This document outlines a business plan for selling portable typewriters targeted towards antique enthusiasts. It discusses key aspects of the business including the target customer segment, value proposition, key partners, activities, resources, relationships and marketing, channels, revenue streams, and cost structure. The portable typewriters would offer the freedom to write anywhere using the classic typewriter style, and would be sold through retail stores and mail order for around $250 per unit.

1. Worst: Portable Typewriter
 For antique enthusiasts who like to write or
make annotations all the time, the portable
typewriter is a product that give you the
freedom to write what need anytime and
anywhere you like.

2.  Unlike modern portable options, our product
values the good old style of the typing art.

3. Customer segment
 Our most important customers are antique
enthusiasts.

4. Value Proposition
 We deliver the opportunity of revival of the
typewriter times, but with the freedom to use it
in any place you would like

5. Key Partners
 The key partners would be the pieces
suppliers and the assembly company

6. Key Activities
 Our activities would be find suppliers and
assemblers and design/test/choose the
definitive product

7. Key Resources
 Funding to:
 Development and design of a prototype;
 Tests of the Prototype.
 Production, logistics and marketing.

8. Customer Relationships and
Marketing
 Advertising in websites, magazines, tv and
radio programs, and other medias and
publications of the specific niche of
enthusiasts of antiques.

9. Channels
 Via retails stores and by mail

10. Revenue streams
 The customers would pay us by product
bought (about 250 U$ per unit) and (40 U$ per
ink refill)

11. Cost structure
 The costs are:
 Development and design of a prototype: around
5000 U$;
 Tests: 500 U$;
 Production per unit: 70 U$ (including the workers’
salary)