The Official Glossary of Marketing and Sales Terms

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Since knowing is half the battle (a phrase lifted of course from the GI Joe animated series, again for the uninitiated), we have below a list of common marketing and sales terms you cannot afford to neglect lest you suffer from bad revenue numbers.

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The Official Glossary of Marketing and Sales Terms

Learn social media marketing workshop in Mumbai: These are highlights of the social media workshop event conducted in Mumbai by our award winning digital marketing CEO, Mr.Ananth V. You can get an idea and brief introduction of what was discussed in these slides: Some core topics: - What is Social media marketing - What is social media marketing ROI - What is a BRAND: From the Consumers point of view - Impact of BRAND in real-time conversations - How to approach consumers as a BRAND in today's fast paced world - Facebook Marketing and Facebook ADS - Hands-on experience - Creating a LIVE Facebook ad using its core features: Hands-on experience - What are Facebook Bluetooth beacons and how can participants use it across different industries - Using Twitter - Hands-on experience - Gamification: Process, tools, strategies and techniques - Gamification ideas from the perspective of the participants industries - Case study examples across Hotel, Retail, Travel for ROI generation and Actual issues faced by participants across their industries and a look into the same to create IMPACT using Social media marketing - Foursquare and few other apps and their case study scenarios: How to use geo targeted campaigns today across industries! - Facebook insights, Google analytics, Twitter metrics - Brief intro - Brief look into what is Instagram, Pinterest, LinkedIn and approaching them not as a User but as an Organization! - Detailed Valuable feedback to participants with respect to their industry related queries and marketing strategies and approach - Q & A www.ananthv.com (These are merely highlights from the LIVE Social media marketing workshop)

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Why the need for a database cleanup? Simply put, a business can confidently claim success when ROI is consistently good, and ROI flows in when there’s enough or more legit customers buying your product or service, otherwise there wouldn’t be any business at all. The bottom line is, a business should keep its database in best health by getting rid of dead leads or zombie leads (as ThinkAdvisor calls them) in order to optimize time and effort on highly converting leads.

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A typical telemarketer makes at least 140 live calls, talks to at least 40 decision-makers, acquires at least 10 fresh contact emails, and sends out reference materials to at least 140 contacts – all in a day’s work. That looks quite a lot to finish in a plate – unless you’re a foodie. Do all these guarantee a Lead? Let’s see. Read more at http://www.callboxinc.com/lead-generation/classification-of-sales-leads-hot-warm-or-cold/

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