A flowery email invitation may easily capture a reader’s attention but may not answer some questions from the prospect. Get all the jobs done in just one call using the best event telemarketing script. See the parts of an event telemarketing script and suggested spiels..

23. “Good morning /
afternoon Mr. Lee. My
name is ________ and I
am calling from/on
behalf of company name,
one of the world’s
largest providers.
We will be hosting an
event called (event title)
on May 7 & 8, 2016 on
Parkroyal in Pickering.”
WiththeGatekeeper

24. “Good morning /
afternoon. My name
is ________ and I am
calling from/on
behalf of company
name .
I’d like to speak with
(Target Contact) the
(Job Title) please. It’s
about (event title).”
With theDM

31. If the
answer is
YES,

32. Confirm if
he was
able to
register
online.

33. Most email
invites now
contain
online
registration
links.

34. Here’s
the line!

35. “If you have
already
registered, you
will have
received an
email
notification from
(company name)
confirming your
registration.”

36. If the
answer is
NO,

37. Inform the
prospect
that you will
resend it to
his email.

38. Verify his
email address
(use
phonetics),
and ask for
the best time
to call back,

39. or ask for a
few minutes
to discuss the
event details
with the
prospect

40. Get email
address and
resend
invite.

41. Here's
what to
say?

42. “I am sorry
to hear that.
May I verify
your email
address
please?”

43. “Thank you.
May I have a
few minutes
of your time
now to share
with you
more on this
event?”

44. Proceed to
discuss the
event details,
otherwise.
Here’s the
line!

45. “I will resend you
the event
invitation today. I’ll
call you back later
or tomorrow
morning to
confirm your
registration. Thank
you for your time
and good bye.”

47. If the
answer is
YES,

48. Proceed to
verify contact
details:
Company Name,
Contact Name,
Job Title, Phone
Number (Direct
Line/Mobile).

49. Jet down
everything.

50. Then ask
the
prospect
with this
script…

51. “To confirm we
have you
registered, may I
take your email
address please.”

52. “This event will
present relevant
content to
executives from the
manufacturing and
operations, finance,
IT, supply chain and
logistics, plant and
maintenance
departments.”

53. “Would you like
us to extend this
event invitation to
any of your
colleagues?”

54. “Thank you for the
details. We will be in
touch with your
colleagues
shortly.” We look
forward to
welcoming you and
your colleagues at
the event. Thank you
for your time and
good bye.”

55. If the
answer is
NO,

56. Suggest to register
the prospect online
on his behalf. If he
agrees, proceed to
verify contact
details: Company
Name, Contact
Name, Job Title,
Phone Number
(Direct Line/Mobile).

57. And if he
insists to say
no, here's a
polite way of
ending the
conversation
…

58. “Thank you
for your time.
We look
forward to
welcoming you
at the event.
Good bye.”

71. “Mr. Lee, you are
already registered to
the Flavours 2016
event, which will
happen on May 7 & 8,
2016 at the Parkroyal
on Pickering.
Attendance
registration starts at
8am until 9am.”

72. “We look forward to
seeing you at the
event.”

74. “Thank you
and have a
nice day!”