Volvo collaborated with Jean-Claude Van Damme on a commercial where he performs a split between two moving trucks to showcase their new dynamic steering technology. The commercial went viral after being posted to YouTube, gaining over 76 million views. Volvo then created another video comparing their truck to a supercar, gaining over a million views in a week. The documents suggest successful advertising campaigns use creativity and engaging content that reaches a broad audience through social media platforms like YouTube.
Video Keeps Rolling - GoPros, UVACs & 4K ProductionApple Box Studios
In 2014, three key technological forces combined to keep the creative power and business of video rolling. Today, the use of this impressive trio has proved to CEOs, commercial producers and clients alike that video is no longer a luxury but rather a necessity that can be affordable and effective in telling a compelling visual story. As the video production industry heads into 2015, our tech compass is pointing at the GoPro camera, UVAC technology (unmanned video aircraft carrier) and the growing attraction to (and use of) 4K production as drivers of strong growth in video production.
These slides use concepts from my (Jeff Funk) course entitled Biz Models for Hi-Tech Products to analyze the business model for GoPro’s Wearable Camera. GoPro offers a wearable computer for extreme sports that is much more durable than other cameras. This camera is useful for board, kite, and wind surfers, skiers, scuba and sky divers, other extreme sports enthusiasts, drones, and the military. GoPro is building a community of users, online videos, and complementary products that is expanding GoPro’s methods of value capture. This presentation also discusses other aspects of the business model such as scope of activities, and method of strategic control.
HTML5 / Javascript responsive display media. Programmatic delivery. Proof, that the message and user experience is of equal or greater importance than the media placement.
Video, Video Everywhere: Innovations and High Impact Ad Solutions on Any ScreenMichael Zarcone
With the fast growth of online video content and in-stream video ad spending, more and more marketers are seeing video become an essential component of their marketing mix. These campaigns can be created within a wider range of formats than television and can include highly interactive, rich features and functionalities to ensure consumer engagement. And, with devices and technology advancing to a greater extent than ever before, the future game plan for marketers is simple: video everywhere.
The down side to running these campaigns typically lies within the creation process, which can be extremely time consuming when dealing with a large variety of publishers. So any production efficiencies become priceless in the eyes of marketers today.
During this 30 minute webinar PointRoll’s Director of Creative Technology, Todd Pasternack will review:
• PointRoll’s vast array of In-Stream video formats
• Best practices and recommendations when planning your next In-Stream video campaigns
• Three high level steps when getting ready to deploy your In-Stream campaigns
• PointRoll’s NEW InTagration video creation technology
Presentation from LOGIN in Lithuania, March 2011. The presentation itself can be found at Youtube: http://www.youtube.com/watch?v=8hCU0Lg7GQk
Feel free to borrow slides, but please credit.
VOD has failed. Instead of the world, we just got more of the same.Anders Sjöman
In Europe alone, there are over 3000 video-on-demand (VOD) services online today. You'd think that among those you should be able to find movies from all corners of the world. But no. VOD has failed. Instead of showing us films from around the globe, we just got more of the same. Online we are shown what we already knew from DVD and TV: our own culture's movies and Hollywood's. Here are some thoughts on why that is and suggestions for how we can unlock truly global VOD.
IN THIS SUMMARY
In Get Seen, Steve Garfield describes how businesses and individuals can use online video to increase visibility. He first deals with the process of creating online videos, and then explores the task of sharing and distributing videos. One of the most important elements involved when creating a successful online video is to effectively convey a compelling story. In fact, high production quality is not nearly as important as the content itself. Essentially, online video allows for communication between viewers and creators. What sets online video apart from television is the ability of its audience to immediately respond to and get feedback from the video’s producer.
SUBSCRIBE TODAY
http://www.bizsum.com/summaries/get-seen
Video Keeps Rolling - GoPros, UVACs & 4K ProductionApple Box Studios
In 2014, three key technological forces combined to keep the creative power and business of video rolling. Today, the use of this impressive trio has proved to CEOs, commercial producers and clients alike that video is no longer a luxury but rather a necessity that can be affordable and effective in telling a compelling visual story. As the video production industry heads into 2015, our tech compass is pointing at the GoPro camera, UVAC technology (unmanned video aircraft carrier) and the growing attraction to (and use of) 4K production as drivers of strong growth in video production.
These slides use concepts from my (Jeff Funk) course entitled Biz Models for Hi-Tech Products to analyze the business model for GoPro’s Wearable Camera. GoPro offers a wearable computer for extreme sports that is much more durable than other cameras. This camera is useful for board, kite, and wind surfers, skiers, scuba and sky divers, other extreme sports enthusiasts, drones, and the military. GoPro is building a community of users, online videos, and complementary products that is expanding GoPro’s methods of value capture. This presentation also discusses other aspects of the business model such as scope of activities, and method of strategic control.
HTML5 / Javascript responsive display media. Programmatic delivery. Proof, that the message and user experience is of equal or greater importance than the media placement.
Video, Video Everywhere: Innovations and High Impact Ad Solutions on Any ScreenMichael Zarcone
With the fast growth of online video content and in-stream video ad spending, more and more marketers are seeing video become an essential component of their marketing mix. These campaigns can be created within a wider range of formats than television and can include highly interactive, rich features and functionalities to ensure consumer engagement. And, with devices and technology advancing to a greater extent than ever before, the future game plan for marketers is simple: video everywhere.
The down side to running these campaigns typically lies within the creation process, which can be extremely time consuming when dealing with a large variety of publishers. So any production efficiencies become priceless in the eyes of marketers today.
During this 30 minute webinar PointRoll’s Director of Creative Technology, Todd Pasternack will review:
• PointRoll’s vast array of In-Stream video formats
• Best practices and recommendations when planning your next In-Stream video campaigns
• Three high level steps when getting ready to deploy your In-Stream campaigns
• PointRoll’s NEW InTagration video creation technology
Presentation from LOGIN in Lithuania, March 2011. The presentation itself can be found at Youtube: http://www.youtube.com/watch?v=8hCU0Lg7GQk
Feel free to borrow slides, but please credit.
VOD has failed. Instead of the world, we just got more of the same.Anders Sjöman
In Europe alone, there are over 3000 video-on-demand (VOD) services online today. You'd think that among those you should be able to find movies from all corners of the world. But no. VOD has failed. Instead of showing us films from around the globe, we just got more of the same. Online we are shown what we already knew from DVD and TV: our own culture's movies and Hollywood's. Here are some thoughts on why that is and suggestions for how we can unlock truly global VOD.
IN THIS SUMMARY
In Get Seen, Steve Garfield describes how businesses and individuals can use online video to increase visibility. He first deals with the process of creating online videos, and then explores the task of sharing and distributing videos. One of the most important elements involved when creating a successful online video is to effectively convey a compelling story. In fact, high production quality is not nearly as important as the content itself. Essentially, online video allows for communication between viewers and creators. What sets online video apart from television is the ability of its audience to immediately respond to and get feedback from the video’s producer.
SUBSCRIBE TODAY
http://www.bizsum.com/summaries/get-seen
Unveiling the Secrets How Does Generative AI Work.pdfSam H
At its core, generative artificial intelligence relies on the concept of generative models, which serve as engines that churn out entirely new data resembling their training data. It is like a sculptor who has studied so many forms found in nature and then uses this knowledge to create sculptures from his imagination that have never been seen before anywhere else. If taken to cyberspace, gans work almost the same way.
Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
Enterprise Excellence is Inclusive Excellence.pdfKaiNexus
Enterprise excellence and inclusive excellence are closely linked, and real-world challenges have shown that both are essential to the success of any organization. To achieve enterprise excellence, organizations must focus on improving their operations and processes while creating an inclusive environment that engages everyone. In this interactive session, the facilitator will highlight commonly established business practices and how they limit our ability to engage everyone every day. More importantly, though, participants will likely gain increased awareness of what we can do differently to maximize enterprise excellence through deliberate inclusion.
What is Enterprise Excellence?
Enterprise Excellence is a holistic approach that's aimed at achieving world-class performance across all aspects of the organization.
What might I learn?
A way to engage all in creating Inclusive Excellence. Lessons from the US military and their parallels to the story of Harry Potter. How belt systems and CI teams can destroy inclusive practices. How leadership language invites people to the party. There are three things leaders can do to engage everyone every day: maximizing psychological safety to create environments where folks learn, contribute, and challenge the status quo.
Who might benefit? Anyone and everyone leading folks from the shop floor to top floor.
Dr. William Harvey is a seasoned Operations Leader with extensive experience in chemical processing, manufacturing, and operations management. At Michelman, he currently oversees multiple sites, leading teams in strategic planning and coaching/practicing continuous improvement. William is set to start his eighth year of teaching at the University of Cincinnati where he teaches marketing, finance, and management. William holds various certifications in change management, quality, leadership, operational excellence, team building, and DiSC, among others.
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Buy Verified PayPal Account | Buy Google 5 Star Reviewsusawebmarket
Buy Verified PayPal Account
Looking to buy verified PayPal accounts? Discover 7 expert tips for safely purchasing a verified PayPal account in 2024. Ensure security and reliability for your transactions.
PayPal Services Features-
🟢 Email Access
🟢 Bank Added
🟢 Card Verified
🟢 Full SSN Provided
🟢 Phone Number Access
🟢 Driving License Copy
🟢 Fasted Delivery
Client Satisfaction is Our First priority. Our services is very appropriate to buy. We assume that the first-rate way to purchase our offerings is to order on the website. If you have any worry in our cooperation usually You can order us on Skype or Telegram.
24/7 Hours Reply/Please Contact
usawebmarketEmail: support@usawebmarket.com
Skype: usawebmarket
Telegram: @usawebmarket
WhatsApp: +1(218) 203-5951
USA WEB MARKET is the Best Verified PayPal, Payoneer, Cash App, Skrill, Neteller, Stripe Account and SEO, SMM Service provider.100%Satisfection granted.100% replacement Granted.
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
Accpac to QuickBooks Conversion Navigating the Transition with Online Account...PaulBryant58
This article provides a comprehensive guide on how to
effectively manage the convert Accpac to QuickBooks , with a particular focus on utilizing online accounting services to streamline the process.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...
Volvo & Van Damme
1. B2B: AND VAN DAMME
Leotrim Hamza
Roosevelt University
BADM 104 Social Media and Business
11/24/14
2.
3. • Volvo collaborated with action movie
star, Jean Claude Van Damme to
advertise their new dynamic steering
technology. Volvo came up with a very
creative way to show that their new
steering system makes their customers
driving experience much more
comfortable and safe.
5. • Volvo made a commercial
with Van Damme preforming
a dangerous split between
two trucks that were moving
backwards. The trucks were
being driven by two of
Volvo’s most skilled drivers.
Van Damme was hooked to
safety lines that weren’t
visible in the video, but his
feet were not secured to the
side mirrors of the trucks.
6. • When the commercial was put up on YouTube it went viral
very quickly. The first week it had about 7 million views.
Now it’s well over 76 million views.
• This advertisement was very successful for Volvo
• https://www.youtube.com/watch?v=M7FIvfx5J10
7. Volvo recently uploaded another video to
advertise their new gearbox I-Shift dual
clutch which is based on sports car
technology. They had one of their trucks
race a Koenigsegg One:1. The
Koenigsegg is the worlds first supercar.
Volvo bet that their truck could complete
one lap faster around a racetrack before
the Koenigsegg could complete two. The
Koenigsegg completed two laps before
the Volvo truck could complete one, but
only by a couple of seconds. This video
had over a million views in just a week.
8. • You can have a successful
campaign as long as you
include someone or
something that covers a
broad demographic
• Social Media (YouTube)
can be more effective than
traditional media
• Creativity is key
9. WORK CITED
• http://blogs.wsj.com/speakeasy/2013/11/15/how-volvo-created-the-jean-claude-
van-damme-video/
• http://www.usatoday.com/story/life/movies/2014/01/17/van-damme-volvo-trucks/
4580861/
