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LIVE WEBINAR
Welcome & Housekeeping
Session is being recorded Live chat to the right CC Available, directions to the right
What we'll cover
How content is key to support Developer Relations
How to effectively multipurpose content and why it matters
How to design content to meet the needs of your audience
The future of content for DevRel
1
2
3
4
Our Speakers
Caroline Lewko
Founder, Author of The DevRel Book
Revere, A DevRel Agency
Peter White
Senior Developer & Content Strategist
ContentLab
Content in
Developer Relations:
One Size Doesn't Fit All
Source: The 9th State of Developer Relations report.
57%
57% of DevRels say content marketing
remains the most effective tactic
for developer outreach.
Source: The 9th State of Developer Relations report
Creating
content is no
easy task, but
the results
pay off.
Source: The 9th State of Developer Relations report
The
Developer
Journey
Map
Source:
The DevRel Book
Knowing your community is key
Build a distribution and repurposing plan into
the beginning of your content creation plan
Stop assuming, and always be learning
How to design content to
meet the needs of your
entire audience
Not all
Developers
are the
same
Source: StackOverflow 2022 Developer Survey.
How-to:
Repurposing
& Distributing
Content to
Uplift
Audiences
Providing content in different formats
supports neurodiversity and different
learning styles by providing options that
work for the individual.
Use content as a way to be inclusive of
languages and time zones as well.
What does the future of
content look like in DevRel?
A refreshed approach to content, better
alignment across teams with the
community at the center of efforts
Leading with clear, easy-access
information
More inclusivity and formats available
Better housekeeping of all docs and
consistent auditing and refreshing
Communication is key
Get in touch!
Caroline Lewko
Founder, Author of The DevRel Book
caroline@reverecommunications.com
Peter White
Senior Developer & Content Strategist
hello@contentlab.io
Thanks for attending and
participating today

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Webinar - Developer Relations & Content: One Size Doesn't Fit All

  • 2. Welcome & Housekeeping Session is being recorded Live chat to the right CC Available, directions to the right
  • 3. What we'll cover How content is key to support Developer Relations How to effectively multipurpose content and why it matters How to design content to meet the needs of your audience The future of content for DevRel 1 2 3 4
  • 4. Our Speakers Caroline Lewko Founder, Author of The DevRel Book Revere, A DevRel Agency Peter White Senior Developer & Content Strategist ContentLab
  • 5. Content in Developer Relations: One Size Doesn't Fit All Source: The 9th State of Developer Relations report.
  • 6. 57% 57% of DevRels say content marketing remains the most effective tactic for developer outreach. Source: The 9th State of Developer Relations report
  • 7. Creating content is no easy task, but the results pay off. Source: The 9th State of Developer Relations report
  • 9. Knowing your community is key Build a distribution and repurposing plan into the beginning of your content creation plan Stop assuming, and always be learning How to design content to meet the needs of your entire audience
  • 10. Not all Developers are the same Source: StackOverflow 2022 Developer Survey.
  • 11. How-to: Repurposing & Distributing Content to Uplift Audiences Providing content in different formats supports neurodiversity and different learning styles by providing options that work for the individual. Use content as a way to be inclusive of languages and time zones as well.
  • 12. What does the future of content look like in DevRel? A refreshed approach to content, better alignment across teams with the community at the center of efforts Leading with clear, easy-access information More inclusivity and formats available Better housekeeping of all docs and consistent auditing and refreshing Communication is key
  • 13.
  • 14. Get in touch! Caroline Lewko Founder, Author of The DevRel Book caroline@reverecommunications.com Peter White Senior Developer & Content Strategist hello@contentlab.io Thanks for attending and participating today