This document defines and provides examples of niche websites. A niche website focuses on a narrow subset of a larger market with a common specific interest. Examples given include sites focused on river fishing or kitchen ovens. Choosing a niche that is profitable, has low competition, and demand for related products is advised. Building a successful niche site requires producing high-quality, helpful content and using strategies like SEO, social media, email lists, and paid traffic to attract an audience. While work intensive, niche sites can provide a passive income opportunity if done successfully.

2. What is a niche websites:
• As you know, I’m building a niche website publicly in my very own version of the Niche Site Project (like others
have done before).
• But… what is a niche website? — you might find yourself asking.
• Many times we hear (read) about certain terms we don’t have a clear understanding of what they actually mean…
• … so I thought it would be helpful to offer you a clear and concise resource aimed at answering that pertinent
question.
• In this post, I’m going to explain you what niche websites are and I’ll tell you all about niche marketing too.
• From how to build a successful niche site to the reasons why you should and should not build one to giving you
some niche website ideas and examples, you’re going to take a lot from this article.
• So… keep reading!
• I’m sure you’re just going to love it!

3. What You’ll Learn From This Post:
Exploring niche markets on the Internet
What is a niche website?
Why is it important to have a very specific focus?
Niche site examples
Niche website ideas
Niche site types & sizes
Reasons why you should / shouldn’t build a niche site
How to pick a good niche
How to build a successful niche site
Building a niche site is a lot of work

4. What is a niche website, really?
I mean…
If you go and search for the term on Wikipedia or on a dictionary,
you’ll find out that a niche is a smaller subset of a larger market.
But…
How does that translate into websites, internet marketing and
online businesses?
Ok, enough with the mumbo jumbo…

5. What Is a Niche Website?
A niche website is a site that focuses on a narrow group of people
in a larger market with a common specific interest.
While targeting a very specific term that people use on search
engines, a niche site offers its visitors helpful and quality content
that answers a question or solves a problem.
Let me translate my very own definition of “niche site” for you!
1. A narrow group of people in a larger market with a common
specific interest is what we call a niche.
I.e., “niche” is a subset of a larger market

6. For example… take the “fishing” market (zone 1 of the image).
A subset of that market (niche) would be “river fishing” (zone 2
of the image).
If you wanted to dive deeper (hey, not in the river!), you would
have the “river fishing for trout” niche (zone 3 of the image).
Wanna go even deeper?
Let’s niche down a bit more… and we’ll have the “river fishing for
trout books” niche (zone 4 of the image).
2. This very specific term is often referred to as keyword, keyword
term or keyphrase in the Search Engine Optimization (SEO)
world.
3. The goal of a niche site is to present its visitors with helpful and
quality content that addresses what it is they are looking thus
answering a question or solving a problem a visitor might have.

7. Why Is It Important To Have A Very Specific Focus?
If you’re looking to earn a passive income from your website, it is
very important that you understand what all of this truly
represents.
The keyword term you choose for you niche site really needs to be
very focused (specific).

8. Broader Means Too much Competition
Going after larger, broader markets is not going to work for you.
Unless you own SEO superpowers (meaning you’re the Einstein
of search engine optimization and hyper productive…) or you
have a dedicated SEO team and an endless budget…

9. Being Specific Is Your Best Bet:
I’m glad that we are forced (sort of) to be more specific due to the
HUGE competition for broader niches.
The fact is that more focused topics will earn you more money.
How?
People looking for broader terms are usually searching for
information, their interest is not at its highest peak.
Whereas those searching for more specific terms are already more
certain of what they want and need.

10. Be At The End Of The Purchase Funnel
If you build a site around a more focused topic and deliver that
information to your visitors (helpful content that solves a problem
or answers a question) you’ll be much closer to make a sale or to
earn a commission.
The more advanced potentital costumers are in their purchase
funnel the greater the chances you’ll have to succeed.

11. “River Fishing” Niche Example… Again!
Oh boy… do I like this example or what?!
(So you can understand all I mean with a pratical example…)
Say you had decided to focus your niche site on a broader niche
like… “river fishing”.

12. It’d be a great decision:
Due to the low competition and very specific subject you would
have a considerable amount of visitors
Those visitors would probably be located at the end of the
purchase funnel, ready to buy a book about “river fishing for
trout”.
And, because your niche site was just what they were looking for
your chances of making a sell or earn a commision from
promoting affiliate products (like books from Amazon) would be
much higher.

13. Niche Site Examples
Here are some niche site examples just to help you better
understand “what is a niche website”.
Examples of broad or non-niche sites:
A blog about all kinds of sports
A blog about world politics
An online news site
An online store like Amazon or eBay
Examples of niche sites
A blog about “swimmers competing for the Rio 2016 Olympic
Games”
A blog about politics in Louisville, Kentucky, USA. (My name is
Louie but I’m not from Louisville, but I should!)
A site focused on water-proof digital cameras
A site focused on kitchen ovens

14. Niche Website Ideas
I am now going to give you a few niche website ideas based on
some successful examples I found from expert bloggers and
Internet marketers.
Following what they do is always a good move.
They have their experience and results to back them up.

15. Yet another niche website idea for you:
Build a niche website targeting health related issues like being fit,
eating properly, doing exercise regularly, playing a sport, relaxing
and sleeping, etc.
If you’re looking for additional niche website ideas, take a look at
NicheHacks.com.
That blog talks about the different niches you can explore and it
gives you detailed reports and stats about each one of them and
how to best tackle them.
Finally, let me warn you again:
Whatever niche website idea you follow, do your homework first.
Don’t forget about competition, profitability and check to see if
you’re actually allowed to give advice on issues like health and
nutrition

16. Why You Should / Shouldn’t Build A Niche Site
There are several reasons why you should consider to build a niche
website and some other reasons why you shouldn’t think about it.
Let’s quickly take a look at a few of each kind

17. Reasons Why You Should Consider Building A Niche
Website
It’s not expensive and it’s easy to start: The niche site business Is
probably the cheapest online business model there is. To get
started, all you really need to pay is for your hosting and domain
name. (AND you may happen to find opportunities like this and
get expert training on the subject + free WordPress hosting).
1.It’s also easy to start and set things up. It takes a considerable
amount of work –- nothing falls from the sky, really. If you’re
reading this and are able to write and send an email you can
definitely do it.

18. 2.It provides faster results: As far as traffic generation and income
is concerned, niche blogging usually delivers quicker results.
You’re never going to make money online in the blink of an eye.
But you’ll get faster results with a niche website than if you’d
create a less specific blog and build an audience around it which
usually takes a lot of years to accomplish.
3.It’s a great passive income opportunity: It is not so easy as it
used to be years back, but you still can create a niche website that
runs and earns you money almost automatically. If you do it right
and take it up to that point, that is. It does take a lot of time and a
ton of work, but the rewards can be very exciting. It can become
an amazing form of passive income when it’s running pratically on
autopilot

19. How To Pick A Good Niche
I’ll be further developing the “how to pick a niche” topic on a later
post soon, but I can already tell you a couple of things.
I think there are two main ways to go when picking out a good
niche:
Passion: Picking a topic you’re passionate about can have a huge
impact on the quality and quantity of the content you’ll be
publishing and on the effort and dedication you put into your
niche site.
Talking about something you’re interested about is easier, more
pleasureful and you won’t feel like you’re actually working.
Whenever you need to research for information, it’ll also be more
interesting for you to read all you need.
After all, it is something you like.

20. That passion will be felt by your readers and they’ll trust you
better because you truly know (and love) whatever it is you’re
talking about.
Plus, when / if things go sour you’ll at least have something that
you’re proud of and it will make you keep going until the day that
success finally knocks at your door.
I would say that the passion path should be taken if you’re just
building your first niche website.
This is even truer due to all of the additional things and skills you
need to learn and master when you’re entering the online
marketing world for the first time.

21. Opportunity: If you’re done talking about your passions or you’re
aiming at building a niche site empire (several niche sites, like
dozens of them) or even if you can’t find your passion (come on!
Where is the love, the love, the love? :P), you should go where the
opportunity is.
You’ll have to find a profitable niche market and build a website
around that specific topic.
It’ll be harder and you’re going to struggle though, because your
interest and passion won’t be there to support and push you. But,
if you do things right –- especially if you’re more experienced in
niche marketing — you can go a long way.
Besides, you can outsource some of work you need done as
content is related.
Ideally, whichever route you choose – passion or opportunity –
you need to pick a niche that has a considerable amount of people
interested and an interesting demand for related products.
I.e., you need to make sure your niche is profitable (is there
something to promote? Is there a decent amount of demand) and
has visitors (not too much competition).

22. How To Build A Successful Niche Site
In order to build a successful niche site and make money online
from affiliate marketing (and live the wealthy affiliate dream) you’ll
have to work hard.
Those easy days when you could simply build a 5-page micro
niche site or even a one-page niche site and make a lot of profit
are long gone.
Search engines like Google have had their algorithms updated
several times and are now much more demanding when it comes
to quality and quality of the content a site or a blog should have to
be featured at the top of the SERPs (search engines result pages).
You need to be produce quality and helpful content that (here we
go again) answers a question or solves a problem to your readers.

23. How to get traffic to your niche website?
You have four possible ways to get people to visit your niche site.
Free target website traffic: Now that you’ve picked your niche site
(it’s profitable, it has a demand for niche products and it has a low
competition) you can start writing content and using SEO
strategies to get visitors from the search engines.
I’ll be talking about getting free website traffic in greater detail in
my Public Niche Site Project Case Study, but as I’ve already told
you the best way is to bet on the low-hanging fruit keywords.
Pick related (to your niche), low competition keywords and write
posts targeting them

24. Social Traffic: You can take advantage of social networks to
bring traffic to your website.
Create social pages on the major ones (Facebook, Twitter &
Google Plus) and share your content there with your followers.
The more viral your posts get the more visitors to your site you
will get.
Mailing list: Setting up an email list is one of the most important
steps you should take when building your niche site.
If you convince people to subscribe to your mailing list, you’ll
have a potentially huge source of free targeted traffic to your site
as well.
And your subscribers will keep coming back and back again… for
free.

25. Paid traffic: If you’re not willing to wait for your SEO efforts to
work or social traffic doesn’t work for you, you can take the paid
traffic route.
I’ve already gathered tons of buy web traffic tips from experts
here on the blog, so take a look and see how to leverage paid ads.
But, please be aware, you may end up losing a lot money if you
don’t know how to advertise your website the right way or if your
paid traffic doesn’t convert to paying customers.

26. Building A Niche Site Is A Lot Of Work:
If your work hard, are dedicated and are willing to wait for your all
your efforts to work, you will succeed.
Be wise and pick a niche that has all the recommendations I
referred previously:
You have passion about the topic or it’s a good opportunity
It is profitable
Has low competition
Has niche products being sold
Has a demand for those products (people searching for it)
And work, work, work!
Finally, you must also play by the rules.

27. Conclusion:
A niche site offers its users quality, useful, interesting, well-
organized content (in any form: written posts, images, audio or
video) and answers the question or solves the problem that led
those users to that niche site.
The better the quality the content has, the more it’ll provide the
niche site with trust from its audience and thus increased trust and
higher rankings on Google.

28. Thanks For Watching