![TECHNICAL SKILLS FUNCTIONAL SKILLS
LEADERSHIP SKILLS
EXPERIENCE & PROJECTS
Apply communication
in the context of the business
to influence and engage people
within and outside the
organization
Platforms and tools
§ Internet / Intranet
§ Social media (Facebook, LinkedIn,
Twitter, Instagram, Stories, Snapchat,
Pinterest, YouTube, Salesforce)
§ Google Alerts, Google Analytics
§ Business Manager, Hootsuite
§ B-Swiss, Kontiki
§ Survey (Opinio)
§ u.lab (tools and methodology)
§ COMMUNICATION AND MARKETING GENERALIST (SAWI)
§ SPECIALIST IN SOCIAL MEDIA (SAWI)
§ 6 years’ experience working as a Communication Manager in a multinational environment
§ French / English fluent C1 / German intermediate B2
§ Strategic plan / Communication plan
§ Social media strategy
§ Stakeholders and touchpoints analysis
§ Satisfaction survey
§ Action plan (roll-out, status update, measures)
§ Corporate identity / Templates
§ Content hub / Sharing platforms
§ Blog and video
§ Event, key meeting and seminar
§ Conference call and recording
§ Operational Master Plan
§ Operational Review
§ Audit, advice and support
§ Presentation (PowerPoint)
§ Newsletter, email
§ Factsheet and report
§ Dashboard
§ Brochure, leaflet
§ Poster
§ COORDINATE AND SHARE INFORMATION
Create internet & intranet sites, set up sharing platforms
§ MANAGE CHANGE
Support change and foster alignment through methodology and targeted communications
§ ENHANCE ENGAGEMENT AND TRUST
Lead stakeholders and touchpoints analysis, and satisfaction survey, create
a communication plan, lead implementation, and measure success
§ MOTIVATE AND ENERGIZE
By assessing preferences and personalities (HBDI) find the appropriate
path to effective communication leading to action
§ GIVE AND RECEIVE FEEDBACK
Learning and growing through feedback
§ COACHING (Everyday coaching)
Allowing the solution to emerge from each individual
§ SOLUTION ORIENTED
When a problem occurs or a situation is requiring improvement, let’s find a solution!
Anne-Françoise Tscherrig
anne@tscherrig.com
§ ALIGN ORGANISATION
Support employees to see beyond individual and team goals
and senior management with the top-down communication
CONNECT – COLLABORATE – ENGAGE [ What I have to offer ]
§ ACTIVE LISTENING AND VALIDATION through rewording with
the objective of creating trustworthy relationships
IT Skills
§ Suite Office
§ Photoshop, VSCO, FiLMiC Pro,
Magisto
§ Teamsite, OneDrive
§ WIX, Worldpress, Sharepoint
§ Hootsuite, Google Analytics
§ MS project, Trello
§ MindManager
§ TELL A STORY AND CONTRIBUTE TO AN EVENT THROUGH SOCIAL MEDIA
Create and publish content (Snapchat, Instagram, Stories)
§ CONTRIBUTE ACTIVELY TO THE LAUNCH OF A COMPANY
Create a communication plan and material, build up network and partnership](https://image.slidesharecdn.com/whatihavetoofferlinkedin07-2018-180707174049/85/Connect-collaborate-and-engage-1-320.jpg)
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COMMUNICATION AND MARKETING SKILLS FOR BUSINESS ENGAGEMENT
- 1. TECHNICAL SKILLS FUNCTIONAL SKILLS LEADERSHIP SKILLS EXPERIENCE & PROJECTS Apply communication in the context of the business to influence and engage people within and outside the organization Platforms and tools § Internet / Intranet § Social media (Facebook, LinkedIn, Twitter, Instagram, Stories, Snapchat, Pinterest, YouTube, Salesforce) § Google Alerts, Google Analytics § Business Manager, Hootsuite § B-Swiss, Kontiki § Survey (Opinio) § u.lab (tools and methodology) § COMMUNICATION AND MARKETING GENERALIST (SAWI) § SPECIALIST IN SOCIAL MEDIA (SAWI) § 6 years’ experience working as a Communication Manager in a multinational environment § French / English fluent C1 / German intermediate B2 § Strategic plan / Communication plan § Social media strategy § Stakeholders and touchpoints analysis § Satisfaction survey § Action plan (roll-out, status update, measures) § Corporate identity / Templates § Content hub / Sharing platforms § Blog and video § Event, key meeting and seminar § Conference call and recording § Operational Master Plan § Operational Review § Audit, advice and support § Presentation (PowerPoint) § Newsletter, email § Factsheet and report § Dashboard § Brochure, leaflet § Poster § COORDINATE AND SHARE INFORMATION Create internet & intranet sites, set up sharing platforms § MANAGE CHANGE Support change and foster alignment through methodology and targeted communications § ENHANCE ENGAGEMENT AND TRUST Lead stakeholders and touchpoints analysis, and satisfaction survey, create a communication plan, lead implementation, and measure success § MOTIVATE AND ENERGIZE By assessing preferences and personalities (HBDI) find the appropriate path to effective communication leading to action § GIVE AND RECEIVE FEEDBACK Learning and growing through feedback § COACHING (Everyday coaching) Allowing the solution to emerge from each individual § SOLUTION ORIENTED When a problem occurs or a situation is requiring improvement, let’s find a solution! Anne-Françoise Tscherrig anne@tscherrig.com § ALIGN ORGANISATION Support employees to see beyond individual and team goals and senior management with the top-down communication CONNECT – COLLABORATE – ENGAGE [ What I have to offer ] § ACTIVE LISTENING AND VALIDATION through rewording with the objective of creating trustworthy relationships IT Skills § Suite Office § Photoshop, VSCO, FiLMiC Pro, Magisto § Teamsite, OneDrive § WIX, Worldpress, Sharepoint § Hootsuite, Google Analytics § MS project, Trello § MindManager § TELL A STORY AND CONTRIBUTE TO AN EVENT THROUGH SOCIAL MEDIA Create and publish content (Snapchat, Instagram, Stories) § CONTRIBUTE ACTIVELY TO THE LAUNCH OF A COMPANY Create a communication plan and material, build up network and partnership