Early History and Rise of VRM Tools
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This document discusses the history and future of customer relationship management (CRM) and vendor relationship management (VRM). It notes that early CRM led to a need for VRM as the information age grew, with VRM seen as revolutionary. VRM could benefit both consumers and businesses by allowing individuals to take control of and share their own data, replacing the traditional top-down CRM model. The document promotes a project called Mine Reader as a potential first VRM tool.
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Early History and Rise of VRM Tools
- 1. VRM Hub http:// www.vrmhub.net
- 2. @jamespat [email_address] +44 (0)20 7870 7419 plebbler.blogspot.com jamesatplebble www.plebble.com
- 7. Why VRM ?
- 8. The first VRM tool ?
- 9. Once upon a time ...
- 10. Early CRM & VRM
- 11. Growth = Need for CRM
- 13. = return to CRM & VRM
- 15. Not only...
- 16. ...but also
- 17. RIP CRM ?
- 18. Even more need for CRM ?!
- 19. Route to adoption ...
- 20. Consumers & Businesses
- 22. Mine Reader