What every real estate professional should know about what NOT to do on Pinterest! Pinterest is a killer social media tool for real estate agents that are looking to drive immediate traffic to their real estate websites, however many real estate agents are doing it all wrong and not gaining any traction! Learn more tips & tricks at http://www.pinnablerealestate.com Top 3 Blunders Real Estate Agents / REALTORS are making on Pinterest

1. Top 3 REALTOR Blunders
on Pinterest

2. Don’t Only Pin Your
Listings!

3. There are plenty of other places to
post your listings
Your followers and new followers aren’t following you based on your listings.
They are following you based on your interests. You want to find followers with
similar interests. Top Producer, Bill Gassett, says “there are plenty of places to
post listings where buyers will actually find them, Pinterest is about
engagement.”

4. Don’t Pin Photos of You & Your
Team
No one cares and no one will repin photos of you and your team. Your
business website is the best place for these types of introductions! Pinterest is
about engagement and connecting with followers with similar interests! Human
photos on Pinterest receive far less pins than no human face included in a pin.

5. IN ONE GLANCE at your TOP 2 rows of
boards
You want to give a Pinterest user an idea of:
● who you are
● what you do
REMEMBER, Your Top 2 rows of boards are your
PRIME REAL ESTATE IN PINTEREST

6. Don’t Pin Your Marketing Brochures
Pin things that are pertinent to:
● Your interests
● real estate
● your community
The goal is building your sphere!

7. Resources
Pinnable Real Estate Blog
Pinterest Best Practices Webinar - offered
every 2 weeks, fills up fast!
Real Estate Boards for real estate agents - use
the “board idea…” boards - start pinning today

8. Social Media (Pinterest) isn’t going
anywhere
● Pinterest is the fastest growing website
EVER!
● Pinterest drives more traffic than Twitter
● 80% of all pins are re-pinned opposed to
1.4% of tweets that are retweeted
● Pinterest has a long lifespan - 50% of visits
happen 3.5 months after a pin is pinned

9. Benefits of Pinterest for You
the Real Estate Agent
1. Drive traffic to your site immediately
2. Traffic brings google ranking - organic
search results will be bolstered over time
3. Grow your sphere FAST