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Uploaded byWendy Moran
Usingsocialmedia
The document discusses using social media to build better relationships by listening to audiences and having conversations rather than just broadcasting messages. It suggests finding the audience and what they want, then either sharing useful information through broadcasts or joining in conversations. The goal is to communicate in a way that is helpful to others rather than just self-promotional.
Usingsocialmedia
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- 2. USING SOCIAL MEDIATO BUILD BETTER RELATIONSHIPS
- 3. Not about scarytechnology
- 4. people how wecommunicate building relationships personalisation what we like what we want sharing It is about…
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- 6. You know everythingalready! Thanks for coming ….Goodbye
- 7. Traditional Media MessageMessage Influencer Influencer Influencer Influencer Audience Audience Audience Audience Social Media
- 8. What would Ido?
- 9. “ We havetwo ears and one mouth so that we can listen twice as much as we speak”
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- 16. DASHBOARD HUMAN FILTERCONVERSATION INFLUENCERS LOCATION
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- 18. What do theywant?
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- 24. L LOGO GOESHERE
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- 31. What do theywant?
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- 33. It’s ok tobroadcast
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- 40. Listen Find youraudience Join their conversation Find a face (or faces) Share the information Don’t start unless you’re willing to continue Beware of ‘experts’
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