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Editor's Notes

  1. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing
  2. - The story the game I created for Alexander & Maximilian - Everybody wants to be right - You don't know the odds, you discover them.
  3. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing
  4. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing
  5. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing
  6. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing
  7. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing
  8. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing
  9. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing
  10. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing
  11. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing
  12. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing
  13. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing
  14. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing
  15. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing
  16. - Experimentation is food for conversation - Crazy ideas
  17. Exploration is also food for conversation, but unlike conversation exploration is something you can do on your own.
  18. - Conversation is a great option generator - Breaking the model. - 'Under what circumstances is this NOT the case'
  19. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing
  20. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing
  21. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing
  22. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing
  23. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing
  24. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing
  25. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing
  26. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing
  27. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing
  28. - Two is not an option, it's a dilemma - Between rock and a hard place - - Systematize option creation -
  29. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing
  30. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing
  31. - If it feels like you cheating/ripping someone off it might be that you're using a strategy more suited for a lower level trust relationship - Transaction based (airlines, theater, commodities) - Mutual benefit (at work, business partners) - Interdependent relationsship (family, friends) - The level of transparency increases - You are more open with your intention - You have more to gain from real win-win scenarios - More honesty
  32. Options can be viewed as are really transactions that hasn't taken place or can be easily rolled back. It can still cost something though. It could either be money, time in investigating, exploring or experimenting.
  33. - What about software options then? - They come in the shape of stories, business value increments of 'wishes' as I like to call them - The problem with a wishlist, also known as a backlog is that it doesn't convey options very well. - As we have seen, options are interdependent. Choosing one way may close the door and invalidate a whole tree of options, and humans tend to stare at the closed door for too long … This is why I don't like long lists, they hide stuff from you. - Passive -> Active -> Pro-active
  34. - Deployment is a business decision - The cost of a rollback/undo -
  35. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing
  36. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing
  37. - A & B testing - Set based development, A-B testing - It is a multi purpose tool - - Lets you go from cost optimizing, I.e developing only A to options generation and exploration, I.e value optimizing