SlideShare a Scribd company logo
Using  to communicate with volunteers Flickr:  BeFitt
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Who are we?
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Who are we?
Why did we join? It is a platform used by 98% of our volunteer base (95% of our volunteers are aged 18-29) Why? We decided to set up a secret group for privacy. We wanted to use Facebook to help give an online presence to a community of people that already existed, i.e. our project group of advisors answering questions on askTheSite
Why? ,[object Object],[object Object],[object Object]
Vertical  communication ,[object Object],[object Object],[object Object],[object Object],Measurable – visible – effects – good metrics – personal – informal - fun Admin staff communicating with volunteers
Horizontal  communication ,[object Object],[object Object],[object Object],Jury out on this – harder to gauge – imperceptible – diffuse – online storage Admin staff and volunteers communicating with volunteers and admin staff (everyone with everyone)
Important to allow for those volunteers who are NOT part of Facebook (and don’t want to be!) Walled garden danger Import to have alternatives for non-Facebookers Imagining creating other external interfaces that are integrated with Facebook sign-on. This allows for your data to saved on servers you manage Flickr:  avlxyz

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Using Facebook to communicate to volunteers

  • 1. Using to communicate with volunteers Flickr: BeFitt
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  • 4. Why did we join? It is a platform used by 98% of our volunteer base (95% of our volunteers are aged 18-29) Why? We decided to set up a secret group for privacy. We wanted to use Facebook to help give an online presence to a community of people that already existed, i.e. our project group of advisors answering questions on askTheSite
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  • 8. Important to allow for those volunteers who are NOT part of Facebook (and don’t want to be!) Walled garden danger Import to have alternatives for non-Facebookers Imagining creating other external interfaces that are integrated with Facebook sign-on. This allows for your data to saved on servers you manage Flickr: avlxyz