This document discusses the potential features and benefits of a "Windows App Store". It describes how the app store could allow users to discover, download, update, and manage both free and paid Windows applications in one central location. Key features mentioned include discovering app reviews and updates, downloading apps with one click, backing up application configurations and profiles to the cloud, and reinstalling all of a user's applications on a new PC with one click. The document also discusses how the backend could work by defining rules for each app and controlling what apps are included, similar to Apple's app approval process.