Watermelon Farm Interview

Farm Interview in AB11
PAMPANGA AGRICULTURAL COLLEGE
Magalang, Pampanga
Submitted By:
Hazel Castro
Paulene Aldana
Carmina Jane Dizon
Submitted To:
Mr. Fernando
Pangilinan

INTRODUCTION
• Watermelon, Citrullus lanatus, is believed to have
originated in the Kalahari Desert in southern Africa.
• Watermelons are about 92% water.
• It is a member of the botanical family Curcurbitaceae.
Its cousins include cucumbers, gourds, pumpkins and
squash.
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reserved. Images are the copyright of their respective
owners.
http://www.thenibble.com/reviews/main/fruits/watermelon-information.asp

• Watermelon was cultivated in
China and other parts of Asia
by the end of the 9th century
C.E. or the early 10th
century. Today China is the
world’s number one producer
of watermelon.
INTRODUCTION
owners.

• The latest addition is the small, square
watermelon grown by the Japanese to fit in
their smaller refrigerators more easily.
They’re created by placing the watermelons
in a square tempered glass box while it is
still growing on the vine. The boxes are the
same size as the interiors of small Japanese
refrigerators. As one might imagine, these
labor-intensive square watermelons are
priced at a premium—quotes of about $300
can be found.
INTRODUCTION
owners. http://www.thenibble.com/reviews/main/fruits/watermelon-information.asp

• More than 1,200 varieties of watermelons are grown worldwide in 96
countries—some oval, some round, some with yellow flesh instead of red.
• Good news, watermelon lovers: Watermelon is highly nutritious, packed
full of vitamins and antioxidants.
• Contains 6% sugar and 92% water
• Total carbohydrate is 27g: 25g sugar and 2g dietary fiber
• Two cups have 25% Daily Value of vitamin C, 20% of vitamin A, 2% calcium,
4% iron and 7% potassium, as well as vitamin B6 and B1 (thiamin)
INTRODUCTION
owners.

INTRODUCTION
Watermelon is now widespread in all tropical and
subtropical regions of the world. Mostly grown for fresh
consumption of the juicy and sweet flesh of mature fruits.
Locally known in the country as pakwan it is one of the most
popularly grown fruit vegetable in the country today during
summer. It is planted 5,000 hectare, the bulk of which is
planted during the regular season(October-January) however
there are few commercial off-season grower in Marinduque,
Sorsogon and Pampanga.
www.bpi.da.gov.ph

OBJECTIVES
• To obtain knowledge and background about
watermelon plantation
• To enhance capability in gathering important
records in business
• To know how to be a successful businessman
• To appreciate the hard work of the farmers

HISTORICAL BACKGROUND
OF THE FARM
Sometimes being involved in the business world is just an
accident. Like Mrs. Chuan Shulin, a successful business
operator. Mrs. Shulin moved here in the Philippines
together with her two sons, namely: David Shih and Tomy
Wang, they are originally from Taiwan. A good friend of
Mrs. Shulin recommended a land to her which measures
12 hectares.

She became interested to the land so she decided to
grab the opportunity and planned to start a farm
business, so she received the offer. She will pay rent
expense P24,000 every year. The farm is located at San
Nicolas 2, Magalang, Pampanga. December 2000, she
started her Watermelon Farm with just a capital of
Php300,000. She used 2 hectares for her fruit farm. At
first, Mrs. Shulin found out that being a business woman
is not that easy. She experienced many problems but
because of her powerful strategies she overcome those
problems.

Every year, her business operations are getting bigger. Until
now, her farm is still producing watermelon that has good in
quality . Her son David Shih is managing the business right
now. Mr. Shih said that you need to love what you are doing
in order to be a successful business operator. Mr. Shih will
surely apply the things that he learned from his mother.

ORGANIZATIONAL CHART
OWNER
David Shih & Tomy Wang
Farmer
Bernie
Farmer
Ley
Farmer
Dominic
Farmer
Sinandonio
Farmer
Nelson

Duties & Responsibilities
• Owner
Manages and controls the finances of the
whole farm
• Farmers
plant, cultivate and harvest
watermelons. They also till soil,
spray on fertilizers and pesticides,
weed, clean and load harvested fruits

Compensation & Benefits
Position Quantity Daily Salary
Weekly
Salary
Monthly
Salary
Benefits
Laborer/Farm
er
5 P250.00 P1,500.00 P6,000.00
Free Stay in/
Phil. Health
and SSS

Land
preparation
Planting
seedlings
Transferring
of seedlings
Spraying
insecticides
Watering the
seedlings by
water pump
Daily
observation
to the plants
Harvesting
period
Marketing
period
Cultural management practices

LAND PREPARATION
- Plow the land with the use of a tractor.
- Make a plot for watermelon seeds.
- Make sure that the plots would be properly made to ensure the
organization of the watermelons during harvest time.
- Put enough fertilizer on the plots.
-Cover the plots with plastic mulch.
PLANTING SEEDLINGS
-They plant the seeds into the seed tray.

TRANSFERRING OF SEEDLINGS
-They transfer the seedlings to the land from the seedling tray when
they have 3 leaves.
SPRAYING OF INSECTICIDES AND FERTILIZER
-They spray insecticides once a week, while the fertilizer twice a
month. The spraying of insecticides is administered once a week,
while the putting of fertilizer occurs every month.

WATERING THE SEEDLINGS BY WATER PUMP
-Daily watering of seedlings using water pump.
HARVESTING
-Harvesting occurs every 3 months; so, farmers harvest thrice a year.
MARKETING
-Clients visit the farm to pick up the watermelons. After which,
proper pricing is put and sold to consumers.

Farm tools and equipment
HOSE WATER PUMP PLASTIC

Farm tools and equipment
TRACTOR SPRAYER

Farm tools and equipment and their uses:
Tractor used to mechanize agricultural task
such as tillage
Sprayer used for spraying pesticides
Plastic used to help retain the moisture in the
soil and eliminates the weeds.
Water pump/hose used for watering watermelons.
Seed tray a container where seeds are planted.

Problems Encountered
• Climate change
• Yellow spots on the leaves.
(downy mildew)

400m
100m
75m
400m
2m Plant nursery
10m
Garage3m
25m
5m Fertilizer stock room
25m
15m Owner’s house
15m
4m
worker’s
house
4m
Stock
room
4m
4m
Gate

Marketing Mix (4P’s)
• Product
• Prices
• Promotion
• Place

Product
• Their product is watermelon
they harvest every 3 months; they
harvest thrice a year.
• They have 2 varieties :
Siminis and Seedless.

Price
• The Price will increase, but it depends on the
outlet to where they distribute the watermelons.
• The lowest price is 10 pesos/kilogram and the
highest price is 22 pesos/kilogram. The price also
varies according to the kind of watermelons.

Place
The watermelon farm is located at San
Nicolas 2, Magalang, Pampanga it is 1km
away from Jollibee Magalang.

Distribution channel
25%
25%25%
25%
Sales
Divisoria
Dizon
Balintawak
Q Mart

Farm supplies,
equipment and
other expenses Cost/3months Cost/9months Cost/year
Fertilizer P128,000 P128,000 x 3 P384,000
Insecticide 2,750 2,750 x 3 8,250
Seeds 10,000 10,000 x 3 30,000
Gasoline 10,000 10,000 x 3 30,000
Plastic 22,400 22,400 x 3 67,200
Seed tray --------- --------- 1,100
Salaries expense 18,000 18,000 x 3 54,000
Rent expense ---------- ---------- 24,000
Total cost/year P 598,550

Income statement
Watermelon Plantation
Income Statement
As Of December 2013
SALES P1,500,000
LESS EXPENSE:
FARM SUPPLIES 520,550
SALARIES EXPENSE 54,000
RENT EXPENSE 24,000
TOTAL P598,550
Net Income: P901,450

Watermelon Farm Interview

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