The document discusses several key facts about A2P messaging: 1) 95% of A2P traffic is generated by over-the-top (OTT) applications; 2) two-factor authentication (2FA) messages form the main part of monetizable traffic; 3) local A2P traffic should also be monitored, as large volumes may be leaking over unauthorized "grey routes"; 4) domestic A2P revenues can be lost if international grey route prices are lower than domestic rates, even though domestic volumes are often 10 times higher. The document promotes contacting experts at haud.com to learn more about A2P messaging solutions.

1. ENABLE
A2P REVENUES
ENFORCE
NETWORK PROTECTION
UNLEASH
THE POWER OF SMS & RCS
HAUD SMART SOLUTIONS FOR MOBILE OPERATORS,
AGGREGATORS AND MESSAGING HUBS
What you might
not kow about
A2P messaging?
4 quick facts.

2. ENABLE
A2P REVENUES
ENFORCE
NETWORK PROTECTION
UNLEASH
THE POWER OF SMS & RCS
HAUD SMART SOLUTIONS FOR MOBILE OPERATORS,
AGGREGATORS AND MESSAGING HUBS
95% of the A2P traffic
is actually generated
by OTT applications.

3. ENABLE
A2P REVENUES
ENFORCE
NETWORK PROTECTION
UNLEASH
THE POWER OF SMS & RCS
HAUD SMART SOLUTIONS FOR MOBILE OPERATORS,
AGGREGATORS AND MESSAGING HUBS
2FA messages
form main part
of monetisable traffic.

4. ENABLE
A2P REVENUES
ENFORCE
NETWORK PROTECTION
UNLEASH
THE POWER OF SMS & RCS
HAUD SMART SOLUTIONS FOR MOBILE OPERATORS,
AGGREGATORS AND MESSAGING HUBS
Local A2P should also
be looked at as in many
markets there is massive
volumes leaking
over grey routes.

5. ENABLE
A2P REVENUES
ENFORCE
NETWORK PROTECTION
UNLEASH
THE POWER OF SMS & RCS
HAUD SMART SOLUTIONS FOR MOBILE OPERATORS,
AGGREGATORS AND MESSAGING HUBS
If international grey route
price is lower than domestic
rate you are losing revenues
on domestic A2P which
in terms of volumes can be
10 times higher or more.

6. HAUD SMART SOLUTIONS FOR MOBILE OPERATORS,
AGGREGATORS AND MESSAGING HUBS
Interested to
know more?
Schedule a call with
the A2P experts at haud.com
or get in touch with us at info@haud.com for more details.