Short presentation about our vision of user experience, our design approach, and some of the tools we use at Kokekoko.

1. Userexperiencewithproductsandservices
• Whatitmeanstous
• `-
• Overviewofourapproachandtools

2. Products and services fill more than
their users’utilitarian needs.

3. Products and services can elicit emotions
throughout the entire user journey.

4. Digital and tangible interactions are both
part of users’experiences.

5. Great experiences are memorable.

6. Products and services themselves are not necessarily the centre
of attention of a user experience.

7. Designing user experiences is
designing with people always in mind.

8. User experiences are personal: they are all about
individuals’own subjective perception.

9. In order to delight your customers we help you to...

10. ...better sense the context of a project with insights
from desk and field research.
user research / market insight / design, technology, and business benchmark / photo ethnography /
qualitative and quantitative analysis / literature review

11. rapid prototyping and idea testing / cross-divisional creativity sessions / co-creation with users /
storyboard scenario / stakeholder mapping / wireframing / concept rendering* / interactive
prototype*
*in collaboration with third party company
...create user experience driven product and
service concepts.

12. rapid prototyping and idea testing / user testing / quantitative and qualitative analysis
...assess concepts and gather feedback.

13. report / presentation material / cross-functional workshop / video / storyboard scenario /
rendering* / working prototype*
*in collaboration with third party company
...communicate the concepts contribute to
bring them to life.

14. .eu
Alexandre Gentner
Founder & UX stategist
alexandre@kokekoko.eu