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![Infographic
● The visualverbal dichotomy [nothing can belong
simultaneously to both parts]
“This is a square”
● Images make identification easy
● When word and image collide, as in this case, the
image dominates perception and it is impossible
to read the caption (“this is a square”) without
first recognizing the circle.
Visual Communication through Infographics](https://image.slidesharecdn.com/veinfografice-110414183441-phpapp02/75/Veinfografice-11-2048.jpg)
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Veinfografice
This document discusses visual communication through infographics. It defines infographics as visual representations of information or data that can quickly convey complex information through images, words and numbers. The document outlines how infographics are used in newspapers, websites and other media to summarize large amounts of data in an easy to understand visual format. It also provides examples of how companies like Google use infographics to explain concepts, display data and statistics, and help users understand information.
Veinfografice
- 1. Visual Communication through Infographics Ecaterina Valicã http://students.info.uaic.ro/~evalica “A. I. Cuza” University of Iaşi, Romania Faculty of Computer Science Visual Communication through Infographics
- 2. Information Design ● Ubiquitous ● Where do we see information design? ● roadway signage when you're driving; ● the map you use to plan your journey; ● the simplest brochure for a product or service; ● instructions on your prescription bottle; ● new product assembly and usage guides for toys, furniture, etc; Visual Communication through Infographics
- 3. Information Design ● Uses pictures, symbols, colors, and words to communicate ideas, illustrate information or express relationships visually ● It implies: – filtering the information, – establishing relationships, – discerning patterns and representing them in a manner that enables a consumer of that information construct meaningful knowledge. Visual Communication through Infographics
- 4. Infographic ● Initially used in newspaper ● Provides a summarized, colorful and quick overview to everyday news ● Condenses big amounts of information in a small space ● USA Today, the paradigm of “visual newspaper” ● Weather page, designed by George Rorick Visual Communication through Infographics
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- 6. Infographic ● It's a visual explanation that helps you more easily understand, find or do something. ● It's visual, and when necessary, integrates words and pictures in a fluid, dynamic way. ● It stands alone and is completely self explanatory. ● It reveals information that was formerly hidden or submerged. Visual Communication through Infographics
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- 8. Infographic ● We’ll use hybrid to describe a single visual that incorporates two or more visualization types (rather than subjects) ● Whereas a hybrid combines multiple graphic types within a single visualization, an infographic combines multiple visualizations, (often including text blocks), within a singly viewed narrative composition. Visual Communication through Infographics
- 9. Infographic ● People understand pictures faster and more easily than words ● You can communicate complex ideas instantly ● Words need to be translated, while pictures are a universal form of communication ● The main purpose is to show facts that would not be tellable otherwise Visual Communication through Infographics
- 10. Infographic ● Representation provides the basis for all communication ● We can convey ideas about things that are not materially in our presence only by calling forth an appropriate mental representation ● While words and sentences are part of the verbal communication system, images and graphical representations form the visual communication system. Visual Communication through Infographics
- 11. Infographic ● The visualverbal dichotomy [nothing can belong simultaneously to both parts] “This is a square” ● Images make identification easy ● When word and image collide, as in this case, the image dominates perception and it is impossible to read the caption (“this is a square”) without first recognizing the circle. Visual Communication through Infographics
- 12. Infographic ● Pictorial representations cross social and linguistic boundaries with ease ● However they are dependant upon the culture in which their meaning is established ● Graphics and texts are complements, not exclusive ● Because infographics use a combination of images, words, and numbers, operate in a hybrid system of both the verbal and the visual. Visual Communication through Infographics
- 13. Wordless Diagrams ● Nigel Holmes: "explanation graphics" ● Display knowledge how to do things Visual Communication through Infographics
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- 22. ● Google Chrome (September 2008) used infographics to explain the complex inner workings Visual Communication through Infographics
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- 25. Google Insights for Search – You can compare search volume patterns across specific regions, categories, and time frames. – A more advanced extension to Google Trends ● Potential business uses: ● examining seasonality, ● comparing synonyms, ● finding regions that are interested in a certain product. Visual Communication through Infographics
- 26. Google Insights for Search Answers to questions: ● what are the most popular cars in the US this year? ● what are the top searches in France for the past 30 days? Visual Communication through Infographics
- 27. Google Finance ● Information for Google Inc Visual Communication through Infographics
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- 29. Google Chart Sparklines Map charts Radar charts Visual Communication through Infographics
- 30. Google Chart http://chart.apis.google.com/ Chs size in pixels chart? Chd chart's data chs=250x100 Cht chart's type &chd=t:60,40 Chl chart's label &cht=p3 &chl=Hello|World Visual Communication through Infographics
- 31. Google Visualization Motion chart Gadget Gallery Eureka Gadget Time Series Chart Visual Communication through Infographics
- 32. Google Visualization ● Integrate in Google Spreadsheets Visual Communication through Infographics
- 33. Geographical Distribution ● The best infographics department in the world: The New York Times ● Map with infographic artist around the world Visual Communication through Infographics
- 34. Thank you Visual Communication through Infographics
- 35. Links ● http://www.visualcomplexity.com ● http://www.flickr.com/groups/856209@N23/ ● http://infographicsnews.blogspot.com ● http://www.meryl.net/2008/01/175dataandinformatio ● http://www.tomcarden.co.uk/2008/04/16/datavisualis ● http://the.taoofmac.com/space/Visualization Visual Communication through Infographics