The document proposes a mobile app called We The People (WTP) to address low voter turnout by modernizing democracy. WTP would be a database on politicians and candidates with bios and stances. It would allow users to take surveys for free and see results. Survey responses would integrate with social media to trend topics and gain audience. An MVP will test the market by asking local voters if they want to take surveys and have their voice heard. Politicians and groups would subscribe for survey data and ability to create their own surveys. The app aims to give users a voice and make money through subscriptions. It calls on users to join the beta and spread the word to take back democracy.

2. The Problem:
Only a 36% Voter Turnout at the Midterms

3. The Problem - Why?
Interview Response #1
u “I don’t know anything about people in Congress”

4. The Problem - Why?
Interview Response #2
u “My vote and voice aren’t heard”

5. The Problem - Why?
Interview Response #3
u “Politicians aren’t held accountable”

6. The Solution:
We The People, a Mobile App
It’s time to modernize 18th century democracy with 21st century technology

7. The Solution - How?
WTP Feature #1
u WTP will be a mobile database on politicians and candidates with bios, voting
records, official stances, and current news.

10. The Solution - How?
WTP Feature #2
u WTP will have surveys available for the public to take for free. Results will be
available to subscribers (News, Groups, Politicians). Subscribers can also
create surveys themselves.

13. The Solution - How?
WTP Feature #3
u WTP surveys and responses will be integrated with social media, allowing
topics to trend and gain a larger audience

15. We The People

16. Validate the Market - MVP
u Narrow Market Prototype & Wizard of Oz Method
u Create Flyers and Ads in local NY Districts asking voters if they want to take a
survey and have their voice heard. They will be directed to a landing page with a
survey
u I will analyze the surveys
u I will get in touch with politicians and determine:
u Do they want the current survey data (for a small fee)?
u Would they want data like this every week or month (for a subscription fee)?
u Would they want to be able to create their own surveys (for a per use fee)?

17. How WTP will make Money
u Individual Users can use the App for

18. How WTP will make Money
u Tier 1: Survey data will be analyzed and available to Subscribers. The prices
will vary depending on size and type of the subscribing organization
u News / Media
u Political Groups (RNC, DNC, etc.)
u Industry Analysts (Economists, Finance)
u Politicians & Campaigns

19. How WTP will make Money
u Tier 2: Subscribers will be able to make their own surveys and get real time
feedback from users. This would be a per use fee and the cost would depend
on the population size that the survey is for and the length of the survey.

20. What’s next?
u Users please join the beta and start taking surveys! Get your voice heard!
u Partnerships with News, Governments, or socially responsible organizations
u Make this App a reality, donate on Kickstarter or through the Beta
u Send petitions, letters, and connect on social media with your elected
politicians and spread the word!
u It’s time to take back our Democracy