SlideShare a Scribd company logo
WEB MARKETING 2.0

Imagine a world in which
every single person on
the planet is given free
access to the sum of all
human knowledge.

– Jimmy Wales, founder,
Wikipedia
WEB MARKETING 2.0


Get Connected!
   We   live in a world where yesterday is
    old, and you need to be swift to manage
    the complexities around you today.
   Intrigue has brought us all this far, and it
    truly is an amazing time to live-in with all
    these gadgets at our disposal.
   I want to grasp them to help spread the
    word about the farce of auto insurance
WEB MARKETING 2.0


We own the Media Space
  A  social site, website, or online store is
    nothing without our visit.
   Social media merges business and citizen
Social Media Equation




BYE BYE INSURANCE GREED!!
When Fewer Cars
Purchased, Premiums Rise
  I  will use technology to defame the
    greedy insurance companies.
   I only need an internet
    connection, computer and a well
    recognized blog
Gather Your Army of Followers
     My goal is to use Twitter as a means of collecting
      interest to my blog.
     Twitter only had 8 employees in 2009. In 2011, they
      have over 400
     Directories like JustTweetIt and WeFollow are great
      places to provide others with information about
      who you are and how to follow you on Twitter.
Benefits
 Search    ability
 Reach the individual connected to your
  needs
 It is a business card specific to your
  business or cause
 Build a personal image to generate
  interest for an idea
 Build your search engine coverage
 So many directions to take
S’Tweet Success
  Ihave researched stories which support
   the ability of Twitter to generate direct
   business.
      My realization is that it takes time to build
       your Twitter army, but once it has matured,
       they will be there for you
      @moderncanada is an example of a
       restaurant owner receiving revenues based
       on him standing his ground when an
       anonymous account was attacking him.
The Transition




From Tweets to Blogs
Flexibility
       Very detailed – Endless options! Plugins, Widgets
         But MUST pay for the best function
         www.wordpress. Org
         Plugins are paid, and Widgets are free
       With so many options you feel that your blog can
        easily have the effect you wish. The only problem
        is that most of the great features cost money.
         Font changes, upgraded themes
Big Names in Use
Effort in the Words, Tools to spread them
     Bonuses  – Well recognized platform with
      instant access to viewers
     The complexity rests with how you wish to
      grasp Wordpress.
     The more complex, the more usability, the
      more usability, the more viewers
     Build your content to succeed
     Connect your channel
Dig Deeper to unearth Complexities
    There’s  is an overwhelming amount of
     community support. People in the official
     forums are helpful
    I got lost in a sea of Self Help guides with
     many windows open to figure out the
     solution.
    For example……..
Plugins and Widgets

   Thereis a key difference between Widget
   and Plugin! Plugin gives you flexibility with
   many options whereas a Widget is the
   basics of usability like RSS feeds, and
   adding small HTML code.
Stones Left Unturned
   Upgrade    to paid Wordpress
       Domain ownership
       Plugins
       Become more technical with code usage
       Show ads

More Related Content

Similar to Web Marketing Presentation

ICT Projects for Social Change.pptx
ICT Projects for Social Change.pptxICT Projects for Social Change.pptx
ICT Projects for Social Change.pptx
ALCondezEdquibanEbue
 
Tokenization & User Engagement
Tokenization & User EngagementTokenization & User Engagement
Tokenization & User Engagement
Alexander Meinhardt
 
Social Media 201
Social Media 201Social Media 201
Social Media 201
The JIT Group
 
Web Communication
Web CommunicationWeb Communication
Web Communication
Maneer Khan
 
Webstrategies presentation
Webstrategies presentationWebstrategies presentation
Webstrategies presentation
Sanjay Mitra
 
WebPR For PR Professionals
WebPR For PR ProfessionalsWebPR For PR Professionals
WebPR For PR Professionals
Melissa Attree
 
Smash Summit 2010: Rethink the Blog
Smash Summit 2010: Rethink the BlogSmash Summit 2010: Rethink the Blog
Smash Summit 2010: Rethink the Blog
Paul Kim
 
Trainleaders August2010
Trainleaders August2010Trainleaders August2010
Trainleaders August2010
Selling By Social
 
EXPERIENTIAL WEB
EXPERIENTIAL WEB EXPERIENTIAL WEB
EXPERIENTIAL WEB
Adesola Fakile
 
Social media-GetMillionClicks.com
Social media-GetMillionClicks.comSocial media-GetMillionClicks.com
Social media-GetMillionClicks.com
getmillionclicks
 
New Media Presentation for PR Course
New Media Presentation for PR CourseNew Media Presentation for PR Course
New Media Presentation for PR Course
Yiting Xu
 
Social media 101 parttwo
Social media 101 parttwoSocial media 101 parttwo
Social media 101 parttwo
Supernova Media
 
Web review 2
Web review 2Web review 2
Web review 2
Anna Montenegro
 
Social media guide for small business
Social media guide for small businessSocial media guide for small business
Social media guide for small business
Quickfollower
 
Ms resource guide
Ms resource guideMs resource guide
Ms resource guide
Robin Nelson
 
Social Media For business e-book
Social Media For business e-bookSocial Media For business e-book
Social Media For business e-book
Think Digital First
 
Web 2010 – Ten Trends Defining Your Future
Web 2010 – Ten Trends Defining Your FutureWeb 2010 – Ten Trends Defining Your Future
Web 2010 – Ten Trends Defining Your Future
Affiliate Summit
 
Real estate 2.0 presentation
Real estate 2.0 presentationReal estate 2.0 presentation
Real estate 2.0 presentation
Jesse Romero
 
Trends2009sm 169 16th
Trends2009sm 169 16thTrends2009sm 169 16th
Trends2009sm 169 16th
Pipo Santos
 
Business and Social Media tools : Twitter
Business and Social Media tools : TwitterBusiness and Social Media tools : Twitter
Business and Social Media tools : Twitter
Jean-Francois Messier
 

Similar to Web Marketing Presentation (20)

ICT Projects for Social Change.pptx
ICT Projects for Social Change.pptxICT Projects for Social Change.pptx
ICT Projects for Social Change.pptx
 
Tokenization & User Engagement
Tokenization & User EngagementTokenization & User Engagement
Tokenization & User Engagement
 
Social Media 201
Social Media 201Social Media 201
Social Media 201
 
Web Communication
Web CommunicationWeb Communication
Web Communication
 
Webstrategies presentation
Webstrategies presentationWebstrategies presentation
Webstrategies presentation
 
WebPR For PR Professionals
WebPR For PR ProfessionalsWebPR For PR Professionals
WebPR For PR Professionals
 
Smash Summit 2010: Rethink the Blog
Smash Summit 2010: Rethink the BlogSmash Summit 2010: Rethink the Blog
Smash Summit 2010: Rethink the Blog
 
Trainleaders August2010
Trainleaders August2010Trainleaders August2010
Trainleaders August2010
 
EXPERIENTIAL WEB
EXPERIENTIAL WEB EXPERIENTIAL WEB
EXPERIENTIAL WEB
 
Social media-GetMillionClicks.com
Social media-GetMillionClicks.comSocial media-GetMillionClicks.com
Social media-GetMillionClicks.com
 
New Media Presentation for PR Course
New Media Presentation for PR CourseNew Media Presentation for PR Course
New Media Presentation for PR Course
 
Social media 101 parttwo
Social media 101 parttwoSocial media 101 parttwo
Social media 101 parttwo
 
Web review 2
Web review 2Web review 2
Web review 2
 
Social media guide for small business
Social media guide for small businessSocial media guide for small business
Social media guide for small business
 
Ms resource guide
Ms resource guideMs resource guide
Ms resource guide
 
Social Media For business e-book
Social Media For business e-bookSocial Media For business e-book
Social Media For business e-book
 
Web 2010 – Ten Trends Defining Your Future
Web 2010 – Ten Trends Defining Your FutureWeb 2010 – Ten Trends Defining Your Future
Web 2010 – Ten Trends Defining Your Future
 
Real estate 2.0 presentation
Real estate 2.0 presentationReal estate 2.0 presentation
Real estate 2.0 presentation
 
Trends2009sm 169 16th
Trends2009sm 169 16thTrends2009sm 169 16th
Trends2009sm 169 16th
 
Business and Social Media tools : Twitter
Business and Social Media tools : TwitterBusiness and Social Media tools : Twitter
Business and Social Media tools : Twitter
 

Recently uploaded

Generating privacy-protected synthetic data using Secludy and Milvus
Generating privacy-protected synthetic data using Secludy and MilvusGenerating privacy-protected synthetic data using Secludy and Milvus
Generating privacy-protected synthetic data using Secludy and Milvus
Zilliz
 
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAUHCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
panagenda
 
5th LF Energy Power Grid Model Meet-up Slides
5th LF Energy Power Grid Model Meet-up Slides5th LF Energy Power Grid Model Meet-up Slides
5th LF Energy Power Grid Model Meet-up Slides
DanBrown980551
 
Digital Banking in the Cloud: How Citizens Bank Unlocked Their Mainframe
Digital Banking in the Cloud: How Citizens Bank Unlocked Their MainframeDigital Banking in the Cloud: How Citizens Bank Unlocked Their Mainframe
Digital Banking in the Cloud: How Citizens Bank Unlocked Their Mainframe
Precisely
 
“How Axelera AI Uses Digital Compute-in-memory to Deliver Fast and Energy-eff...
“How Axelera AI Uses Digital Compute-in-memory to Deliver Fast and Energy-eff...“How Axelera AI Uses Digital Compute-in-memory to Deliver Fast and Energy-eff...
“How Axelera AI Uses Digital Compute-in-memory to Deliver Fast and Energy-eff...
Edge AI and Vision Alliance
 
Presentation of the OECD Artificial Intelligence Review of Germany
Presentation of the OECD Artificial Intelligence Review of GermanyPresentation of the OECD Artificial Intelligence Review of Germany
Presentation of the OECD Artificial Intelligence Review of Germany
innovationoecd
 
Taking AI to the Next Level in Manufacturing.pdf
Taking AI to the Next Level in Manufacturing.pdfTaking AI to the Next Level in Manufacturing.pdf
Taking AI to the Next Level in Manufacturing.pdf
ssuserfac0301
 
[OReilly Superstream] Occupy the Space: A grassroots guide to engineering (an...
[OReilly Superstream] Occupy the Space: A grassroots guide to engineering (an...[OReilly Superstream] Occupy the Space: A grassroots guide to engineering (an...
[OReilly Superstream] Occupy the Space: A grassroots guide to engineering (an...
Jason Yip
 
Connector Corner: Seamlessly power UiPath Apps, GenAI with prebuilt connectors
Connector Corner: Seamlessly power UiPath Apps, GenAI with prebuilt connectorsConnector Corner: Seamlessly power UiPath Apps, GenAI with prebuilt connectors
Connector Corner: Seamlessly power UiPath Apps, GenAI with prebuilt connectors
DianaGray10
 
Energy Efficient Video Encoding for Cloud and Edge Computing Instances
Energy Efficient Video Encoding for Cloud and Edge Computing InstancesEnergy Efficient Video Encoding for Cloud and Edge Computing Instances
Energy Efficient Video Encoding for Cloud and Edge Computing Instances
Alpen-Adria-Universität
 
GraphRAG for Life Science to increase LLM accuracy
GraphRAG for Life Science to increase LLM accuracyGraphRAG for Life Science to increase LLM accuracy
GraphRAG for Life Science to increase LLM accuracy
Tomaz Bratanic
 
Driving Business Innovation: Latest Generative AI Advancements & Success Story
Driving Business Innovation: Latest Generative AI Advancements & Success StoryDriving Business Innovation: Latest Generative AI Advancements & Success Story
Driving Business Innovation: Latest Generative AI Advancements & Success Story
Safe Software
 
Y-Combinator seed pitch deck template PP
Y-Combinator seed pitch deck template PPY-Combinator seed pitch deck template PP
Y-Combinator seed pitch deck template PP
c5vrf27qcz
 
Building Production Ready Search Pipelines with Spark and Milvus
Building Production Ready Search Pipelines with Spark and MilvusBuilding Production Ready Search Pipelines with Spark and Milvus
Building Production Ready Search Pipelines with Spark and Milvus
Zilliz
 
Public CyberSecurity Awareness Presentation 2024.pptx
Public CyberSecurity Awareness Presentation 2024.pptxPublic CyberSecurity Awareness Presentation 2024.pptx
Public CyberSecurity Awareness Presentation 2024.pptx
marufrahmanstratejm
 
Main news related to the CCS TSI 2023 (2023/1695)
Main news related to the CCS TSI 2023 (2023/1695)Main news related to the CCS TSI 2023 (2023/1695)
Main news related to the CCS TSI 2023 (2023/1695)
Jakub Marek
 
9 CEO's who hit $100m ARR Share Their Top Growth Tactics Nathan Latka, Founde...
9 CEO's who hit $100m ARR Share Their Top Growth Tactics Nathan Latka, Founde...9 CEO's who hit $100m ARR Share Their Top Growth Tactics Nathan Latka, Founde...
9 CEO's who hit $100m ARR Share Their Top Growth Tactics Nathan Latka, Founde...
saastr
 
Skybuffer SAM4U tool for SAP license adoption
Skybuffer SAM4U tool for SAP license adoptionSkybuffer SAM4U tool for SAP license adoption
Skybuffer SAM4U tool for SAP license adoption
Tatiana Kojar
 
Astute Business Solutions | Oracle Cloud Partner |
Astute Business Solutions | Oracle Cloud Partner |Astute Business Solutions | Oracle Cloud Partner |
Astute Business Solutions | Oracle Cloud Partner |
AstuteBusiness
 
JavaLand 2024: Application Development Green Masterplan
JavaLand 2024: Application Development Green MasterplanJavaLand 2024: Application Development Green Masterplan
JavaLand 2024: Application Development Green Masterplan
Miro Wengner
 

Recently uploaded (20)

Generating privacy-protected synthetic data using Secludy and Milvus
Generating privacy-protected synthetic data using Secludy and MilvusGenerating privacy-protected synthetic data using Secludy and Milvus
Generating privacy-protected synthetic data using Secludy and Milvus
 
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAUHCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
HCL Notes und Domino Lizenzkostenreduzierung in der Welt von DLAU
 
5th LF Energy Power Grid Model Meet-up Slides
5th LF Energy Power Grid Model Meet-up Slides5th LF Energy Power Grid Model Meet-up Slides
5th LF Energy Power Grid Model Meet-up Slides
 
Digital Banking in the Cloud: How Citizens Bank Unlocked Their Mainframe
Digital Banking in the Cloud: How Citizens Bank Unlocked Their MainframeDigital Banking in the Cloud: How Citizens Bank Unlocked Their Mainframe
Digital Banking in the Cloud: How Citizens Bank Unlocked Their Mainframe
 
“How Axelera AI Uses Digital Compute-in-memory to Deliver Fast and Energy-eff...
“How Axelera AI Uses Digital Compute-in-memory to Deliver Fast and Energy-eff...“How Axelera AI Uses Digital Compute-in-memory to Deliver Fast and Energy-eff...
“How Axelera AI Uses Digital Compute-in-memory to Deliver Fast and Energy-eff...
 
Presentation of the OECD Artificial Intelligence Review of Germany
Presentation of the OECD Artificial Intelligence Review of GermanyPresentation of the OECD Artificial Intelligence Review of Germany
Presentation of the OECD Artificial Intelligence Review of Germany
 
Taking AI to the Next Level in Manufacturing.pdf
Taking AI to the Next Level in Manufacturing.pdfTaking AI to the Next Level in Manufacturing.pdf
Taking AI to the Next Level in Manufacturing.pdf
 
[OReilly Superstream] Occupy the Space: A grassroots guide to engineering (an...
[OReilly Superstream] Occupy the Space: A grassroots guide to engineering (an...[OReilly Superstream] Occupy the Space: A grassroots guide to engineering (an...
[OReilly Superstream] Occupy the Space: A grassroots guide to engineering (an...
 
Connector Corner: Seamlessly power UiPath Apps, GenAI with prebuilt connectors
Connector Corner: Seamlessly power UiPath Apps, GenAI with prebuilt connectorsConnector Corner: Seamlessly power UiPath Apps, GenAI with prebuilt connectors
Connector Corner: Seamlessly power UiPath Apps, GenAI with prebuilt connectors
 
Energy Efficient Video Encoding for Cloud and Edge Computing Instances
Energy Efficient Video Encoding for Cloud and Edge Computing InstancesEnergy Efficient Video Encoding for Cloud and Edge Computing Instances
Energy Efficient Video Encoding for Cloud and Edge Computing Instances
 
GraphRAG for Life Science to increase LLM accuracy
GraphRAG for Life Science to increase LLM accuracyGraphRAG for Life Science to increase LLM accuracy
GraphRAG for Life Science to increase LLM accuracy
 
Driving Business Innovation: Latest Generative AI Advancements & Success Story
Driving Business Innovation: Latest Generative AI Advancements & Success StoryDriving Business Innovation: Latest Generative AI Advancements & Success Story
Driving Business Innovation: Latest Generative AI Advancements & Success Story
 
Y-Combinator seed pitch deck template PP
Y-Combinator seed pitch deck template PPY-Combinator seed pitch deck template PP
Y-Combinator seed pitch deck template PP
 
Building Production Ready Search Pipelines with Spark and Milvus
Building Production Ready Search Pipelines with Spark and MilvusBuilding Production Ready Search Pipelines with Spark and Milvus
Building Production Ready Search Pipelines with Spark and Milvus
 
Public CyberSecurity Awareness Presentation 2024.pptx
Public CyberSecurity Awareness Presentation 2024.pptxPublic CyberSecurity Awareness Presentation 2024.pptx
Public CyberSecurity Awareness Presentation 2024.pptx
 
Main news related to the CCS TSI 2023 (2023/1695)
Main news related to the CCS TSI 2023 (2023/1695)Main news related to the CCS TSI 2023 (2023/1695)
Main news related to the CCS TSI 2023 (2023/1695)
 
9 CEO's who hit $100m ARR Share Their Top Growth Tactics Nathan Latka, Founde...
9 CEO's who hit $100m ARR Share Their Top Growth Tactics Nathan Latka, Founde...9 CEO's who hit $100m ARR Share Their Top Growth Tactics Nathan Latka, Founde...
9 CEO's who hit $100m ARR Share Their Top Growth Tactics Nathan Latka, Founde...
 
Skybuffer SAM4U tool for SAP license adoption
Skybuffer SAM4U tool for SAP license adoptionSkybuffer SAM4U tool for SAP license adoption
Skybuffer SAM4U tool for SAP license adoption
 
Astute Business Solutions | Oracle Cloud Partner |
Astute Business Solutions | Oracle Cloud Partner |Astute Business Solutions | Oracle Cloud Partner |
Astute Business Solutions | Oracle Cloud Partner |
 
JavaLand 2024: Application Development Green Masterplan
JavaLand 2024: Application Development Green MasterplanJavaLand 2024: Application Development Green Masterplan
JavaLand 2024: Application Development Green Masterplan
 

Web Marketing Presentation

  • 1. WEB MARKETING 2.0 Imagine a world in which every single person on the planet is given free access to the sum of all human knowledge. – Jimmy Wales, founder, Wikipedia
  • 2. WEB MARKETING 2.0 Get Connected!  We live in a world where yesterday is old, and you need to be swift to manage the complexities around you today.  Intrigue has brought us all this far, and it truly is an amazing time to live-in with all these gadgets at our disposal.  I want to grasp them to help spread the word about the farce of auto insurance
  • 3. WEB MARKETING 2.0 We own the Media Space A social site, website, or online store is nothing without our visit.  Social media merges business and citizen
  • 4. Social Media Equation BYE BYE INSURANCE GREED!!
  • 5. When Fewer Cars Purchased, Premiums Rise I will use technology to defame the greedy insurance companies.  I only need an internet connection, computer and a well recognized blog
  • 6.
  • 7. Gather Your Army of Followers  My goal is to use Twitter as a means of collecting interest to my blog.  Twitter only had 8 employees in 2009. In 2011, they have over 400  Directories like JustTweetIt and WeFollow are great places to provide others with information about who you are and how to follow you on Twitter.
  • 8. Benefits  Search ability  Reach the individual connected to your needs  It is a business card specific to your business or cause  Build a personal image to generate interest for an idea  Build your search engine coverage  So many directions to take
  • 9. S’Tweet Success Ihave researched stories which support the ability of Twitter to generate direct business.  My realization is that it takes time to build your Twitter army, but once it has matured, they will be there for you  @moderncanada is an example of a restaurant owner receiving revenues based on him standing his ground when an anonymous account was attacking him.
  • 11. Flexibility  Very detailed – Endless options! Plugins, Widgets  But MUST pay for the best function  www.wordpress. Org  Plugins are paid, and Widgets are free  With so many options you feel that your blog can easily have the effect you wish. The only problem is that most of the great features cost money.  Font changes, upgraded themes
  • 13. Effort in the Words, Tools to spread them  Bonuses – Well recognized platform with instant access to viewers  The complexity rests with how you wish to grasp Wordpress.  The more complex, the more usability, the more usability, the more viewers  Build your content to succeed  Connect your channel
  • 14. Dig Deeper to unearth Complexities  There’s is an overwhelming amount of community support. People in the official forums are helpful  I got lost in a sea of Self Help guides with many windows open to figure out the solution.  For example……..
  • 15.
  • 16. Plugins and Widgets  Thereis a key difference between Widget and Plugin! Plugin gives you flexibility with many options whereas a Widget is the basics of usability like RSS feeds, and adding small HTML code.
  • 17. Stones Left Unturned  Upgrade to paid Wordpress  Domain ownership  Plugins  Become more technical with code usage  Show ads