Vortrag von Steffen Jecke und Christoph Assmann auf der AllFacebook Marketing Conference 2015 in München.
Mehr Informationen:
http://conference.allfacebook.de/
This document provides a 10-step guide for logging a call under an account in Salesforce. It instructs users to click the App Launcher and Sales sections, select an account from the Accounts list, click "Log a Call", enter call comments and add a contact, and then click Save to schedule the call under the selected account.
This document advertises a service that claims to eliminate bank fees for merchant credit card terminals. It states that merchant terminals must process over $5,000 per month in credit card transactions or a $29.95 monthly fee will be charged. However, by switching to their service, merchants will receive the full sale amount and cover terminal costs and bank fees through a low surcharge added to each transaction. The service is compliant with banking and tax regulations and customers only pay the exact merchant service fee charged.
This document analyzes and recommends several vendors for ad fraud detection. It evaluates Results Powered, MdotLabs, Integral Ad Science, and WhiteOps. Results Powered and MdotLabs are recommended for further evaluation due to their strong data analysis and customer service, though they have issues with user interfaces. Integral Ad Science and WhiteOps are not recommended as the former focuses more on brand safety than fraud detection, and the latter has poor customer service and user interface. The document also provides performance metrics for a marketing campaign run from March to April 2014, finding that the 300x600 unit and the Chicago market performed best.
John Legere is the unconventional CEO of T-Mobile who is not afraid to call out competitors like AT&T on social media. He has accused AT&T and Verizon of "raping" customers with exclusivity deals and high prices. Through simplified contracts and lower pricing, Legere has led T-Mobile to growth. He also actively engages with customers by responding to them on Twitter.
Gisteren was de Conversion Day waar alle inzichten, methodes, strategieën en tools besproken worden op het gebied van conversieoptimalisatie. Ik heb daar tevens gesproken. Ben je benieuwd wat er allemaal aan bod is gekomen? Bekijk hier de slides van de presentatie.
The document contains a schedule for a 9th grade girls' basketball tournament with two pools (A and B). Pool A contains teams Bay1 through Bay4 and Pool B contains teams Bay5 through Bay8. The schedule lists the matchups between teams in each pool to determine pool standings on Saturday, as well as the championship bracket games on Sunday to determine the overall tournament winner.
This document provides a 10-step guide for logging a call under an account in Salesforce. It instructs users to click the App Launcher and Sales sections, select an account from the Accounts list, click "Log a Call", enter call comments and add a contact, and then click Save to schedule the call under the selected account.
This document advertises a service that claims to eliminate bank fees for merchant credit card terminals. It states that merchant terminals must process over $5,000 per month in credit card transactions or a $29.95 monthly fee will be charged. However, by switching to their service, merchants will receive the full sale amount and cover terminal costs and bank fees through a low surcharge added to each transaction. The service is compliant with banking and tax regulations and customers only pay the exact merchant service fee charged.
This document analyzes and recommends several vendors for ad fraud detection. It evaluates Results Powered, MdotLabs, Integral Ad Science, and WhiteOps. Results Powered and MdotLabs are recommended for further evaluation due to their strong data analysis and customer service, though they have issues with user interfaces. Integral Ad Science and WhiteOps are not recommended as the former focuses more on brand safety than fraud detection, and the latter has poor customer service and user interface. The document also provides performance metrics for a marketing campaign run from March to April 2014, finding that the 300x600 unit and the Chicago market performed best.
John Legere is the unconventional CEO of T-Mobile who is not afraid to call out competitors like AT&T on social media. He has accused AT&T and Verizon of "raping" customers with exclusivity deals and high prices. Through simplified contracts and lower pricing, Legere has led T-Mobile to growth. He also actively engages with customers by responding to them on Twitter.
Gisteren was de Conversion Day waar alle inzichten, methodes, strategieën en tools besproken worden op het gebied van conversieoptimalisatie. Ik heb daar tevens gesproken. Ben je benieuwd wat er allemaal aan bod is gekomen? Bekijk hier de slides van de presentatie.
The document contains a schedule for a 9th grade girls' basketball tournament with two pools (A and B). Pool A contains teams Bay1 through Bay4 and Pool B contains teams Bay5 through Bay8. The schedule lists the matchups between teams in each pool to determine pool standings on Saturday, as well as the championship bracket games on Sunday to determine the overall tournament winner.
Engpasskonzentriertes Content-MarketingBastian Sens
Engpasskonzentriertes Content-Marketing : Konzentrieren Sie sich auf das Problem des Kunden und erstellen Sie genau dafür Inhalte.
Ressourcen einsparen und das Content-Marketing effektiver aufstellen.
Mehr Informationen finden Sie in der Präsentation von Lambert Schuster und Bastian Sens.
Comparative analysis on intercultural negotiations between German and Russian firms from a German perspective. Focus on female executives.
- in German language
O documento descreve o funcionamento do eletrocardiograma (ECG), incluindo suas ondas e derivações, além de conceitos sobre o potencial de ação cardíaco e sistema de condução do coração. O ECG registra a atividade elétrica do coração através de eletrodos na pele, mostrando a despolarização e repolarização das células cardíacas. Qualquer alteração no ritmo cardíaco pode ser vista como anomalia nas ondas do ECG.
Este documento apresenta os principais tópicos sobre desenho geométrico abordados em uma disciplina universitária, incluindo definições e classificações de entes geométricos como retas, ângulos, triângulos e circunferências. Além disso, fornece sugestões para o estudo da matéria de forma gradual e passo a passo, destacando a importância da compreensão dos fundamentos teóricos. Por fim, descreve os principais instrumentos utilizados no desenho geométrico como lápis, transferidor e compasso.
Das Büro als Denkraum - Orte, Umgebungen und Schnittstellen zukünftiger Wisse...FutureManagementGroup AG
Leistung und Ergebnisorientierung ohne Präsenz: 'Agile Working' ist auf dem Vormarsch. Wird der klassische Büroarbeitsplatz im Jahr 2025 überflüssig sein? Und was bedeutet das für Arbeitgeber, Bauunternehmen, Büromöbelhersteller, IT-Dienstleister etc.?
O documento discute a importância crescente do empreendedorismo no Brasil e no mundo. Aborda como o empreendedorismo tem sido difundido no Brasil a partir da década de 1990 devido à estabilização econômica, globalização e altas taxas de desemprego. Também destaca iniciativas de apoio ao empreendedorismo no Brasil e experiências internacionais que demonstram os benefícios do empreendedorismo para o crescimento econômico.
1. O documento apresenta um caderno de atividades de Língua Portuguesa para o 5o ano do ensino fundamental.
2. O caderno contém 20 textos com atividades sobre os textos para ajudar os estudantes a consolidar seus conhecimentos de Português.
3. O material foi elaborado pela Secretaria de Educação do Ceará para contribuir com a aprendizagem dos alunos.
Markenpositionierung - Bedeutung für den Erfolg einer Marke in dynamischen Mä...Creative Advantage GmbH
Das Konzept der Markenpositionierung steht heute im Spannungsfeld zwischen seiner Stabilitäts- und Kontinuitätsfunktion im Rahmen der Markenführung und der zunehmenden Geschwindigkeit, mit der sich Märkte und das Kundenverhalten heute verändern. Führende Experten auf dem Gebiet der Unternehmensstrategie und -führung sehen angesichts dieser hohen Volatilität eine Steigerung der Anpassungsfähigkeit und die Beschleunigung der Entscheidungsfindung als zukünftig unverzichtbare Unternehmenskompetenzen an.
Vor diesem Hintergrund hat Creative Advantage in der repräsentativen Studie „Markenpositionierung – Bedeutung für den Erfolg einer Marke in dynamischen Märkten“ den Status-Quo des Markenpositionierungskonzeptes in deutschen Unternehmen untersucht, um dessen Erfolgsbeitrag in der volatilen Marktumgebung zu ermitteln, in der sich viele Branchen heute befinden. Die Zusammenfassung stellt die Ergebnisse der Studie im Detail vor.
O documento discute os gêneros textuais, definindo-os como textos encontrados no cotidiano que possuem características sócio-comunicativas definidas por estilo, função, composição, conteúdo e canal. Ele lista exemplos de gêneros textuais como cartas, diários, blogs, e-mails, entre outros, e explica que a compreensão dos gêneros textuais é essencial para entender a dinâmica da linguagem e suas relações sociais.
1) A depilação tem origem no Antigo Egito, onde mulheres usavam extrato de sândalo, argila e mel para remover pelos. Na Grécia Antiga, usava-se um instrumento chamado estrigil para raspar uma pasta à base de vegetais.
2) Ao longo do tempo, a depilação se tornou uma prática profissional para atender celebridades e se popularizou na mídia. Isso levou à expansão de clínicas de estética.
3) A ética e a biossegurança são fundamentais na
Cinesiologia e biomecânica do complexo articular do ombroRaphael Menezes
O documento descreve o complexo articular do ombro, incluindo suas articulações, graus de liberdade e movimentos. O complexo articular do ombro é composto pela articulação glenoumeral, escapulotorácica, acromioclavicular e esternoclavicular. A articulação glenoumeral permite movimentos de flexão, extensão, abdução e rotação do braço, enquanto a escapulotorácica e acromioclavicular estabilizam a escápula durante os movimentos.
This document summarizes the business plan for a proposed crowdfunding aggregator website called Monedize.com. It notes that peer-to-peer lending and crowdfunding have seen significant growth in recent years. The JOBS Act allows individuals to invest smaller amounts through crowdfunding sites. Monedize aims to be an aggregator that makes investing across different crowdfunding sites easier for individual investors. The minimum viable product would aggregate data from a few major sites. With some advertising and partnerships, the business could break even within 6 months and generate over $100,000 in net profits within a year.
Engpasskonzentriertes Content-MarketingBastian Sens
Engpasskonzentriertes Content-Marketing : Konzentrieren Sie sich auf das Problem des Kunden und erstellen Sie genau dafür Inhalte.
Ressourcen einsparen und das Content-Marketing effektiver aufstellen.
Mehr Informationen finden Sie in der Präsentation von Lambert Schuster und Bastian Sens.
Comparative analysis on intercultural negotiations between German and Russian firms from a German perspective. Focus on female executives.
- in German language
O documento descreve o funcionamento do eletrocardiograma (ECG), incluindo suas ondas e derivações, além de conceitos sobre o potencial de ação cardíaco e sistema de condução do coração. O ECG registra a atividade elétrica do coração através de eletrodos na pele, mostrando a despolarização e repolarização das células cardíacas. Qualquer alteração no ritmo cardíaco pode ser vista como anomalia nas ondas do ECG.
Este documento apresenta os principais tópicos sobre desenho geométrico abordados em uma disciplina universitária, incluindo definições e classificações de entes geométricos como retas, ângulos, triângulos e circunferências. Além disso, fornece sugestões para o estudo da matéria de forma gradual e passo a passo, destacando a importância da compreensão dos fundamentos teóricos. Por fim, descreve os principais instrumentos utilizados no desenho geométrico como lápis, transferidor e compasso.
Das Büro als Denkraum - Orte, Umgebungen und Schnittstellen zukünftiger Wisse...FutureManagementGroup AG
Leistung und Ergebnisorientierung ohne Präsenz: 'Agile Working' ist auf dem Vormarsch. Wird der klassische Büroarbeitsplatz im Jahr 2025 überflüssig sein? Und was bedeutet das für Arbeitgeber, Bauunternehmen, Büromöbelhersteller, IT-Dienstleister etc.?
O documento discute a importância crescente do empreendedorismo no Brasil e no mundo. Aborda como o empreendedorismo tem sido difundido no Brasil a partir da década de 1990 devido à estabilização econômica, globalização e altas taxas de desemprego. Também destaca iniciativas de apoio ao empreendedorismo no Brasil e experiências internacionais que demonstram os benefícios do empreendedorismo para o crescimento econômico.
1. O documento apresenta um caderno de atividades de Língua Portuguesa para o 5o ano do ensino fundamental.
2. O caderno contém 20 textos com atividades sobre os textos para ajudar os estudantes a consolidar seus conhecimentos de Português.
3. O material foi elaborado pela Secretaria de Educação do Ceará para contribuir com a aprendizagem dos alunos.
Markenpositionierung - Bedeutung für den Erfolg einer Marke in dynamischen Mä...Creative Advantage GmbH
Das Konzept der Markenpositionierung steht heute im Spannungsfeld zwischen seiner Stabilitäts- und Kontinuitätsfunktion im Rahmen der Markenführung und der zunehmenden Geschwindigkeit, mit der sich Märkte und das Kundenverhalten heute verändern. Führende Experten auf dem Gebiet der Unternehmensstrategie und -führung sehen angesichts dieser hohen Volatilität eine Steigerung der Anpassungsfähigkeit und die Beschleunigung der Entscheidungsfindung als zukünftig unverzichtbare Unternehmenskompetenzen an.
Vor diesem Hintergrund hat Creative Advantage in der repräsentativen Studie „Markenpositionierung – Bedeutung für den Erfolg einer Marke in dynamischen Märkten“ den Status-Quo des Markenpositionierungskonzeptes in deutschen Unternehmen untersucht, um dessen Erfolgsbeitrag in der volatilen Marktumgebung zu ermitteln, in der sich viele Branchen heute befinden. Die Zusammenfassung stellt die Ergebnisse der Studie im Detail vor.
O documento discute os gêneros textuais, definindo-os como textos encontrados no cotidiano que possuem características sócio-comunicativas definidas por estilo, função, composição, conteúdo e canal. Ele lista exemplos de gêneros textuais como cartas, diários, blogs, e-mails, entre outros, e explica que a compreensão dos gêneros textuais é essencial para entender a dinâmica da linguagem e suas relações sociais.
1) A depilação tem origem no Antigo Egito, onde mulheres usavam extrato de sândalo, argila e mel para remover pelos. Na Grécia Antiga, usava-se um instrumento chamado estrigil para raspar uma pasta à base de vegetais.
2) Ao longo do tempo, a depilação se tornou uma prática profissional para atender celebridades e se popularizou na mídia. Isso levou à expansão de clínicas de estética.
3) A ética e a biossegurança são fundamentais na
Cinesiologia e biomecânica do complexo articular do ombroRaphael Menezes
O documento descreve o complexo articular do ombro, incluindo suas articulações, graus de liberdade e movimentos. O complexo articular do ombro é composto pela articulação glenoumeral, escapulotorácica, acromioclavicular e esternoclavicular. A articulação glenoumeral permite movimentos de flexão, extensão, abdução e rotação do braço, enquanto a escapulotorácica e acromioclavicular estabilizam a escápula durante os movimentos.
This document summarizes the business plan for a proposed crowdfunding aggregator website called Monedize.com. It notes that peer-to-peer lending and crowdfunding have seen significant growth in recent years. The JOBS Act allows individuals to invest smaller amounts through crowdfunding sites. Monedize aims to be an aggregator that makes investing across different crowdfunding sites easier for individual investors. The minimum viable product would aggregate data from a few major sites. With some advertising and partnerships, the business could break even within 6 months and generate over $100,000 in net profits within a year.
Customer Experience Mastery make every interaction customer worthyClient X Client
Customer Experience Mastery provides tools, methods and formula for advanced customer experience adoption, visualization, monetization, modeling, strategy creation and performance monitoring. Meant as a tool set for advanced practicioners, consultants, analytics, services and modeling professionals. Provides use cases for system integration and data models for IT and service bureaus.
A look at signing up with Networks and Programs to start promoting affiliate links, as well as reviewing some of the new dynamic tools available to affiliates.
CxC Customer Experience Matrix digitizes and monetizes customer experience. See how to organize customer data and marry customer data to business processes for Big Data insights, continuous improvement, innovation. See sample data sets and sample reports. Please share, comment, question, enhance
Have enough data to project revenue for future? Incorporate professionally designed content-ready Pay Forecast PowerPoint Presentation Slides to estimate how much a company will generate in a given specific period. With our pay forecast PowerPoint presentation templates to preview sales for the same period and get in touch with customers to ask them about their future purchasing plans. This ready-to-use pay forecast PowerPoint presentation slideshow comprises of templates such as retail store revenue projection, revenue forecast model, three-year revenue projection, monthly revenue projection, income statement projection, revenue projection per store, emerging sales forecast, revenue projection by active users, etc. Use historical data to estimate revenue for future time period. Incorporate revenue projection PowerPoint templates to keep your sales manager, marketing manager, team lead and boss on the same page to avoid any costly potential risk. These templates are completely customizable. You can change the color, text, icon and font size as per your need. Add or remove the content, if needed. Grab this ready-made pay forecast PowerPoint templates to predict company’s future growth. Your appeal is bound to generate desired funds due to our Pay Forecast Powerpoint Presentation Slides. It will fill empty coffers.
Google Data Studio_Digital Performance Overview_TemplateSilvia Alongi
- Website traffic decreased 12.3% in sessions and 8.8% in pageviews from the previous month. The bounce rate increased 3.6% while the exit rate rose 4.9%.
- Organic search saw the largest traffic volume but also declined the most at 5.1% in sessions and 5% in pageviews from the previous month. Affiliate traffic grew the most at 13.9% in sessions and 26.7% in pageviews.
- Mobile devices accounted for the majority (71%) of sessions and pageviews (74.3%) but also had a higher bounce rate (48.87%) than other devices.
The document presents a financial model for a 10-year public-private partnership project to build and operate a school with 500 students. It projects revenues of $20 million annually from tuition and expenses of $5 million annually. Construction will cost $100 million over 2 years, financed with 75% debt at 10% interest and 25% equity. The model calculates cash flows, debt repayment, depreciation, and profitability over the 10-year period.
Presentation from CIMCIG Digital Marketing Workshop in March 2011. This presentation focuses on measuring what matters for your website.....outcomes or leads and understanding conversion rates.
This document provides an overview of the modern travel agency industry. It finds that while the number of travel agency locations and employees has decreased since the 1990s due to factors like internet booking, the industry remains an important part of the US economy with $136 billion in annual sales. It also finds that the industry has shifted to different business models over time, including online travel agencies, travel management companies, and independent contractors. Revenue and profits varied between 2012 and 2011 based on agency type.
This document provides guidelines for measuring the effectiveness of outsourced work on a monthly basis. It defines key metrics to evaluate forums, blogs, traffic, signups, quality, and quantity. Effectiveness is scored as pass, acceptable, or fail based on pre-defined thresholds. Payment policies deduct fees for failures and provide bonuses for passes to incentivize quality work.
The Economics of eCommerce Conversion Rate OptimizationDynamic Yield
A study in how deploying real-time personalization on your website is as an essential element of optimizing eCommerce customer acquisition. Continue reading here: https://www.dynamicyield.com/2017/07/the-economics-of-ecommerce-conversion-optimization/
This document contains financial projections for a startup company from 2016 to 2022, including projections for key metrics like site traffic, orders, revenue, expenses, profit/loss, cash flow, balance sheet items, and more. It shows the company expecting to grow significantly over this period, with revenue increasing from $3.8 million in 2016 to over $38 million in 2022 as site traffic, orders and the customer base all increase substantially year over year. However, early losses are projected as expenses outpace revenue, with the company reaching profitability in 2018 and profits increasing further in later years as operations scale up.
BTO 2016
http://www.buytourismonline.com
CRITEO: QUELLO CHE DOVETE SAPERE SUL RETARGETING
Day ONE | Mercoledì 30 novembre 2016 | #1 Focus Hall | 10.35 : 11.20
http://www.buytourismonline.com/eventi/criteo/
Keynote Speaker
Daniele Beccari Head of Travel CRITEO
La tecnica del retargeting serve a far tornare clienti che hanno abbandonato il nostro sito, e ad aumentare le conversioni.
Come funziona?
Quanto costa?
Come valutare un buon programma di retargeting?
Che innovazioni ci possiamo aspettare da questo canale?
Empowering Freemium App Publishers to Better Monetize Every User Tapjoy
Your freemium app is leaving money on the table. Here's what you can do about it. With this presentation, you'll learn how predicting your user's behavior and taking action on those insights can help you deliver custom campaigns and app experiences to stop leaving money on the table.
Introducing Tapjoy's Marketing Automation and Monetization Platform for Freemium Mobile Apps
This document contains a revenue projection for a retail store over 5 years. It projects the number of football players passing by the store each day and the percentage that will enter. It estimates the number of daily customers and sales. It forecasts average sale values and projections for revenue, other revenue sources, and total annual revenue over the 5 year period. Revenue is projected to increase each year from $171,720 in Year 1 to $510,662 in Year 5.
This document outlines a marketing plan and compensation structure for becoming a distributor for LANP. There are various kits a distributor can purchase to get started, ranging from Rs. 2,800 to Rs. 9,000. Distributors earn bonuses on their own sales and the sales of those they recruit. They can work their way up from Director to Bronze, Silver, Gold, and higher levels, earning additional bonuses at each level. Reaching Chairman's Club level provides the highest compensation of 11% royalty plus other bonuses.
The document is a weekly sales target activity report that provides performance metrics for various product lines at a site. It includes metrics such as actual volume, points earned towards targets, percentage completion of targets, and variances from weekly and monthly targets. Overall, the site earned 3.3 points, which was 185.9% of its weekly target and fell short of its monthly target by 183 points.
The document appears to contain the results of a survey about Acer laptops. It includes data on respondents' monthly income, ownership of Acer laptops, factors influencing purchase of Acer laptops, satisfaction with after-sales service and availability of spare parts, and desired additional features. Most respondents agreed that no other brand can beat Acer laptops in the coming year and were satisfied with their Acer laptop purchase.
1. Predictive analytic techniques are used to create detailed customer profiles and segments in order to personalize marketing messages and offers.
2. A predictive behavior modeling approach uses recency, frequency, monetary value and other data to forecast customer lifetime value and do dynamic micro-segmentation.
3. Personas representing specific customer segments are constructed based on attributes like goals, motivations and behaviors derived from various data sources.
Similar to WCA kills the FBX-Star: Out-Retargeting your Competition. #AFBMC (20)
AI Best Practices for Marketing HUG June 2024Amanda Farrell
During this presentation, the Nextiny marketing team reviews best practices when adopting generative AI into content creation. Join our HUG community to register for more events https://events.hubspot.com/sarasota/
Why bridging the gap between PR and SEO is the only way forward for PR Profes...Isa Lavs
The lines between PR and SEO are blurring. SEOs are increasingly winning PR briefs by leveraging data and content to secure high-value placements. In this presentation, I explore the merging of PR and SEO, highlighting why SEO specialists are increasingly taking ‘PR’ business. I uncover the hidden SEO potential using PR tactics and discuss how to identify missed opportunities. I'll also offer insights into strategies for converting PR initiatives into successful link-building campaigns.
Top 10 Digital Marketing Institute in lucknow.pptxzaireendigitech
Welcome to our ppt on the top 10 digital marketing institutes in Lucknow! If you're looking to enhance your skills in the dynamic field of digital marketing, Lucknow offers several excellent training options. Our curated list highlights the best digital marketing institutes in Lucknow, providing comprehensive courses that cover SEO, social media marketing, PPC, content marketing, and more. These institutes are renowned for their experienced faculty, practical training, and industry-relevant curriculum. Whether you're a beginner or a professional seeking to upgrade your skills, these institutes can help you achieve your career goals in digital marketing.
How to Start Affiliate Marketing with ChatGPT- A Step-by-Step Guide (1).pdfSimpleMoneyMaker
Discover the power of affiliate marketing with ChatGPT! This comprehensive guide takes you through the process of starting and scaling your affiliate marketing business using the latest AI technology. Learn how to leverage ChatGPT to generate content ideas, create engaging articles, and connect with your audience through personalized interactions. From building your strategy and optimizing conversions to analyzing performance and staying updated with industry trends, this eBook provides everything you need to know to succeed in affiliate marketing. Whether you're a beginner looking to start your online business or an experienced marketer wanting to take your efforts to the next level, this guide is your roadmap to success in the world of affiliate marketing.
Meta Revolutionizes Product Promotion with Automated Video Catalog Ads.pptxprovidenceadworks416
As a digital marketer, I am thrilled to see Meta revolutionizing product promotion with its new automated video catalog ads. This innovative feature allows anyone to seamlessly integrate dynamic video content into my catalog product ads, enhancing the visual appeal and engagement of campaigns. By leveraging Meta's advanced AI and machine learning capabilities, one can automatically deliver tailored video ads to the most interested users, boosting traffic and conversions. This new approach not only simplifies the ad creation process but also significantly improves performance and ROI.
If you’re at all interested in digital
marketing and in making a name for
your brand online, then it is crucial that
you understand how to properly make
use of content marketing. Content
marketing is currently one of the
biggest trends in digital marketing as a
whole and is an area that many website owners and brands are investing in
heavily right now thanks to the impressive returns that they are seeing.
A brief analysis of SHEIN's digital transformation.
SHEIN’s business model:
1. D2C cross-border ecommerce: SHEIN integrate the manufactures from Guanzhou to make clothes and deliver direct to customers.
2. Digital marketing: Data driven online marketing for user acquisition.
3. Digital transforming vendor chain: the most core of the revolution to shorten the innovation and lead time.
4. Outstanding user experience: International delivery in high efficiency
Leverage four parts of the user satisfaction process and integrate related resource and information flow, which making SHEIN an international leading D2C ecommerce company.
• Keeping utilizing data in all process is another core capability. From the page click, sales metrics, fabric sourcing to manufacturing time, all data is integrated for decision making, leading an upward customer preference and much efficient business decision making process.
Advanced Storytelling Concepts for MarketersEd Shimp
Every marketer knows you’re supposed to tell a story, but do you know how to tell a story? Do you know why you’re supposed to tell a story? Do you even truly know what a story is? While many marketing presentations emphasize the value of mythic storytelling, the nuts and bolts of actually constructing a story are never explored.
The goal of marketing may be to achieve specific KPIs that drive sales, which is very objective, but the top of the marketing funnel requires a softer approach. In our data-driven results-oriented fast-paced world, marketers must quantify results, but those results will never be achieved unless prospects are first approached with humanity.
There is a common misunderstanding that the so-called “soft skills” of marketing such as language and art are unmeasurable and subjective, but while the objective measures of market research are merely 100 years old, the rules of aesthetics have been perfected over the last 2,500 years.
Great story construction is a skill that requires significant knowledge and practice. This presentation will be a review of the ancient art of story construction.
We will discuss:
• Rhetoric – The art of effective communication
• The Socratic Method – You cannot teach, but you can persuade people to learn
• Plato’s Cave – You sell products, but you market ideas
• Aristotle’s Six Dramatic Elements – The secret recipe for marketing stories
This is for senior marketers who are tasked with creating effective narratives or guiding others in the process. By the end of the session, attendees will have gained the knowledge needed to work storytelling into all phases of the buyer’s journey.
Advertising and Promotion of whisper by Sakthi Sundarsakthisundar2001
This presentation is an invaluable resource for marketing professionals, students, and anyone interested in understanding the dynamics of effective advertising and promotion in the feminine hygiene sector. Explore how Whisper maintains its brand leadership and continues to innovate in a competitive market.
E-Learning Vs Traditional Learning_ Benefits and Differences.pdfMega P
E-learning and traditional learning are two distinct approaches to education, each offering unique advantages and facing specific challenges. E-learning provides flexibility and convenience, allowing students to access materials and complete assignments at their own pace and schedule. Traditional learning fosters direct, face-to-face interaction between students and instructors, which can enhance communication, immediate feedback, and a sense of community.
TAM AdEx-Quarterly Report on Television Advertising_2024.pdfSocial Samosa
According to the report, there was a 4% decrease in television advertising volumes compared to the same period in 2023, indicating shifts in advertising strategies or market dynamics.
This document was submitted as part of interview process for Marketing Specialist position at DTA Promotion, an Indonesian company which offers 360 degree marketing services, including ATL and BTL advertising platform.
2024 Trend Updates: What Really Works In SEO & Content MarketingSearch Engine Journal
The future of SEO is trending toward a more human-first and user-centric approach, powered by AI intelligence and collaboration. Are you ready?
Watch as we explore which SEO trends to prioritize to achieve sustainable growth and deliver reliable results. We’ll dive into best practices to adapt your strategy around industry-wide disruptions like SGE, how to navigate the top challenges SEO professionals are facing, and proven tactics for prioritizing quality and building trust.
You’ll hear:
- The top SEO trends to prioritize in 2024 to achieve long-term success.
- Predictions for SGE’s impact, and how to adapt.
- What E-E-A-T really means, and how to implement it holistically (hint: it’s never been more important).
With Zack Kadish and Alex Carchietta, we’ll show you which SEO trends to ignore and which to focus on, along with the solution to overcoming rapid, significant and disruptive Google algorithm updates.
If you’re looking to cut through the noise of constant SEO and content trends to drive success, you won’t want to miss this webinar.