FUZE participated in several charitable and sporting events over May and June to promote their brand. They supported Rite Aid at a golf tournament by providing beverages at their booth, on the course, and in refreshment areas. For the second year, FUZE was a sponsor at the Susan G. Komen Race for the Cure in Las Vegas where they were one of the most popular sponsors. Upcoming events FUZE planned to participate in included 4th of July celebrations and celebrity basketball and football games.

1. NEWSLETTER – MAY & JUNE 2009
FUZE Beverages – West Coast Field Marketing
FUZE was requested by the coca cola sales
center to participate a s a supporter for
one of our retail partners, Rite Aid, at their
golf tournament. FUZE was available at a
booth, on the course, and refreshment
area.
For the 2nd
year in a row, FUZE was visible
to more than 22,000 breast cancer
supporters and survivors at the Susan G.
Komen Race for the Cure Las Vegas race.
FUZE was one of the most popular of the
national touring sponsors. The Heroes for
Hope Capes were in high demand.
More FUZE Past Events
 Pegasus Cup Beach Soccer Jam
 Fiesta Broadway
 Susan G. Komen Race for The
Cure Las Vegas
 Cinco de Mayo
 Long Beach State Fashion Show
 American Idol Fantasia Family
Event
 Memorial Day Family Event
 Henry's Health Fair
 Rite Aid Golf Tournament
Upcoming FUZE Events
 4th
of July
 3rd
Annual 4th of July 5k/10k
 Katt Williams: Celebrity Basketball Game
 Athletes For Live NFL Summer Camp
 “Everybody Hates Chris” Celebrity Sweet 16
 Celebrity Charity event for Kids
JAMIE SLAUGHTER
FIELD MARKETING MANAGER
WESTERN DIVISION
EMAIL:
Slaughter.Jamie@gmail.com
ISSUE
003
MARKET TOTALS TO DATE
CONSUMERS SAMPLED
249,552
CONSUMER IMPRESSIONS
700,000
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drinkFUZE.com
FUZE made an impression on more than
100,000 consumers at the 2009 Electronic
Daisy Festival. This 2 day event featured
music performances from over 150 artists
at the LA Memorial Coliseum. Consumers
could get cold FUZE at the main entrances
and exits. We were definitely a huge hit!
FUZE made an impression on more than
500,000 consumers and Laker fans at this
years Championship Parade. Security
allowed us to sample right on the parade
course just in front of the Nokia plaza and
Staples Center. On this extremely hot day,
FUZE was much appreciated.