore White  Mischief Girls Official Cheerleader
(1997-1999)
Ibuki Origin: Japan Raised and trained  In ninjutsu  Very feminine, jumps back into civilian clothing after winning a bout  Elena Warrior Princess Origin: Africa Fighting consists  entirely of kicks  Has ability to use Healing
African Princess
(2000-2001)
Pullum  Daughter of wealthy Arabian man  Fighting style unknown Best friend: Blair Dame Blair Dame Grew up in sheltered European family  Uses martial arts  Sister: Sharon
Adult Jasmine Costume Dominatrix
Nanase Origin: Japan  Master of  Mizugami style of fighting  Sharon Assassin hired by an  unknown  government Carries handgun and assault rifle
Karate Cutie Costume Sexy Assassin
(2008-2009)
Crimson Viper Aka. Maya American fighter/ Secret agent  Battle suit: -electrically charged  metal knuckle gloves  -boots with jet propulsion  Sakura Kasugano  16 year-old schoolgirl Intense fascination with male character, Ryu  Origin: Japan Fighting style: self-taught imitation of Ryu’s fighting style
Japanese School Girl One  man ’s flickr photostream: Sexy models: “business casual”
Many of the characters transcend mere stereotypes, and they actually seem to more closely represent a number of seedy fetishes.
4 female characters/22 characters
Akira Yasuda  ( 安田 朗  ) is a Japanese illustrator, animator, character designer, and game designer, who works under the pen name, “Akiman.” Street Fighter’s Creators (both male): Yoshiki Okamoto , sometimes credited as  Kihaji Okamoto , is a video game designer credited with producing many of Capcom’s popular titles.
Are Street Fighter’s characters reminiscent of  Japanese  Bishoujo  games?  Bishoujo games are a uniquely Japanese gaming genre played exclusively by males. These games center around the player’s interactions with pretty, anime-style girls and are often pornographic. They come in many varieties for every taste, including: sports, Lolita, bondage, elf fantasy, high school, science fiction, etc. Some games simply take traditional games like mahjong and poker and reveal progressively more sexual images of the anime-style girls as play progresses.
Sexism, when present in various video games, is generally more implicit.
A closer look at the evolution of  the  first female character: Chun Li
 
Physique is characterized by massive legs which her outfit highlights. Given her role as a martial artist, muscular legs should be expected. However, in many representations of Chun Li this feature is highly exaggerated, most likely for sex appeal. Chun Li’s role as a professional fighter is surpassed by her role as a daughter (she is fighting to avenge her father)
Retro Gamer: A look back at Street Fighter character designs “ When EGM first revealed details of Street Fighter IV, the internet was up in arms. After the pictures were revealed, I thought the internet was going to explode! Chun-Li looks like a man!” –Carl Nelson (blogger) “ Chun-Li’s thighs are too big. Her arms are too muscular. She looks like a man now!!!”     Chun-Li in Street Fighter IV
“ Similar complaints were also being heard regarding Lara Croft’s new look in Tomb Raider. Apparently her new look is more ‘sleek’ and ‘sporty.’ In the February issue of EGM, they literally said she “looks like a dude to us.”  “ I really hope game developers aren’t so discouraged by these types of juvenile complaints that they feel the need to continue making all their female characters look completely ridiculous.”
If female characters are increasingly designed with more masculine features, does that mean that the overt sexism in video games is slowly diminishing?  How would you design the female characters? With the ideal feminine  form? Or based on more realistic female bodies? Why? Are the dissatisfactions  and complaints coming from male consumers only?  What about the female consumers? Or the lack thereof…  Why are masculine features characteristic of strength, power, and victory?  Is it possible for the hyper-sexualization of female characters to be empowering?
“ W.I. Thomas’s theory in regard to the subjective nature of social reality argues that if one defines a situation as real, then the situation is real in its consequences. As technology improves, video games have become, and will become, drastically more realistic and immersive to their players. Thus, there may be cause to believe that added realism in games may result in stronger residual impressions left by in-game experiences. If this is the case, then sexist imagery or experiences in more realistic games may have a greater effect on audiences.” -Collin Jensen, author of  Deconstructing the Roles of Women in Video Games
Sources http://arcade.svatopluk.com/street_fighter_2/chun-li_capcom_vs_snk.jpg http://heroi.uol.com.br/egmbrasil/wp-content/uploads/2008/08/cammy-streetfighter2-hd-4901.jpg http://wa4.images.onesite.com/capcom-unity.com/user/jonny2x4/rose_street_fighter_iv.jpg capcomdatabase.wikia.com/wiki/Karin streetfighter.wikia.com/wiki/Ingrid http://th04.deviantart.com/fs20/300W/f/2007/228/5/d/IbukiF_by_Omar_Dogan.jpg http://www.sfgalleries.net/art/sf3/sf3-3s/series2/elena_big.jpg streetfighter.wikia.com/wiki/Pullum http://www.fightersgeneration.com/characters/blairhr2.jpg streetfighter.wikia.com/wiki/Nanase http://www.noe-v.com/images/articles/blaire_sharon_vulcano.jpg http://www.girlsentertainmentnetwork.com/wp-content/uploads/2009/01/crimson-viper.jpg http://www.sfgalleries.net/art/cvs2/snk/sakura.jpg http://www.empireonline.com/features/evolution-of-street-fighter/4.asp http://www.empireonline.com/features/evolution-of-street-fighter/14.asp http://gamevideos.1up.com/video/id/23633 http://www.hardcoreware.net/retro-gamer-a-look-back-at-street-fighter-character-designs/ http://ecx.images-amazon.com/images/I/41HBfPNN45L._AA280_.jpg http://img.photobucket.com/albums/v38/heathles/chunswim6.jpg http://cm1.theinsider.com/media/0/37/19/Y301046.0.0.0x0.360x540.jpeg http://www.fashion-era.com/images/Victorians/1895tailmarb.jpg http://bjornlee.files.wordpress.com/2006/10/cheerleader.jpg http://www.alfieh.com/De-Motivational%20Pics/female-ninjas.jpg http://rastareason.files.wordpress.com/2008/03/beautiful-princess.jpg http://images.halloweencostumes.com/adult-jasmine-costume.jpg http://2.bp.blogspot.com/_3p8FCJi9-YY/SXIRBymu65I/AAAAAAAAACw/NBGvDSD_nDA/s400/dominatrix44.jpg http://www.halloweenpartystore.com/Images/Products/Karate-Cutie-Halloween-Costume.jpg http://thumbs.dreamstime.com/thumb_253/1206909545V3Z8zi.jpg http://farm1.static.flickr.com/75/196786319_0ac699a304.jpg?v=1202592616 http://www.hardcoreware.net/retro-gamer-a-look-back-at-street-fighter-character-designs/

Women's Bodies First. Fighting Second.

  • 1.
    Exploring Sexism inVideo Games via Capcom’s Street Fighter Margaret Cheng Gender and Technology Bryn Mawr College Women’s Bodies First. Fighting Second.
  • 2.
    “ By definition,the spectacle of women [fighting] violates conventional sense of what is feminine and, thus, flirts with conventional sexual boundaries. A match between women is explicitly heterosexual, a direct invitation to male fantasies and sexual aggression rather than an expression of subjective female desire.” –Peter Rauch, author of Rumble Roses as Erotic Spectacle Videogame designers and cultural critics have historically assumed that the audience consists entirely of heterosexual males. One-on-one fighting games have had prominent female characters since Capcom’s 1989 release of Street Fighter II.
  • 3.
    Evolution of FemaleCharacters in
  • 4.
  • 5.
  • 6.
    Chun Li Origin:China Known for her lightning leg kick Agile and fast Cammy White (Killer Bee) Origin: England Member of a British special forces team, Delta Red Quick, close-range fighter Original Female Character
  • 7.
    Naughty Army CadetGirl Pinup Sexy Adult Halloween Costume Sexy Chun Li Costume Look familiar?
  • 8.
    Female lead charactersare often portrayed as objects of classical and sexual desire. Gamers also experience them in other ways: “ monstrous offspring of science: an idealized, eternally young female automaton, a malleable, well-trained techno-puppet created by and for the male gaze.” “ Digital dominatrix doling out torture to the enemies in the game.” “ may represent to male gamers a desire to role-play as an attractive female in a virtual environment free of social consequences.”
  • 9.
  • 10.
    Rose Fortune-teller Origin: Italy Uses Soul Power Karin Kanzuki Origin: Japan Wealthy, snobby, Rival of fellow school-girl, Sakura
  • 11.
    Busty School GirlCostume Rose Costume
  • 12.
    Ingrid (Eternal Goddess)Origin: Unknown Uses Psycho Power And Solar magic Maki Fast and Agile Bushin ninja Former leader of a bosozoku gang Origin: Unknown
  • 13.
    Mid-late Victorian Fashion Royal Challengers Bangalore White Mischief Girls Official Cheerleader
  • 14.
  • 15.
    Ibuki Origin: JapanRaised and trained In ninjutsu Very feminine, jumps back into civilian clothing after winning a bout Elena Warrior Princess Origin: Africa Fighting consists entirely of kicks Has ability to use Healing
  • 16.
  • 17.
  • 18.
    Pullum Daughterof wealthy Arabian man Fighting style unknown Best friend: Blair Dame Blair Dame Grew up in sheltered European family Uses martial arts Sister: Sharon
  • 19.
  • 20.
    Nanase Origin: Japan Master of Mizugami style of fighting Sharon Assassin hired by an unknown government Carries handgun and assault rifle
  • 21.
    Karate Cutie CostumeSexy Assassin
  • 22.
  • 23.
    Crimson Viper Aka.Maya American fighter/ Secret agent Battle suit: -electrically charged metal knuckle gloves -boots with jet propulsion Sakura Kasugano 16 year-old schoolgirl Intense fascination with male character, Ryu Origin: Japan Fighting style: self-taught imitation of Ryu’s fighting style
  • 24.
    Japanese School GirlOne man ’s flickr photostream: Sexy models: “business casual”
  • 25.
    Many of thecharacters transcend mere stereotypes, and they actually seem to more closely represent a number of seedy fetishes.
  • 26.
  • 27.
    Akira Yasuda ( 安田 朗 ) is a Japanese illustrator, animator, character designer, and game designer, who works under the pen name, “Akiman.” Street Fighter’s Creators (both male): Yoshiki Okamoto , sometimes credited as Kihaji Okamoto , is a video game designer credited with producing many of Capcom’s popular titles.
  • 28.
    Are Street Fighter’scharacters reminiscent of Japanese Bishoujo games? Bishoujo games are a uniquely Japanese gaming genre played exclusively by males. These games center around the player’s interactions with pretty, anime-style girls and are often pornographic. They come in many varieties for every taste, including: sports, Lolita, bondage, elf fantasy, high school, science fiction, etc. Some games simply take traditional games like mahjong and poker and reveal progressively more sexual images of the anime-style girls as play progresses.
  • 29.
    Sexism, when presentin various video games, is generally more implicit.
  • 30.
    A closer lookat the evolution of the first female character: Chun Li
  • 31.
  • 32.
    Physique is characterizedby massive legs which her outfit highlights. Given her role as a martial artist, muscular legs should be expected. However, in many representations of Chun Li this feature is highly exaggerated, most likely for sex appeal. Chun Li’s role as a professional fighter is surpassed by her role as a daughter (she is fighting to avenge her father)
  • 33.
    Retro Gamer: Alook back at Street Fighter character designs “ When EGM first revealed details of Street Fighter IV, the internet was up in arms. After the pictures were revealed, I thought the internet was going to explode! Chun-Li looks like a man!” –Carl Nelson (blogger) “ Chun-Li’s thighs are too big. Her arms are too muscular. She looks like a man now!!!”  Chun-Li in Street Fighter IV
  • 34.
    “ Similar complaintswere also being heard regarding Lara Croft’s new look in Tomb Raider. Apparently her new look is more ‘sleek’ and ‘sporty.’ In the February issue of EGM, they literally said she “looks like a dude to us.” “ I really hope game developers aren’t so discouraged by these types of juvenile complaints that they feel the need to continue making all their female characters look completely ridiculous.”
  • 35.
    If female charactersare increasingly designed with more masculine features, does that mean that the overt sexism in video games is slowly diminishing? How would you design the female characters? With the ideal feminine form? Or based on more realistic female bodies? Why? Are the dissatisfactions and complaints coming from male consumers only? What about the female consumers? Or the lack thereof… Why are masculine features characteristic of strength, power, and victory? Is it possible for the hyper-sexualization of female characters to be empowering?
  • 36.
    “ W.I. Thomas’stheory in regard to the subjective nature of social reality argues that if one defines a situation as real, then the situation is real in its consequences. As technology improves, video games have become, and will become, drastically more realistic and immersive to their players. Thus, there may be cause to believe that added realism in games may result in stronger residual impressions left by in-game experiences. If this is the case, then sexist imagery or experiences in more realistic games may have a greater effect on audiences.” -Collin Jensen, author of Deconstructing the Roles of Women in Video Games
  • 37.
    Sources http://arcade.svatopluk.com/street_fighter_2/chun-li_capcom_vs_snk.jpg http://heroi.uol.com.br/egmbrasil/wp-content/uploads/2008/08/cammy-streetfighter2-hd-4901.jpghttp://wa4.images.onesite.com/capcom-unity.com/user/jonny2x4/rose_street_fighter_iv.jpg capcomdatabase.wikia.com/wiki/Karin streetfighter.wikia.com/wiki/Ingrid http://th04.deviantart.com/fs20/300W/f/2007/228/5/d/IbukiF_by_Omar_Dogan.jpg http://www.sfgalleries.net/art/sf3/sf3-3s/series2/elena_big.jpg streetfighter.wikia.com/wiki/Pullum http://www.fightersgeneration.com/characters/blairhr2.jpg streetfighter.wikia.com/wiki/Nanase http://www.noe-v.com/images/articles/blaire_sharon_vulcano.jpg http://www.girlsentertainmentnetwork.com/wp-content/uploads/2009/01/crimson-viper.jpg http://www.sfgalleries.net/art/cvs2/snk/sakura.jpg http://www.empireonline.com/features/evolution-of-street-fighter/4.asp http://www.empireonline.com/features/evolution-of-street-fighter/14.asp http://gamevideos.1up.com/video/id/23633 http://www.hardcoreware.net/retro-gamer-a-look-back-at-street-fighter-character-designs/ http://ecx.images-amazon.com/images/I/41HBfPNN45L._AA280_.jpg http://img.photobucket.com/albums/v38/heathles/chunswim6.jpg http://cm1.theinsider.com/media/0/37/19/Y301046.0.0.0x0.360x540.jpeg http://www.fashion-era.com/images/Victorians/1895tailmarb.jpg http://bjornlee.files.wordpress.com/2006/10/cheerleader.jpg http://www.alfieh.com/De-Motivational%20Pics/female-ninjas.jpg http://rastareason.files.wordpress.com/2008/03/beautiful-princess.jpg http://images.halloweencostumes.com/adult-jasmine-costume.jpg http://2.bp.blogspot.com/_3p8FCJi9-YY/SXIRBymu65I/AAAAAAAAACw/NBGvDSD_nDA/s400/dominatrix44.jpg http://www.halloweenpartystore.com/Images/Products/Karate-Cutie-Halloween-Costume.jpg http://thumbs.dreamstime.com/thumb_253/1206909545V3Z8zi.jpg http://farm1.static.flickr.com/75/196786319_0ac699a304.jpg?v=1202592616 http://www.hardcoreware.net/retro-gamer-a-look-back-at-street-fighter-character-designs/